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Marketing your TCM practice isn’t about being salesy—it’s about educating people so they know how acupuncture can help them and where to find you.

I’ve been following today’s guest for years—and yes, I take social media advice from her! Molly Cahill is a Holistic Health Marketing expert, and in this episode, she’s giving us a masterclass.

If you listen to only one podcast today, let it be this one. Your future self will thank you.

Here’s what you’ll learn:

• Why marketing is just education in disguise—and how to confidently show up online without feeling salesy
• The essential marketing foundations that apply no matter what platform you use
• Molly’s “Content Ecosystem”: 6 types of posts that boost engagement and get patients to book
• Clara’s top social media pearls from building an 800K+ following—what works for students and seasoned acupuncturists
• The one pinned post every acupuncturist should have to turn profile visitors into new patients

🎁Molly's Gift To You: Get Molly's 101 Reels Training + 101 Prompts so you can get started with your social media magic today!

➡️ Visit the show notes for all the links mentioned in this episode!

Also, if you haven’t done so already, follow the podcast. So many fantastic episodes are coming your way! If you’re not following, there’s a good chance you’ll miss out.

And connect with @AcuProAcademy on all social media!

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One of the most requested topics in the AcuPro community? Real case studies! Today, we’re diving into a tricky case—focusing on a patient in his 30s with Tinnitus. If you’re not familiar, it's that persistent ringing or buzzing in the ears that just won’t go away. 

In this episode, I walk you through how I approach a case step-by-step: from assessing symptoms and identifying root causes to building a treatment plan with acupuncture, herbs, and lifestyle support. Let’s break it down together, TCM-style!

Here’s what you’ll learn:

• How I assess patient history and risk factors (like stress + noise exposure)
• How chronic tinnitus patterns often shift from Liver to Kidney imbalance
• Diagnosis breakdown using the Eight Principles and Five Elements
• A sample treatment plan including points, herbs, and diet tips

➡️ Visit the show notes for all the links mentioned in this episode!

Also, if you haven’t done so already, follow the podcast. So many fantastic episodes are coming your way! If you’re not following, there’s a good chance you’ll miss out.

And connect with @AcuProAcademy on all social media!

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I sat down with two TCM rock stars—a student and a new practitioner—and they brought the real questions about building a thriving practice. With over 20 years of practice and business experience, I shared honest, practical advice to help them (and you) feel more confident, focused, and inspired.

If you're a student, recent grad, or growing your practice, this episode is for you.

Here’s what we cover:

• Why having a website matters—and how to finally get it done
• How to stay efficient + confident, especially during first-time consultations
• Promoting your practice online and offline (yes, even without social media)
• Tips to overcome impostor syndrome and hit "post" on your first reel

Let’s make practice-building feel way less overwhelming and a lot more doable 💪

➡️ Visit the show notes for all the links mentioned in this episode!

Also, if you haven’t done so already, follow the podcast. So many fantastic episodes are coming your way! If you’re not following, there’s a good chance you’ll miss out.

And connect with @AcuProAcademy on all social media!

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Ever get stuck trying to figure out where a pathogen is hiding in the body? Whether it’s a stubborn cold or internal heat messing with your patient’s system, understanding how external pathogens progress is essential in TCM diagnosis.

If it’s been a while since you reviewed the 6 Stages and the 4 Levels, this episode is your refresh. It will freshen your tracking skills of a pathogen's depth—so you know exactly how to treat it, and when.

Here's what you'll learn:

• The Six Stages of Cold Damage (Shang Han Lun) and how they show cold invasion depth
• The Four Levels of Warm Disease (Wen Bing) and what they reveal about heat progression
• How this framework guides your diagnosis, treatment, and point selection
• Why knowing where the pathogen is = better clinical results

➡️ Visit the show notes for all the links mentioned in this episode!

Also, if you haven’t done so already, follow the podcast. So many fantastic episodes are coming your way! If you’re not following, there’s a good chance you’ll miss out.

And connect with @AcuProAcademy on all social media!

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What if the key to healing women’s health lies in reconnecting with the yin and feminine energies? In this episode, I sit down with acupuncturist and feminine energy advocate Irene Sanchez-Celis to explore how embracing yin energy can transform our health, cycles, and sense of self.

Here’s what you’ll learn:

• Why our yang-driven world has depleted yin feminine energy—and how to restore balance
• The difference between masculine 24-hour cycles and feminine 28-day moon cycles
• How the womb holds deep wisdom, power, and intergenerational trauma
• Simple ways to reconnect with your feminine energy for healing and vitality

✨ Take Irene’s free womb quiz and join her FREE workshop!

➡️ Visit the show notes for all the links mentioned in this episode!

Also, if you haven’t done so already, follow the podcast. So many fantastic episodes are coming your way! If you’re not following, there’s a good chance you’ll miss out.

And connect with @AcuProAcademy on all social media!

💌 Sign up for my FREE weekly newsletter where I share exclusive content I don't share anywhere else!

Today, I’m breaking down one of the most essential (and often confusing!) foundations of Chinese medicine: Zang-Fu Organ Theory—and making it easy to understand.

