In this episode of The Alchemy Podcast, host Doug Cartwright sits down with longtime friend Corey Jones to unpack the real game of real estate, development vs. fix-and-flip, finding deals, underwriting simply, and playing the long game with integrity.

Corey shares how growing up in Utah shaped his builder mindset, why cash-on-cash and ARV still rule, and how a bruising 30-unit project and a bankruptcy became his greatest teachers. They dive deep into integrity in business, mentorship, and practical prospecting strategies (like cold-calling agents) that actually work.

Timestamps of Key Moments

00:00 – Intro & Childhood Memories: Doug and Corey reminisce about Little League football, family stories, and reconnecting after 28 years.

04:55 – The Bankruptcy Story: Corey opens up about carrying $30M in personal guarantees, the emotional toll, and lessons learned from losing everything.

09:45 – Rebuilding Spiritually: How Corey reframed money, abundance, and forgiveness—learning that shame only blocks future success.

13:10 – Entering Real Estate Development: Following in his father’s footsteps after the 2008 crash and returning to the family business.

17:45 – First Major Project (Millcreek): A 30-unit apartment build, the precast parking disaster, and lessons in accountability.

23:30 – First Big Win: Gaining trust from a major client and overcoming imposter syndrome through results and service.

27:40 – Sitting With Discomfort: Doug and Corey discuss emotional resilience, feeling instead of resisting pain, and stacking evidence of worth.

32:25 – Integrity in Business: Why Corey only pursues “win-win” deals and how abundance mindset outperforms cutthroat tactics.

37:10 – Getting Into the Game: How beginners can find and structure real estate deals, avoid analysis paralysis, and start small.

42:30 – Cold Calling & Outreach: Corey’s simple daily method for connecting with agents and sourcing profitable off-market deals.

48:00 – Mentorship & Jamil Damji: The importance of finding the right coach and how guidance accelerates results by years.

53:40 – State of the Market: Corey’s take on rates, holding property long-term, and why the best deals are built on today’s realities—not tomorrow’s hopes.

Follow Doug:

• IG: @doug_cartwright
• Join the Alchemy Accelerator: HERE https://www.alchemysalescoaching.com/
• Subscribe to my YouTube Channel: HERE

Follow Corey:

IG: @investordealdad

In this episode of The Alchemy Podcast, host Doug Cartwright sits down with Megan “Meg” Del Toro, former top 1% door-to-door alarm rep and now a Kambo practitioner helping clients reset body and mind. 

They trace Meg’s arc from four straight 200+ years in sales to a profound spiritual awakening, trauma healing, and motherhood. Meg opens up about integration after psychedelics, what Kambo actually is (and isn’t), who it helps, and the simple daily practices—food as medicine, movement, and nature,that keep her calm, confident, and clear.

Timestamps of Key Moments

00:00 – Intro: Welcoming Meg Del Toro; Doug and Meg’s parallel journeys from D2D “savages” to facilitators

01:02 – Top-tier Sales: Meg’s rookie year, four 200+ seasons, and paying off debt fast

05:12 – Philly on the Doors: Safety, resilience, and adapting from river guide to urban knocks

08:45 – “Full Del Toro”: Fortitude, positive self-talk, and deciding to conquer what she starts

12:18 – Never Waste a Day: Doing the math on lost workdays and locking in productivity

16:40 – Women in Sales: Advantages, challenges, dress/code shifts, and household dynamics

20:55 – Mentors Matter: Lessons from Puck Hereford & Aaron Doria—fail forward and lead with positivity

24:30 – Motherhood & Healing: Bed rest, seeing her “best and worst,” EMDR, and Doug’s nudge toward psychedelics

30:42 – Hard but Holy: Meg’s difficult mushroom journey processing childhood abuse; why integration is everything (Doug adds perspective)

36:58 – Kambo 101: What it is, how it’s administered, legal status, who it’s for/not for

43:15 – Three in 30: Protocol, “weighted jacket off” calm, presence over reactivity

49:50 – Food as Medicine: Taste-bud reset, dropping baby weight, real-food rules & parenting tools; nature for grounding and how to book Meg

