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The other crazy thing is that you can't buy your way to having a great culture.

It's something that instead needs to be filled with a deeper purpose that's truly motivating.

It's the purpose that provides a solid foundation for your culture to be built on.

That the one thing Grant Botam, of Stewardship Insurance, credits as dramatically changing his agency.

You want to hear Grant break down step-by-step how to build that culture in your agency: Register to Attend Elevate 2019 right now.

P.S. Seriously, this your chance to set your agency's culture on fire.

You never know what pleasant surprises you'll find when you start shaking the way you do things up.

That's exactly what the Westfield team discovered when they embarked on a dramatic transformation of their campus.

Teams are working more efficiently and closely together than ever as they transition to an "office-less" environment.

In addition to that, they are also pushing the envelope when it comes to uncovering new and innovative technology in the industry.

These are just a few of the topics we casual discuss with Westfield CEO Ed Largent, Chief Distribution Officer Craig Welsh, and Distribution Specialist Leader Chris Cline over lunch at the Westfield Country Club.

P.S. Join the Agency Nation newsletter for the all the extra insurance goodness.

Only a handful of people have the drive, determine and dedication to stay the course no matter what.

It's amazing what happens along the way and the amount of impact your might ultimately be afforded if you do.

That's exactly what Westfield CEO Ed Largent did in his 30 plus years with the company.

I say down for a one-on-one conversation with him to discuss the big bets they're making on the future agent, how InsurTech is energizing the industry and where agents should be investing their time and efforts.

Connect with Ed

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P.S. Buy your Elevate 19 right here, or self-disappointment.

The more connected and automated every "service" process in your agency gets, the more "sales" time you magically find.

The only problem with that equation is that it's not easy and sometimes nearly impossible to make those connections.

That's when you have to get creative and really dedicate time and resources to figuring out how to do the impossible.

That's exactly what Rob Macoviak figured out how to do inside his agency, Oyer, Macoviak and Associates.

It's your lucky day because Rob is going to walk you through his step-by-step process at Elevate 19.

Get Your Tickets Here.

P.S. If not, this is the next best place to go.

It's certainly a mindset that runs in stark contrast to what you'll find in most legacy agencies.

What one finds exciting the other views as risky and the most interesting part is seeing who will be right.

That's the overall perspective I got during a recent chat I had with Brett Fulmer.

P.S. Elevate 19 advanced ticket sales end in 38 days, did you grab one yet?

Instead, assume that there's a completely unique and untapped way to connect with people.

Your job is to figure out what and where that connection is happening.

There's also a good chance it might be in the most unlikely of places on the most unexpected social network.

That's exactly what Jesse Konold, of Key Agency, is doing with his farm and ranch prospects.

P.S. Did you get your ticket to Elevate 19 yet?

You also need to have a pretty good idea of what you want your desired outcome to be.

Once you've got that figured out now you have to figure out if there is enough craving for desire or fear of repercussions.

When you really get down to it, good business habits end up looking like a well-established process.

That's what I sit down to talk with Billy Williams, of Inspirer a Nation, about how he creates those habits.

Of course, you want to see Billy do his thing live at Elevate 19. Grab your tickets here. 

P.S. A great habit would be to join all our email fun.

That means you'll be able to scale your agency to a level you never thought possible.

The only problem will be if you can do it faster then the next guy.

Live in a fully open API world and operating with advanced customer knowledge will dramatically change the way we do business.

That's why I wanted to get Jeff Roy (Excalibur Insurance) and Seth Zaremba (Zinc Insurance) together to lay out the respective blueprints they've designed for their agencies.

P.S. We're constantly updating blueprints here.

It doesn't seem like that long ago we wrapped the final session of Elevate 2018 and now next year's event is right around the corner.

Sydney Roe and I wanted to jump on to give you a quick update on the progress of the event and what you can start to get excited about.

If you don't already know the Insurance madness has moved down south to New Orleans on March 24-26.

P.S. Advanced ticket sales just opened this week, see if you qualify for one of our super special discounts.

That's why it's so important, either through luck, hard work or a combination of both to find it.

Everything from the initial operating capital to basic market access can slow things down when your starting.

But those few key partnerships will shine brightest during those most demanding times of need.

That's what I talked to Danny Neely, of Neely & Wade Insurance, about his story getting an agency off the ground.

P.S. There's a lot of help being given out here.