App Marketing by App Masters

834: How to Increase Mobile App Subscriptions with Fritz Charles


Listen Later

Fritz Charles is the founder of Q2 Mobile Labs, a mobile studio and consultancy, with a specialty on mobile subscriptions. Q2 Mobile Labs began as a mobile gaming studio, producing a portfolio of over 400 apps that produced over 5,000,000 downloads that was sold to a private investor. Fritz led mobile growth strategy at the National Basketball Association, IAC, and Aaptiv, where he focused on conversion optimization and subscription growth.

You will discover:

- How do we know if an app is fit for subscriptions?
- How do we decide on subscription length?
- How do we price subscriptions?
- Tools to help A/B test
- How to retain users and increase LTV
- What are the different promotions to increase conversions?

Fritz Charles is the founder of Q2 Mobile Labs.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

***************  

Get your app audited: http://www.appmasters.com/audit

***************  

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.

***************

Follow us:

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

***************

...more
View all episodesView all episodes
Download on the App Store

App Marketing by App MastersBy Steve Young

  • 4.7
  • 4.7
  • 4.7
  • 4.7
  • 4.7

4.7

138 ratings


More shows like App Marketing by App Masters

View all
The Joe Rogan Experience by Joe Rogan

The Joe Rogan Experience

228,410 Listeners

The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

The Tim Ferriss Show

16,098 Listeners

This Week in Startups by Jason Calacanis

This Week in Startups

1,290 Listeners

The a16z Show by Andreessen Horowitz

The a16z Show

1,111 Listeners

How I Built This with Guy Raz by Guy Raz | Wondery

How I Built This with Guy Raz

30,242 Listeners

Founders by David Senra

Founders

2,175 Listeners

My First Million by Hubspot Media

My First Million

2,677 Listeners

Business of Apps Podcast by Business of Apps

Business of Apps Podcast

25 Listeners

Gooaye 股癌 by 謝孟恭

Gooaye 股癌

785 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

10,201 Listeners

Sub Club by RevenueCat by David Barnard, Jacob Eiting

Sub Club by RevenueCat

61 Listeners

Huberman Lab by Scicomm Media

Huberman Lab

29,378 Listeners

The BetterLife Podcast by Brandon Turner and Cam Cathcart

The BetterLife Podcast

845 Listeners

Prof G Markets by Vox Media Podcast Network

Prof G Markets

1,474 Listeners