How To Be A Handmade Boss

#98 -The Etsy 2026 Trend Report


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You keep hearing people talk about Etsy trends for 2026…

but what does that actually mean for your Etsy shop, your products, and your income?

In this video, I’m breaking down the handmade economy in 2026 and the trends that actually matter for handmade sellers. Not vague predictions. Not Pinterest aesthetics. Real shifts in buyer behaviour and how to turn them into products, listings, and content that sell.

We’ll cover:

  • What the handmade economy really looks like heading into 2026


  • The biggest consumer behaviour shifts affecting Etsy sellers


  • Trend buckets you can plug your existing products into (without starting from scratch)


  • How trends show up on Etsy search, Pinterest, Instagram, and TikTok


  • How to research Etsy trends yourself so you’re not guessing


  • A simple, calm action plan to get your shop 2026-ready without overwhelm


This is about positioning, not panic.

Trends are seasoning, not a personality transplant.

If you want your Etsy shop to feel relevant, useful, and desirable in 2026 (without burning yourself out), this one’s for you.

🔗 Need help turning trends into consistent content?

The Social Media Sidekick gives you plug-and-post captions, Canva templates, hooks, hashtags, and a full content calendar designed for handmade businesses:

👉 https://www.handmadebosses.com/sms

👍 If this helped, hit like, subscribe, and check out the next video to future-proof your Etsy shop even further.


Insta CTA

🪩 If social media feels way harder than it should… this is for you. 🪩

Fix Your Socials Week starts 26th January… it’s a free challenge for handmade business owners who are fed up overthinking content and still not seeing sales.

Give me 10 minutes a day for five days and I’ll help you get clear on what to post, what to stop doing, and how to show up online without it taking over your life.

No fluff.

No pressure.

No trying to keep up with everyone else.

Just practical support that actually makes sense.

Sign up now at www.handmadebosses.com/fixyoursocials.




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How To Be A Handmade BossBy Steph Cole-Lewis

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