Innovatively Investing in business and making it stand out from the mass can return huge benefits.

John MacFarland, Founder, and Owner of MacFarland Painting share, how he dropped out of college to start his painting company and how he has since grown to do over $5 million in annual revenue. He explains a significant shift he made to his employee compensation model 7 years ago and how that shift has since propelled his company's growth. John provides solid advice that other painting company owners can capitalize on for free if they want to achieve his level of success. He shares a unique perspective on how to keep your painters busy during the winter, slow season.

Topics Discussed:

- An employee compensation model that empowers employees while accelerating company growth.

- How investing in your painting business in innovative ways can provide great rewards.

- Often ignored strategy for keeping your painters busy during the winter while building better relationships with your customers.

- The importance of making your painting company appear unique in your marketing materials.

PCA Overdrive is free for members.