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What makes a great conference experience? Is it the speakers, the education, the parties—or the people you meet along the way?

In this episode of the Family Business Podcast, Brad, Andrea, and PT get ready for RISE in Las Vegas and talks about how their perspective on conferences has changed over the years. What once felt primarily like an opportunity to learn has become something much bigger: a chance to build relationships, find community, reconnect with people they've met along the way, and challenge themselves to think differently about their businesses.

The team shares what they're expecting from this year's RISE, including conversations around AI, relationships, the Real/RE/MAX merger, new technology, and the future direction of the company. They also offer practical advice for both first-time and returning conference attendees—from stepping outside your usual group to getting enough sleep to actually being present for the experience.

But the real value of a conference doesn't happen when you leave with a notebook full of ideas. The team talks about how to turn all that information into action without becoming overwhelmed, including doing a business audit beforehand, identifying a few key takeaways, and choosing just one or two things to implement afterward.

In this episode, you'll hear:

• Why conferences become more valuable as your professional relationships grow
• How to approach a conference differently when it's your first time versus your fifth
• Why you should intentionally meet people outside your usual group
• How relationships and community can be just as valuable as education
• What the team expects to see and hear at this year's RISE
• Predictions about AI, the Real/REMAX merger, and the future of Real
• How to prepare for a conference before you even arrive
• Why doing a personal or business “audit” can help you choose the right sessions
• How to take notes that actually turn into action
• Why you shouldn't try to implement everything you learn
• The difference between being inspired by another agent and simply copying what they do
• How mastermind and community groups can help you find your people
• Why being fully present can dramatically change the value you get from a conference
• The importance of going to bed and taking care of yourself—even in Vegas
• How to turn conference connections into genuine, long-term relationships

The team's biggest advice is simple: be an active participant. Don't just attend. Talk to people. Sit somewhere different. Ask questions. Find the community that's right for you. Take notes. And when you get home, choose one or two ideas that can actually make your business better.

Because the goal isn't to leave RISE with a hundred new things to do. It's to leave with a few great ideas, meaningful relationships, and a clearer sense of where you're going next.

BOEYE Realtor Group

Buy Sell Build QC - Real Broker, LLC

Licensed to sell real estate in Iowa and Illinois

Website: https://www.bradboeye.com/

Email: [email protected]

Andrea and Brad: [email protected]

PT: [email protected]

Instagram:

Andrea and Brad: https://www.instagram.com/theboeyes/

PT: www.instagram.com/ptboeye/

Facebook:

Andrea and Brad: https://www.facebook.com/boeyebuysellbuild

PT: www.facebook.com/ptboeye

YouTube:

https://m.youtube.com/@quadcitiesrealestate

Send us Fan Mail

The market has changed. Interest rates are higher than they were a few years ago, inventory is increasing, and buyers are taking more time to make decisions. But does that mean real estate is a bad business right now—or have agents simply gotten used to a market that made selling homes seem easy???

In this episode of the Family Business Podcast, the team shares an honest, sometimes unpopular perspective: you don't need a better market to build a successful real estate business. You need a better strategy.

Drawing on decades of experience across multiple market cycles, Brad, Andrea, and PT discuss why agents who entered the industry during the recent boom may be struggling today—and what it takes to thrive when homes don't sell themselves and buyers aren't rushing to make offers.

From understanding buyer motivation and positioning listings strategically to building genuine relationships and staying active through the holidays, this conversation offers practical advice for agents who want to finish 2026 strong and enter 2027 with momentum.

In this episode, you'll learn:

• Why today's real estate market may be more normal than you think
• How historical interest rates put today's market into perspective
• Why agents need to stop relying on quick sales and multiple-offer situations
• How to position listings, price strategically, and create urgency in a changing market
• Why uncovering a client's motivation matters more than pushing for a quick decision
• How to educate buyers who have more inventory and time to consider their options
• Why interpersonal skills and genuine conversations are becoming a competitive advantage
• How open houses, community involvement, and consistent database follow-up generate business
• Why the fourth quarter is an opportunity to build momentum for the new year
• How to use social media trends and market headlines to establish yourself as a knowledgeable local expert

Your takeaway: You can't control interest rates, inventory, or the economy. You can control how you show up, how well you know your market, and how consistently you build relationships with clients.

Don't wait until January—or until the market gets easier—to work on your business. Start now, stay disciplined, and remember: the best agents rise to the top in tough markets.

