How To Be A Handmade Boss

#93 - “Your niche is your flag - plant it, own it, and never deviate.”


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Right. Meet Gemma from Wild & Gem – archaeologist-turned-jeweller capturing real bits of the outdoors and turning them into wearable moments. 🌿✨

In this chat we get practical, not precious:
        •        📸 iPhone photos that actually sell – no fancy kit, just light and intention
        •        🎯 Your niche is your flag – plant it, own it, stick to it
        •        💬 Shout your standout on every listing and post
        •        🧭 Use envy like a compass to find what you really want
        •        🐢 The tortoise strategy – small, steady moves that stack
        •        🛍️ From first markets to gallery stock – visibility without the ick
        •        🤝 Why community turns lonely building into confident action

If you’ve been hiding behind your products, second-guessing your prices, or waiting for “perfect” photos, this episode is your nudge. Listen in, take one idea, implement it today, and let it snowball. ☕️🚀

✨ Psst… posting still feels heavy?

Grab Social Media Sidekick (SMS) for plug-and-play captions, weekly prompts, and a simple plan so you can post in 20 minutes and get back to making. Join here: https://www.handmadebosses.com/sms This is the same membership Gem uses to help her with her socials.


🛍️ Find Gemma: Etsy – Wild and Gem | Instagram – @wildandgem


Insta CTA

If social media currently feels like another unpaid job… listen up.

The Social Media Sidekick is for handmade business owners who want structure without the stress. You get monthly content plans, captions that are already written, Canva templates, trend updates, and Lite Mode options for when life is heavy.

So you can stay visible without spending every spare minute thinking about what to post.

This isn’t about posting more.

It’s about posting smarter.

If you want your socials handled, not hanging over you like a to-do list, join us now. www.handmadebosses.com/sms


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How To Be A Handmade BossBy Steph Cole-Lewis

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