Follow Doug:

• IG: @doug_cartwright
• Join the Alchemy Accelerator: HERE https://www.alchemysalescoaching.com/
• Subscribe to my YouTube Channel: HERE
• 
  

Follow Meghan:

• IG: @kambowithmeg

In this episode of The Alchemy Podcast, host Doug Cartwright sits down with sales phenom and recruiter Dayton LeBlanc to unpack how he transformed a turbulent childhood into elite performance in pest control, alarms (Vivint), and now solar. Dayton opens up about witnessing abuse at home, rewiring his mindset as a teen, paying off debt with his first summer commission, and why conviction, integrity, and service—not scripts—win. They go deep on switching industries, building emotional capacity (“I can handle it”), recruiting through authentic personal branding, leading from the front, and Dayton’s vision for his team, The War Room.

Timestamps of Key Moments

00:00 — Intro: Welcoming guest Dayton LeBlanc and setting the table for a vulnerable, high-performance conversation.

02:18 — Childhood Reality Check: Dayton describes growing up scared, witnessing his mom’s abuse, and how those moments shaped his capacity to love and lead.

05:46 — Coping as a Kid: Fear, hiding under the bed, learning to read people early—and realizing later it wasn’t “normal.”

09:12 — $13–15K in Debt at 15: Blows an engine, takes a sales leap, lives off a maxed card—then gets his first wire and pays everyone back.

12:50 — Environment & Belief: First time on a plane, leaders reflect his worth back to him; shifting from “poor me” to “use it as fuel.”

16:05 — Wire Day: The call, the bank, the cash on the table—closing the loop with family and a new identity.

19:40 — From Pest to Vivint: Why he chased leadership over money, set out to break records, and built conviction beyond “the pitch.”

24:28 — Leaving Vivint for Solar: Not fearing the storm, learning longer-cycle sales, and choosing service (grandma-first mindset) over speed.

29:55 — Sales Philosophy > Script: “It’s an emotional transaction.” Selfless listening, deeper time with customers, delayed gratification.

34:22 — Recruiting via Personal Brand: Attract, don’t push. Give real value, scale through your leaders’ 100-lists, and keep commitments (5 a.m. texts, answering at 3 a.m.).

39:47 — Lead From the Front: Manage the system, not the emotions. Stack receipts. Build capacity with the mantra: “I can handle it.”

44:58 — War Room & What’s Next: Creating a home for reps when “the industry loves you till you’re gone,” and why this year will be Dayton’s biggest yet.

Follow Doug:

• IG: @doug_cartwright
• Join the Alchemy Accelerator: HERE https://www.alchemysalescoaching.com/
• Subscribe to my YouTube Channel: HERE

Follow Dayton:

IG: @dayytonleblanc

In this episode of The Alchemy Podcast, host Doug Cartwright welcomes Danny Pessy , a 14-summer door-to-door veteran and coach who’s seen it all from alarms to solar. 

They get brutally honest about the current state of sales: why solar isn’t the gold rush it once was, how interest rates and new laws reshaped the game, and why only those who master skill and systems will survive. 

Danny breaks down the future of the industry from roofing to fiber optics and shares his blueprint for sustainable success: train like a pro, build structure through learning systems, and develop the mindset of a real leader, not just a rep.

Timestamps of Key Moments

00:00 – Intro & Danny’s 14-summer run: From Platinum/Vivint glory days to coaching and solar.

00:35 – State of Solar 2025: Expensive money, thinner savings, NEM 3.0, battery complexity, and brutal chargebacks.

02:10 – Prediction: Short-term pain, AI-driven grid pressure → eventual policy tailwinds and incentives returning.

05:20 – Mindset reset: “Work 3x harder for half the money”—moving from gold-rush expectations to pro habits.

09:00 – Top earners = top learners: Books, conferences, deliberate practice; Doug’s “hours, attitude, approach” framework.

12:45 – Leaving (or staying) wisely: The only good exit is a real calling; build rep → manager → regional skills first.

16:30 – Team design that scales: The recruiter + rabbit + team-captain trio to mask weaknesses and duplicate wins.

