Travis Makes Money

641: Dr. Ron Friedman | How to Decode Greatness


Listen Later

There is so much incredible, winning work out there, so how can you tap into it and evolve it? Ron Friedman is an award-winning psychologist who has served on the faculty of the University of Rochester, and has consulted for political leaders, nonprofits, and many of the world’s most recognized brands.

His research has appeared in major newspapers, including the New York Times, the Washington Post, the Globe and Mail, the Guardian, as well as magazines such as Harvard Business Review and Psychology Today. Today, his focus is on helping people succeed fast by studying strategies from high-performers which he breaks down in his most recent book, Decoding Greatness.

Let’s dive into Dr. Friedman’s expertise and learn how you can decode greatness!

Things you will learn in this episode: 

[00:01 - 04:47] Opening Segment  

  • I introduce today’s guest, Dr. Ron Friedman
  • Bio
  • Dr. Friedman gives a bit of his background 
  • Born in Israel, came to US at the age of 7
  • Raised on different values than peers
  • Prone to taking risk and receive criticism
  • Brains wiring to want to fit in
  • Enamored with music 

  • [04:48 - 16:48] How to Decode Greatness

    • Dr. Friedman talks about what it means to decode greatness
    • Learning what’s different about the people you look up to
    • The approaches of the process
    • Debunking the ‘steal art’ formula
    • Look to expertise then evolve the formula
    • How it applies to everyday life
    • The balance between focusing on strengths and knowing when to keep at it
    • Look at your financial runway first
    • Don’t underestimate what you can actually do
    • Take a swing and see what you get 
    • Think of the people around you
    • It may be time to step out of your comfort zone
    • A word from our Sponsor

    • [16:49 - 30:32] How to Evolve Winning Formulas

      • Dr. Friedman talks about the similarities and differences from his books
      • Bridging the gap between what’s taught vs. how organizations operate
      • Borrowing winning formulas and evolving them
      • Your vision meets your ability
      • How to choose the right people to decode
      • Collect 
      • Analyze
      • Combine
      • Valuable resources
      • Digging deeper into someone’s style
      • Templatize it 
      • Gamify it
      • A/B Testing

      • [30:33 - 39:24] Networking with Greatness; How to Speak to Experts

        • The role of building relationships with great people 
        • Navigating the curse of knowledge 
        • Curate questions that shrink your ego
        • Ask for advice, not feedback
        • How to get good, honest feedback 
        • Frame the question specifically 
        • Focus on improvement

        • [39:25 - 51:26] Closing Segment

          • Who you know or what you know?
          • What = quality, Who = commercial success
          • Dr. Friedman talks about the state of his networking
          • ThE RaNdOm RoUnD
          • How to engage with Dr. Friedman
          • Links below 
          • Final words 

          • Tweetable Quotes: 

            “I feel like so many of us are taught that we need to fit in, and then it becomes harder for us to do the things necessary to be a successful entrepreneur.” - Dr. Ron Friedman

            “It’s really a process of asking, ‘what is it about this that’s unique, and how do I apply this to my work?’” - Dr. Ron Friedman

            Resources Mentioned: 


            • Decoding Greatness
            • The Best Place to Work
            • Pocket


            • Connect and engage with Dr. Friedman on Twitter, LinkedIn, and Facebook. Check out https://www.ronfriedmanphd.com/ to learn more strategies for success!

              Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. 

              Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!

              If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community that’s setting up REAL relationships that add value and create investments.



              Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridge

              Our Sponsors:
              * Check out Kinsta: https://kinsta.com

              Learn more about your ad choices. Visit megaphone.fm/adchoices

              ...more
              View all episodesView all episodes
              Download on the App Store

              Travis Makes MoneyBy Travis Chappell

              • 4.3
              • 4.3
              • 4.3
              • 4.3
              • 4.3

              4.3

              384 ratings


              More shows like Travis Makes Money

              View all
              The Knowledge Project by Shane Parrish

              The Knowledge Project

              2,693 Listeners

              Sales Gravy: Jeb Blount by Jeb Blount

              Sales Gravy: Jeb Blount

              584 Listeners

              48 Hours by CBS News

              48 Hours

              10,783 Listeners

              The Rachel Hollis Podcast by Three Percent Chance

              The Rachel Hollis Podcast

              16,652 Listeners

              Bedros Keuilian Podcast Show by Bedros Keuilian

              Bedros Keuilian Podcast Show

              2,297 Listeners

              Going West: True Crime by Dark West Productions

              Going West: True Crime

              10,808 Listeners

              On Purpose with Jay Shetty by iHeartPodcasts

              On Purpose with Jay Shetty

              27,348 Listeners

              My First Million by Hubspot Media

              My First Million

              2,647 Listeners

              The Trent Shelton Podcast by Trent Shelton Companies

              The Trent Shelton Podcast

              5,839 Listeners

              The Mel Robbins Podcast by Mel Robbins

              The Mel Robbins Podcast

              19,812 Listeners