BOEYE Realtor Group

Buy Sell Build QC - Real Broker, LLC

Licensed to sell real estate in Iowa and Illinois

Website: https://www.bradboeye.com/

Email: [email protected]

Andrea and Brad: [email protected]

PT: [email protected]

Instagram:

Andrea and Brad: https://www.instagram.com/theboeyes/

PT: www.instagram.com/ptboeye/

Facebook:

Andrea and Brad: https://www.facebook.com/boeyebuysellbuild

PT: www.facebook.com/ptboeye

YouTube:

https://m.youtube.com/@quadcitiesrealestate

Send us Fan Mail

OK! We pooled all the best real estate questions on the internet, and from our listeners, and from DMs, and we are answering them on the spot in today's episode. 

We're talking about the REAL, practical things we've done to account for our career growth and the best and worst of everything: the best and worst advice, the best and worst investments, etc. Learn from our 4 generations of experience in the industry. 

We really do believe in the good agents can do in their communities and the value they bring to buyers and sellers everyday. And, we want to hear your answers, too, so message us, drop a comment, call us on the phone even! What's your take?

Key  topics

The importance of consistent relationship building with clients and prospects
How to effectively use a CRM from day one
The value of open houses for long-term success
Why buying leads can be a waste of money
The role of local knowledge and market expertise in real estate success
Balancing work and personal life through strategic time blocking
The impact of online information versus experience and negotiation skills
The evolution of real estate marketing from broker-centric to agent-centric
The importance of ongoing education and attending conferences
How to meet five new people every day to grow your network

"Local market expertise beats online information."
"Open houses have a better ROI than buying leads."


Keywords

real estate, agent tips, relationship building, CRM, open houses, marketing, business growth, success strategies


BOEYE Realtor Group
Buy Sell Build QC - Real Broker, LLC
Licensed to sell real estate in Iowa and Illinois
 
Website: https://www.bradboeye.com/
Email: [email protected]
Andrea and Brad: [email protected]
PT: [email protected]

Instagram:
Andrea and Brad: https://www.instagram.com/theboeyes/
PT: www.instagram.com/ptboeye/

Facebook:
Andrea and Brad: https://www.facebook.com/boeyebuysellbuild
PT: www.facebook.com/ptboeye

Send us Fan Mail

We're talking about the great example of Ken Pozek as he crosses two billion dollars in career sales to point out how he did it. It's about continuous learning, team building, branding, and adaptability in real estate. Join us! Let's figure out long-term planning and how to leverage our strengths together.

Key  topics:

Ken Pozek’s career milestones and lessons
Importance of continuous learning and mentorship
Building and leveraging personal and team brand
The role of culture and team alignment in success
Adapting to market changes and technology evolution
Long-term planning versus pivoting in real estate
The significance of authenticity and relationships

Takeaways:

Constant learning and mentorship are key to growth.
Leverage your strengths and build a strong team.
Branding is about authenticity and consistency.
Culture and alignment prevent team failure.
Adaptability is crucial in changing markets.
Long-term success requires flexibility and resilience.
Relationships built on trust lead to lifelong clients.
Ego can hinder growth; humility opens doors.
Community involvement enhances brand recognition.
Perseverance through tough times is vital.


Keywords

real estate, team building, branding, adaptability, career success, real estate tips, Ken Pozak, Orlando real estate, business growth

BOEYE Realtor Group

Buy Sell Build QC - Real Broker, LLC

Licensed to sell real estate in Iowa and Illinois

Website: https://www.bradboeye.com/

Email: [email protected]

Andrea and Brad: [email protected]

PT: [email protected]

Instagram:

Andrea and Brad: https://www.instagram.com/theboeyes/

PT: www.instagram.com/ptboeye/

Facebook:

Andrea and Brad: https://www.facebook.com/boeyebuysellbuild

PT: www.facebook.com/ptboeye

Send us Fan Mail

This episode explores the power of storytelling in real estate marketing, emphasizing how genuine, consistent narratives build trust and attract clients. Hosts discuss practical ways to craft and share stories that resonate and differentiate agents in a competitive market.