21:15 – Biggest mistakes & money discipline: Don’t linger as “cool top rep”; save cash, then pivot to recruiting/leadership.

28:40 – Recruiting & brand without cringe: Value-first content, protect customers, studio training over rage-bait.

35:10 – What’s hot now: Roofing realities (insurance tightening), fiber’s government-funded boom, plus water filters & permanent lights.

43:55 – Systems over heroics: Why LMS + AI role-play + clear onboarding beats “throw them on a blitz” every time; train transaction first.

56:00 – Why to be excited: Recessions forge killers—skills outlast cycles; “stick and stay and the job will pay.”

Follow Doug:

• IG: @doug_cartwright
• Join the Alchemy Accelerator: HERE https://www.alchemysalescoaching.com/
• Subscribe to my YouTube Channel: HERE

Follow Brielle:

IG: @/dannypessy

In this episode of The Alchemy Podcast, host Doug Cartwright sits down with his niece, Brielle Whitney Money, a top-10 rookie at Grit Marketing. They explore her powerful journey from brain injury to breakthrough , how discipline, health, and door-to-door sales forged resilience and clarity.

 Brielle opens up about her 10-day coma, cognitive recovery, fitness transformation, and the mindset that kept her from quitting. Together they unpack leadership, feminine grit, identity shifts, and the spiritual side of sales and self-belief.

00:00 – Intro: Welcoming Brielle Whitney Money & Doug’s pride in her first Grit summer

02:10 – The lifestyle pivot: From partying and autopilot living to Peloton challenge and discipline

05:00 – The coma story: Longboard crash, 10 days in a coma, and the miracle recovery that changed her

08:15 – Cognitive rehab breakthroughs: Functional MRI therapy, attention rebuilding, and learning fatigue

11:20 – Personality 180°: From social butterfly to self-disciplined “gritty” introvert — learning to be present

14:40 – Mind-Body-Spirit Alignment: Animal-based diet, Othership breathwork, and intuitive living

18:05 – Why Grit felt aligned: Being recruited through purpose, not perks — Doug’s 4 currencies of leadership

22:00 – Control, OCD & surrender: Letting go, tapping into the unknown, and “clarity comes in motion”

27:30 – Selling an identity shift: How real recruiting is helping people move from point A to point B

32:50 – Women in sales: How Brielle’s Alabama squad reshaped the culture and raised standards

38:45 – Building evidence-based confidence: Running 20 miles at 20, David Goggins mindset, & mental calluses

45:00 – The next chapter: Leading women at Grit, sharing her growth publicly, and what’s next for Brielle

Follow Doug:

• IG: @doug_cartwright
• Join the Alchemy Accelerator: HERE https://www.alchemysalescoaching.com/
• Subscribe to my YouTube Channel: HERE

Follow Brielle:

• IG: @briellemoney

In this episode of The Alchemy Podcast, host Doug Cartwright sits down with Lunden Souza.

Coach, creator of Life Like Lunden, and host of Self Love & Sweat. They explore Lunden’s evolution from “workouts” to “work-ins,” the courage to reinvent, and how core values, meditation, and community shape an aligned life.

They unpack friend breakups, the “three-minute / three-hour / three-day friends” framework, emotional regulation, and Dr. Joe Dispenza’s practices. Lunden shares stories from moving to Austria to front a fitness startup, relocating to Utah for nature, and learning to love the messy middle of growth , plus why being willing to feel embarrassed might be the ultimate superpower.

