Brandon Lerry is a 3D Artist and Filmmaker who went from creating spec ads in his bedroom to working with big brands like BMW. Known online as Lunchbox, Brandon blends cinematic storytelling with Unreal Engine to craft visually stunning automotive commercials that blur the line between real and digital.

In this episode, Brandon sits down with us to share:

• How a posting on social media changed his entire career

• How to get clients using spec ads

• How artists can overcome fear, rejection, and imposter syndrome

• What big brands actually look for when hiring creators

• Why social media is the greatest opportunity creatives have today

Episode 74 Chapter:

00:00:00 – Trailer

00:01:27 – The Fake Rolls Royce Ad That Changed Everything

00:07:30 – How He Learned 3D During Lockdown

00:09:42 – The Moment BMW Discovered His Work

00:13:30 – The Fear That Almost Stopped Him From Posting Online

00:21:29 – Why Spec Work Can Be the Shortcut to Your Dream Client

00:27:10 – How to Negotiate & Protect Yourself as a 3D Artist

00:35:42 – Why Unreal Engine Beat Cinema 4D for Him

00:46:10 – The Hardest Lesson Every Artist Learns Working With Clients

00:53:04 – The One Thing He Looks For When Hiring Artists

Learn Unreal Engine in 14 Days - $300 OFF https://join.baddecisions.studio/c/podcast?discounts=PODCAST

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