App Marketing by App Masters

845: How a Dynamic Background Increased Retention by 40% with Hugo Obi


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Today's guest is Hugo Obi, the Founder at Maliyo Games - a design studio known for developing African-inspired games for mobile devices. He is a pioneer in his field, having created gaming classics like Mosquito Smasher, Okada Rider, Aboki Run and Whot King.

You will discover

  • How to incorporate story into your games
  • What comes first the narrative or the core gameplay loop
  • How a dynamic background increased retention by 40%
  • How Hugo is monetizing through brand partnerships
  • How hugo is overcoming the monetization challenges in Africa
  • Hugo Obi is the Founder at Maliyo Games.

    Show Mentions

    - Gebeta

    SPONSORS

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    We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

    Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

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    App Marketing by App MastersBy Steve Young

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