00:00 — Intro: Welcoming Lunden Souza & the shift from fitness to inner work

02:18 — Origins in Fitness: From psych major to in-home trainer (and what homes reveal)

06:05 — Masks & Motivation: Front-facing pressure, COVID realizations, dropping the persona

10:22 — Courage to Change: Austria, Utah, and giving big life moves “a full year”

14:36 — Growth vs. Fixed Mindset: Micro-steps and doing hard things on purpose

18:11 — Friend Breakups: Boundaries, leaving group chats, protecting your circle

22:47 — 3-Minute / 3-Hour / 3-Day Friends: Doug’s framework for upgrading your people

26:33 — The Messy Middle: Making space for new community & getting good at being alone

31:10 — Try New Things: Hobbies, embarrassment tolerance, learning new skills (skiing, aufguss)

36:02 — Dr. Joe Dispenza’s Work: Breaking the habit of being yourself & morning practice

42:28 — Emotional Regulation: Letting feelings move through; Singer & Ram Dass insights

49:15 — What’s Next for Lunden: Sharing the “mess” authentically & inviting aligned opportunities

Follow Doug:

• IG: @doug_cartwright
• Join the Alchemy Accelerator: HERE
• Subscribe to my YouTube Channel: HERE

Follow Branden:

• IG :@lifelikelunden
• Podcast → Self Love & Sweat — available on all major platforms

In this episode of The Alchemy Podcast, host Doug Cartwright sits down with Max “Ponyboy” Jones to unpack authentic growth in door-to-door sales, identity work, and leading with vision. 

Ponyboy shares the origin of his nickname, his early years navigating tough markets, and the pivotal choice to stay committed when friends quit. He opens up about a “dark night of the soul,” the tools that helped him out of it (including Byron Katie’s “The Work”), and how solidifying identity and daily disciplines transformed his results. They also dive into recruiting with integrity, building culture without toxicity, and designing an adventurous, freedom-driven life—hello, Bali.

Timestamps of Key Moments:

00:00 – Intro: Welcoming Max “Ponyboy” Jones & the nickname origin story

01:12 – Rookie Year Starts: Joining Sunrun/Meraki under Zach Anderson & first impressions

03:05 – Little Rock, AR: Culture shock, Pine Bluff “Crime Bluff,” and selling through chaos

05:02 – Choosing to Stay: Friends leave, but Ponyboy commits—why quitting wasn’t an option

06:30 – First Wins: $26K out of high school and the early mindset around money and vision

08:14 – Year Two Leap: From 42 to 120 accounts—being “two feet in” and better leadership

10:22 – Georgia Year: Negative culture, “protecting bandwidth,” and separating to produce

12:47 – Rituals That Worked: Gym for emotional regulation, journaling, and boundary setting

15:10 – Dark Night of the Soul: Months of anxiety, shadow work, and support from mentors

18:06 – The Work by Byron Katie: Deconstructing “I’m not a top rep” and flipping the story

21:18 – Identity Stack: “I am” statements, spoken affirmations, and energy that closes

24:03 – Freedom & Adventure: Designing life around impact, recruiting authentically, Bali plans

Follow Doug:

• IG: @doug_cartwright
• Join the Alchemy Accelerator: https://www.alchemysalescoaching.com/
• Subscribe to my YouTube Channel: HERE

Follow Jimmy:

• IG: @max.d.jones

In this episode of The Alchemy Podcast, host Doug Cartwright sits down with Jimmy Rex—entrepreneur, real-estate leader, and founder of the men’s community We Are The They. 

They explore the shift from achievement to fulfillment, how to recognize “enough,” building presence in relationships, and practical ways to reduce digital distraction. 

Jimmy shares practices for tuning into intuition (silence, nature, solitude), the power of being with uncomfortable emotions, lessons from David Deida on deep presence, and a blueprint for creating real male friendships through vulnerability and shared high-adventure experiences.

Timestamps of Key Moments

00:00 — Intro: Why skip the backstory and go straight to what matters now

00:38 — “Tired of chasing”: Moving into a dream home and redefining ambition

02:12 — Seasons of hustle: Jung, ego, and learning that “more” is never enough

05:06 — Choosing ‘enough’: Taking the foot off the gas and grounding in gratitude

08:15 — Be here now: Presence vs. fighting reality; happiness without “better”

12:22 — Feeling the hard stuff: Ram Dass, grief, and letting unpleasant emotions in

16:48 — Dating & depth: From performance to presence; lessons from David Deida

21:13 — Connecting to self: Silence, nature, and sitting still to hear intuition

29:07 — Distraction is the enemy: Boundaries for social (One Sec, Brick, muting feeds)