Keywords:

storytelling, real estate marketing, building trust, social media, client relationships, branding, authenticity, content creation, real estate tips


Key  topics:

The importance of storytelling in real estate
How social media amplifies trust-building
The role of authenticity and consistency
Using stories to differentiate in a saturated market
Practical tips for creating compelling content
The impact of online reputation and reviews
Examples of effective real estate stories
The connection between in-person and online branding

BOEYE Realtor Group

Buy Sell Build QC - Real Broker, LLC

Licensed to sell real estate in Iowa and Illinois

Website: https://www.bradboeye.com/

Email: [email protected]

Andrea and Brad: [email protected]

PT: [email protected]

Instagram:

Andrea and Brad: https://www.instagram.com/theboeyes/

PT: www.instagram.com/ptboeye/

Facebook:

Andrea and Brad: https://www.facebook.com/boeyebuysellbuild

PT: www.facebook.com/ptboeye

YouTube:

https://m.youtube.com/@quadcitiesrealestate

Send us Fan Mail

In an industry filled with trends, templates, coaches, and “the one way” to succeed, how do you build a real estate business that actually fits you?

In this episode, the Boeyes talk about the copycat mentality in real estate and why blindly following someone else's formula can keep you from discovering your own strengths, goals, and definition of success. They explore the value of learning from people outside the real estate bubble, finding mentors who genuinely align with your values, and using proven systems as a framework rather than a script.

They also discuss the growing role of AI and why authenticity, independent thinking, and genuine human connection may become even more valuable as technology continues to shape the industry.

The takeaway: You don't have to become someone else to be successful. Learn from others, take what works, make it your own—and build a business around the life and impact you actually want.

BOEYE Realtor Group

Buy Sell Build QC - Real Broker, LLC

Licensed to sell real estate in Iowa and Illinois

Website: https://www.bradboeye.com/

Email: [email protected]

Andrea and Brad: [email protected]

PT: [email protected]

Instagram:

Andrea and Brad: https://www.instagram.com/theboeyes/

PT: www.instagram.com/ptboeye/

Facebook:

Andrea and Brad: https://www.facebook.com/boeyebuysellbuild

PT: www.facebook.com/ptboeye

YouTube:

https://m.youtube.com/@quadcitiesrealestate

Send us Fan Mail

What if growing your business has less to do with chasing the next transaction and more to do with getting involved in your community?

In this episode of The Family Business Podcast, Brad, Andrea and PT talk about why genuine community involvement can create opportunities, relationships, leadership skills, and long-term trust—often without ever handing someone a business card.

PT shares his experience stepping outside his comfort zone, getting involved with the Rotary Club, organizing a school supply drive, and taking on a new leadership role with Real YP. Together, the hosts explore why you shouldn't wait until you're successful, wealthy, or “less busy” to start making an impact.

The key? Don't join an organization just to get leads. Find something you genuinely care about, show up, build relationships, and focus on what you can contribute.

Because when you stop asking, “How can I grow my business?” and start asking, “How can I grow my impact?” the relationships—and sometimes the business—can follow naturally; and that's "awesome!"

BOEYE Realtor Group

Buy Sell Build QC - Real Broker, LLC

Licensed to sell real estate in Iowa and Illinois

Website: https://www.bradboeye.com/

Email: [email protected]

Andrea and Brad: [email protected]

PT: [email protected]

Instagram:

Andrea and Brad: https://www.instagram.com/theboeyes/

PT: www.instagram.com/ptboeye/

Facebook:

Andrea and Brad: https://www.facebook.com/boeyebuysellbuild

PT: www.facebook.com/ptboeye

YouTube:

https://m.youtube.com/@quadcitiesrealestate

Send us Fan Mail

Real and RE/MAX officially came together this week, marking a major moment in the real estate industry—and for this Family Business Podcast team, the timing couldn't be more memorable. Recorded on August 25, 2026, the episode explores the merger, what it means for agents and broker owners, and why the combination of Real's technology and growth with RE/MAX's iconic brand could create something much bigger than either company alone.

The hosts share their firsthand takeaways from Real's town hall with Tamir Poleg, new Real president Jenna Rosenblatt, and incoming COO Amy Somerville, including the strong cultural similarities between the two organizations and the emphasis on collaboration rather than competition.

They also break down the timeline leading to the closing, the new Real RE/MAX Group, the company's expanded network of more than 180,000 agents across 120 countries, and what agents can expect moving forward.

In this episode:

• Why Tamir Poleg described the merger as feeling like “magic”
• How Real and RE/MAX went from competitors to partners
• The five-year story behind the deal and why it came as a surprise to many agents
• What Real brings to the table—and what RE/MAX brings to Real
• What the $880 million transaction means for the new company
• How the merger expands collaboration, referrals, relocation, education, and networking opportunities
• What the merger means for Real agents and RE/MAX agents right now
• Branding, RE/MAX offices, and the importance of building local relationships
• Why leadership is emphasizing collaboration instead of agent poaching
• Amy Somerville's RE/MAX background and her new leadership role
• The questions that still need to be answered as the integration moves forward
• Why the hosts believe the best part of the merger may be what's still to come

Most importantly, the hosts discuss the human side of a merger this significant: uncertainty, trust, culture, leadership, and the opportunity to build something better together.

