In this episode of BusinessIsGood, I talk about how it feels to take one step forward in your business—only to get pulled one step back.

Most entrepreneurs think they have a growth problem. But the real issue? Shrinkage. You make progress… and lose it. Over and over. I share why that happens and how to fix it.

The solution is to hit "Save Game"—by building a staff playbook made up of clear, repeatable SOPs. That way, when the unexpected happens—and it will—you don’t lose all your progress.

I share 5 examples of how this works in real businesses, walk through a step-by-step method to write your first SOP, and tell the story of how creating one simple SOP (a cleaning checklist) helped me finally start moving two steps forward.

If you’re tired of starting over, listen in. It’s time to hit Save Game.

Connect with Chris Cooper:

Website - https://businessisgood.com/