The Curious Advantage Podcast

#74 Wilful Blindness, "The Naked Truth" and Super Chickens with Margaret Heffernan


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In this episode of The Curious Advantage podcast, Simon Brown and Garrick Jones speak with renowned author and speaker Margaret Heffernan about curiosity, leadership, and organizational culture. She shares insights from her diverse career, exploring the impact of questioning conventional wisdom, the dangers of wilful blindness, and the role of playwriting in research.

Heffernan discusses how curiosity and helpfulness drive productivity and collaboration, warning against excessive competition and the ‘super chicken’ effect—where individual performance overshadows team success. She advocates for rethinking workplace culture to foster learning, connection, and innovation.

About The Curious Advantage Book
The Curious Advantage is an exploration of the idea of Curiosity and its increasing importance for thriving in the digital age. Taking the widest possible exploration of things Curious – historical, contemporary, neuro-scientific, anthropological, behavioural, semantic and business-focused. At the heart of the book is our model of Curiosity, called ’Sailing the 7C’s of Curiosity’. This model provides individuals with a practical framework for how to be successfully Curious and use Curiosity as a power skill to unlock their own potential. To find out more visit: curiousadvantage.com

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The Curious Advantage Podcast is executive produced by Jessica Wickham and Aliki Paolinelis. Audio editing is expertly by Danny Cross. Video editing by Jessica Wickham and John McGinty. 
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