Are you accidentally sabotaging your business by focusing on the wrong financial metrics? For that and more, follow us here and⁠subscribe to our YouTube channel⁠!

In this episode ofBuilt Online, Nick Pasquarosa, from Bookkeeper360, discusses the importance of proper bookkeeping and financial analysis for e-commerce businesses. He emphasizes that simply tracking revenue is not enough - entrepreneurs need to understand their true costs and profit margins for different products and sales channels. Without this granular financial data, business owners may be investing time and money into unprofitable areas rather than doubling down on their most lucrative offerings.

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NICK PASQUAROSA:
- YouTube:https://www.youtube.com/user/bookkeeper360
- Instagram:https://www.instagram.com/bookkeeper360/?hl=en
- Facebook:https://www.facebook.com/bookkeeper360/
- Website:http://www.bookkeeper360.com
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ABOUT EVERBEE:

- Website:⁠https://everbee.io/⁠

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