As they put it, this is no longer “us versus them.” It's about figuring out how Real and RE/MAX can learn from each other, build relationships, and move forward together.

And with a brand-new podcast studio, a new Real RE/MAX Group, and plenty of questions still to explore, this is only the beginning.

BOEYE Realtor Group

Buy Sell Build QC - Real Broker, LLC

Licensed to sell real estate in Iowa and Illinois

Website: https://www.bradboeye.com/

Email: [email protected]

Andrea and Brad: [email protected]

PT: [email protected]

Instagram:

Andrea and Brad: https://www.instagram.com/theboeyes/

PT: www.instagram.com/ptboeye/

Facebook:

Andrea and Brad: https://www.facebook.com/boeyebuysellbuild

PT: www.facebook.com/ptboeye

YouTube:

https://m.youtube.com/@quadcitiesrealestate

Send us Fan Mail

The Real + RE/MAX merger just took another major step forward—and 99% of Real shareholders voted in favor of the deal. In this episode, we break down what happened in the shareholder votes, what still needs to happen before the merger officially closes, and what agents and clients can expect in the meantime.

We dig into why the two companies are coming together, including the combination of Real’s cloud-based, technology-driven brokerage model with RE/MAX’s established franchise network and brand. Together, the companies are expected to create a $2.3 billion real estate organization with approximately 180,000 agents across 120 countries.

But what does all of this actually mean for the people on the ground?

We answer some of the biggest questions agents are asking:

• Will Real and RE/MAX keep their separate brands?
• Will current deals or contracts be affected?
• Will commission or fee structures change?
• Can Real agents use RE/MAX offices or branding?
• What happens to Real’s technology, including Leo and ReZEN?
• What happens to Real stock and the company ticker?
• How will referrals work between the two networks?
• What can agents expect when the merger officially closes?
• Who will lead the new Real + RE/MAX organization?

We also zoom out to look at the bigger picture: why consolidation is happening throughout the real estate industry, how technology is changing the way brokerages scale, and what happens when a rapidly growing, technology-focused company combines with a long-established franchise brand.

Most importantly, we talk about what this could mean for agents and clients—and why the philosophy of Work Hard. Be Kind. is expected to remain at the heart of Real's culture.

The merger is not officially closed yet, so there is still more to come. But with the shareholder votes complete, the next chapter is getting closer.

Follow along for Part Two after the closing, when we'll break down what actually changes once Real + RE/MAX officially becomes one company.

BOEYE Realtor Group

Buy Sell Build QC - Real Broker, LLC

Licensed to sell real estate in Iowa and Illinois

Website: https://www.bradboeye.com/

Email: [email protected]

Andrea and Brad: [email protected]

PT: [email protected]

Instagram:

Andrea and Brad: https://www.instagram.com/theboeyes/

PT: www.instagram.com/ptboeye/

Facebook:

Andrea and Brad: https://www.facebook.com/boeyebuysellbuild

PT: www.facebook.com/ptboeye

YouTube:

https://m.youtube.com/@quadcitiesrealestate

Send us Fan Mail

In this episode, we explore the art of effective follow-up in real estate, emphasizing relationship-building, providing value, and long-term nurturing strategies to succeed in a competitive market.

Key  topics

The importance of strategic follow-up over multiple contacts
Reframing follow-up as relationship nurturing rather than annoyance
The impact of scarcity mindset on follow-up persistence
Using value-driven communication to stay relevant
Building genuine relationships through personal touch and shared interests
The role of CRM in maintaining long-term client relationships
Long-term follow-up stories that resulted in high-value deals
Changing industry mindset from short-term transactions to relationship longevity


Takeaways

Follow-up should be strategic and relationship-focused, not just repetitive contact.
Providing value and staying relevant builds trust and long-term loyalty.
Persistence in follow-up can lead to deals years in the making.
Long-term relationships are built on genuine interest and personal connection.
Consistent, value-driven communication is more effective than frequent, generic check-ins.
"Follow-up is about giving, not asking"

 Keywords

real estate, follow-up, relationship building, lead nurturing, CRM, sales strategy, client retention