Travis Makes Money

733: Omar Hamdi | Communicate Effectively by Using Pathos


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Why should people care about what you do or what you have to offer? Omar Hamdi has unlocked the secret of helping businesses work out the emotions of their consumers through the concept of pathos!

Omar is CEO of Pathos Communications, the only 100% pay-on-results PR agency in the world. He has over a decade’s experience across media genres and functions as a TV host, writer, producer, and consultant and has also produced and sold shows globally, including to Europe, China, and Amazon Prime. 

If you want to communicate effectively, it’s time to dive in and learn the power of pathos! 


Things you will learn in this episode:

[00:01 - 04:04] Opening Segment 

  • Omar talks about his background and what makes him tick
  • Never a clear vision, but always an impulse to do something different
  • “I have a natural discomfort with a regular pedestrian life” 

  • [04:05 - 13:36] Communicate Effectively by Using Pathos 

    • What made Omar choose his entrepreneurial path 
    • Finding out what you’re good at 
    • A gift for communication 
    • The start of Omar’s business 
    • Starting out as “the media guy” 
    • Giving advice to a network turned into a consultation 
    • From working with friends to working with strangers 
    • Omar talks about how to communicate effectively 
    • Pathos = convincing through emotion 
    • Why should people care about your business? 
    • Always ask the right questions 
    • How Omar filters out ideal clients 
    • Taking the client’s passion and fashioning it into something
    • “Would I read ‘this?’”
    • A quick word from our sponsor

    • [13:37 - 21:21] Omar on Building Your Network

      • Where people are making mistakes in marketing
      • You need to get out of your own bubble
      • Holding onto your interest too tight
      • You need to allow outside/impartial influence 
      • Who you know or what you know? 
      • “I would choose to be the average guy, who knows everybody” 
      • You still need to hold both in balance 
      • How to guide an organization around their flaws without hurting them
      • “It’s not about me” - both parties want results 

      • [21:22 - 28:39] Closing Segment  

        • RaNDoM RoUnD
        • How to connect with Omar
        • Links below 
        • Final words 
        •  

          Tweetable Quotes: 

          “I think we all owe it to ourselves to work out what we’re best at.” - Omar Hamdi


          “A lot of organizations are afraid to ask their clients, why should anyone care? And if you’ve worked out the emotion you should work out why people should care.” - Omar Hamdi


          “If I had to choose to be a very intelligent person who knows nobody or a very mediocre who knows everybody, I would choose to be the average guy who knows everyone.” - Omar Hamdi


          Want to connect with Omar and his team? You can find Pathos on LinkedIn. If you’re interested in pay-on-results only Public Relations, visit https://payonresultspr.com/ and get Pathos on your side.

          Want to start living a happier life today? As a listener, you’ll get 10% off your first month by visiting our sponsor at  https://betterhelp.com/buildyournetwork. Join over 1 million people who have taken charge of their mental health!

          Start hiring right now with a $75 sponsored job credit to upgrade your job post at indeed.com/network. Offer valid through March 31st, 2022.


          Check out squarespace.com/travis for a free trial, and when you're ready to launch, use code: TRAVIS to save 10% off your first purchase of a website or domain.


          Right now, Thesis is offering our listeners 10% off your first starter kit when you visit take thesis.com/TRAVIS.


          Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. 

          Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!

          If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.



          Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridge

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          Travis Makes MoneyBy Travis Chappell

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