When Tamara Mellon would give her friends wardrobe makeovers in school, it hadn't yet occurred to her that one day she would co-found the luxury shoe brand, Jimmy Choo. Armed with a ?£150,000 loan from her father, 27 year old Tamara teamed up with Jimmy Choo, an East London shoe cobbler, and launched the company in 1996. 16 years later, she left the company and in 2016 (after a failed first attempt) launched her namesake shoe label by breaking industry rules and selling direct to consumer. On this episode, Tamara opens up about her journey in the fashion industry from her department store days to British Vogue and Jimmy Choo, disrupting the fashion industry and why she went digital, how she's advocating for equal pay and her advice for when you feel stuck in life. Congratulations to our No Limits Entrepreneur of the Week: Frances Prado, CEO and Inventor of Hanging Secrets Find out more: https://hangingsecrets.com/ Want to be a featured NLEOTW? Know someone who should? Send your nominations to [email protected] Don’t forget to subscribe and leave us a review! It’s easy! Click here: http://bit.ly/2ks4f90 ABOUT REBECCA JARVIS: Rebecca Jarvis is an Emmy Award-winning journalist and the Chief Biz, Tech and Econ correspondent for ABC News. Learn more about your ad choices. Visit megaphone.fm/adchoices