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This week on the podcast, M. Aimee Tan,  a professional food and beverage photographer, food stylist, creative director, recipe developer, and content creator based in Canada, reveals everything you need to know about creating sponsored posts for brands.

Aimee works with local, and global clientele as well as PR & marketing agencies.

In this episode, she discusses how to get started with brand partnerships for social media content, how to pitch, the eligibility to approach brands, ways to position your value and offer a range of services under the realm of sponsored posts, and whether a large social media following and a media kit is needed.

The demand for social media content is more than ever before. We’re living in the age of the Instagrams and Tik Toks where even basic searches are being done on social media instead of Google. 

Which means there is so much potential for us to add sponsored posts as a service to our businesses as a way to widen our client base and diversify our revenue streams. 

Don’t let myths and misconceptions hold you back from partnering with brands of your choice and portraying their products in your unique style. Whether you’re in Asia or Europe or anywhere else in the world, remember that we live in a global world & digitalization has dissolved boundaries.

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Show notes available at https://myfoodlens.com/92-how-to-partner-with-brands-for-sponsored-content-with-m-aimee-part-1/

Download free resources
The 5 steps to visual storytelling https://myfoodlens.ck.page/b0ea86cef6
The 10-step photoshoot https://myfoodlens.com/the-10-step-photoshoot-guide/