Justin Graham runs M&C Saatchi Group in Australasia. He started in management consulting then moved to Leo Burnett Sydney as an account planner. I sat next to him there, or at least in arms' reach. Like, I could annoy him if I wanted to without using my arms if I felt like it.

After Leo Burnett, Justin moved to BBDO in New York to run Gillette before returning to the Australian offices of Droga5.

He always struck me as a very intentional decision-maker so,now that he's running things, I wanted to find out how intentional he was, how set on becoming an advertising agency CEO he'd been when we worked together, and what he's learned along the way.

I think this is the first interview I've recorded face-to-face for Sweathead. Out of 400+. 

We recorded this in Sydney at the M&C Saatchi offices.

You can find Justin there most days of the week and also here: https://www.linkedin.com/in/justinalexandergraham/

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Sweathead celebrates its fifth anniversary on January 20, 2023 with a live event "The Sweathead Get-Ahead".

Join us for talks, case studies, and a chance to plan your year.

Details at http://www.sweathead.com.

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Sweathead is a support group for strategists and account planners around the world.

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