If you’ve ever felt stuck trying to figure out a diagnosis or second-guessed your treatment plan, it might be time to go back to the basics. In TCM, there’s no wrong treatment—only the wrong diagnosis.

We’ll explore how Zang-Fu organs function in Chinese medicine is completely different from Western anatomy—and why that difference gives us powerful tools to treat our patients more holistically.

Here’s what you’ll learn:

• What the Zang (Yin) organs really do—and why they’re so important
• How the Fu (Yang) organs support digestion, fluids, and elimination
• The role of the extraordinary organs and their deep connection to mental and emotional health
• Why revisiting the foundations can actually help solve your trickiest cases

If you’re looking to feel more confident in your diagnosis and treatment strategies, this episode is for you!

🎁 My gift to you: get your FREE Zang-Fu Organs Patterns PDF! 

➡️ Visit the show notes for all the links mentioned in this episode!

Also, if you haven’t done so already, follow the podcast. So many fantastic episodes are coming your way! If you’re not following, there’s a good chance you’ll miss out.

And connect with @AcuProAcademy on all social media!

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What’s lurking at the bottom of your Lake of Fear? In Chinese medicine, we know fear is deeply connected to the Kidneys, the Bladder, and our very foundation—our root.

Today’s guest is Dr. Randal Lyons, also known as The Sober Shaman—an acupuncturist and shamanic practitioner who specializes in addiction recovery. This episode takes the AcuPro Show on a journey: exploring fear, healing, and the path back to authenticity. 

Here's what is waiting for you in this episode:

• Randall's journey from aspiring rockstar to sobriety and healing others with Chinese medicine and as a Shamanic practitioner
• Why addiction isn’t just about substances
• Randall's 3 core treatment principles for supporting recovery
• The cycle of addiction, and what practitioners need to consider when treating it holistically

➡️ Visit the show notes for all the links mentioned in this episode!

Also, if you haven’t done so already, follow the podcast. So many fantastic episodes are coming your way! If you’re not following, there’s a good chance you’ll miss out.

And connect with @AcuProAcademy on all social media!

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In Chinese medicine, we know sleep has a significant impact on the body—especially the TCM Heart. But how do we accurately differentiate symptoms for the right diagnosis? 

By the end of this episode, you’ll have a clearer idea of the right questions to ask your patients, helping you pinpoint diagnosis with confidence. 

You'll learn:

• The key functions of the TCM Heart
• The right questions to ask to uncover clues to help you form your diagnosis
• Common clinical deficiency + excess patterns - including symptoms, tongue and pulse

➡️ Visit the show notes for all the links mentioned in this episode!

Also, if you haven’t done so already, follow the podcast. So many fantastic episodes are coming your way! If you’re not following, there’s a good chance you’ll miss out.

And connect with @AcuProAcademy on all social media!

💌 Sign up for my FREE weekly newsletter where I share exclusive content I don't share anywhere else!

Let’s talk about the one thing we probably learned the least in acupuncture and Chinese medicine school: Qi Gong. I’ll be honest—I didn’t love it at first. While I was totally into Tai Chi, Qi Gong felt slow and boring by comparison. But something shifted, and over time, I truly fell in love with it.

Today, I’m joined by Britta Stalling, who shares the power of Zhineng Qi Gong—a form of Qi Gong that’s changing lives globally and even used in China’s renowned medicine-less hospital. 

Key points in this podcast:

• Britta’s unexpected journey—from reluctant student to passionate Qigong facilitator
• Zhineng Qigong: a unique blend of Eastern and Western medicine developed by Dr. Pang Ming
• Inside China’s “Medicine-less Hospital,” where thousands are healed using energy therapy
• How Qigong builds community, enhances well-being, and how you can add it to complement your acupuncture practice

➡️ Visit the show notes for all the links mentioned in this episode!

Also, if you haven’t done so already, follow the podcast. So many fantastic episodes are coming your way! If you’re not following, there’s a good chance you’ll miss out.

And connect with @AcuProAcademy on all social media!

💌 Sign up for my FREE weekly newsletter where I share exclusive content I don't share anywhere else!

Let's talk about one of my favourite topics: gynecology! It's no secret that it's a complex system, but through a TCM lens, we can better understand and support our female patients. 

In this episode, I discuss everything from women's physiology to menstrual health—and share key insights to help you help your female patients achieve balance and optimal well-being. 

This is Part 1 of my FREE Gynecology Course. Let's go!

Key takeaways:

• The growth stages of men and women and the best years to conceive
• The top organs +  meridians for fertility and essence treatments
• Menstruation & menopause—ideal ages, symptoms, and duration according to TCM
• TCM diagnosis & treatment principles for menstrual health
• The best herbal formulas for post-menses, ovulation, and premenstruation support 

🎁 My gift to you! Enroll now to access Parts 2 & 3 for FREE—covering conception, pregnancy, menopause, and more! 

➡️ Visit the show notes for all the links mentioned in this episode!

Also, if you haven’t done so already, follow the podcast. So many fantastic episodes are coming your way! If you’re not following, there’s a good chance you’ll miss out.

And connect with @AcuProAcademy on all social media!