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In his 40-year career in the home improvement industry, Terry Ferrero of Pro Materials Direct has worked with over 5,000 contractors! In that time, he has developed a strong sense for what makes a contractor successful or unsuccessful.

As you listen to the episode, you’ll hear Terry share valuable insights on how to build a strong business that stands the test of time. And, being in the industry through multiple economic ups and downs, Terry’s advice will ring true today, 10 years ago, and 10 years from now.