34:31 — Unconditional love: Loving past versions of self; learning from losses

41:02 — Friend breakups & loyalty: Honoring seasons and making space for new bonds

52:14 — How to build brotherhood: Take off the mask, share truth, and stack big experiences

Follow Doug:

• IG: @doug_cartwright
• Join the Alchemy Accelerator: HERE https://www.alchemysalescoaching.com/
• Subscribe to my YouTube Channel: HERE

Follow Jimmy:

• IG: @mrjimmyrex
• Listen to my podcast: The Jimmy Rex Show
• Join his community: @wattmovement

In this episode of The Alchemy Podcast, Doug welcomes longtime friend and mentor Dan Reed for a wide-ranging conversation on entrepreneurship, leadership, and personal growth. Dan reflects on his beginnings in door-to-door sales, being among the first to pioneer solar sales, and the bold decision to move his young family to Hawai‘i with no backup plan, an experience that shaped his approach to business and life.

He shares the story of co-founding Zeal, a supplement company that scaled to eight-figure revenues before being acquired, and the valuable lessons learned from both successes and failures along the way. Doug and Dan also explore deeper themes of intuition, faith, and surrender, discussing how to distinguish guidance from impulse, when to persist versus when to pivot, and why saying “no” can be as powerful as saying “yes.”

This is a candid and inspiring conversation for anyone navigating growth in business, leadership, and life.

Timestamps of Key Moments

• 00:00 Intro — why Dan’s a “winner” across sales, family, and health
• 03:10 Early D2D solar & moving the family to Oʻahu (22 suitcases, no Plan B)
• 12:45 From blank pitch to 1,200 rooftops in 10 months
• 18:20 Leaving D2D, corporate lessons, and what didn’t fit
• 24:30 Launching Zeal (ACV caps → 7 figures), the eight-figure exit
• 32:05 Two post-exit misses: hubris, when to quit vs. push through
• 38:40 Outsourcing weaknesses; agencies & global talent
• 44:10 Family as KPI: annual/weekly planning, saying “no”
• 50:15 Surrender ≠ giving up—dropping inner resistance and going all-in

Follow Doug:

• IG: @doug_cartwright
• Join the Alchemy Accelerator: HERE https://www.alchemysalescoaching.com/
• Subscribe to my YouTube Channel: HERE

Follow Branden:

• IG: @deerdan

In this episode of The Alchemy Podcast, host Doug Cartwright sits down with Braden Brown, Performance & Mental Health Coach at BYU (and Doug’s former high-school sports rival). 

They revisit chippy hardwood memories, Braden’s position switch at BYU, and the “welcome to college” moment that planted fear and how a single sports-psych session reframed everything. 

They dig into coaching frameworks (“connect before you correct”), bouncing back after mistakes (WIN: What’s Important Now), perfectionism and NIL pressure in today’s college sports, and practical reset tools athletes can use in high-stakes moments. 

Timestamps of Key Moments

00:00 – Intro: Welcoming Braden Brown, BYU Performance & Mental Health Coach

00:34 – Rivalry Rewind: High-school battles, stitches, and an ejection story

02:10 – Position Shift: From tight end to tackle & a “rag-doll” moment vs. Koa Misi

04:20 – Aftermath & Fear: Film-room embarrassment and playing not to get beat

06:05 – Better Feedback: “Connect before you correct” and seeking context first

07:50 – Mindset Flip: One sports-psych session—focus on controllables, not fear

09:22 – Bounce-Back Tools: Recovering fast with WIN—What’s Important Now

10:55 – Common Struggles: Perfectionism, NIL era pressure, and roster anxiety

12:30 – Growth Lens: The power of yet for bench-to-field transitions

14:05 – Career Path: From IUPUI to BYU; shoutout to Kurt and mental performance

15:40 – On-Field Resets: Visualization, a physical “reset button,” and “flush it” cue

17:15 – Play Present: Mindfulness & the Serenity Prayer—be where your feet are

Follow Doug:

• IG: @doug_cartwright
• Join the Alchemy Accelerator: HERE https://www.alchemysalescoaching.com/
• Subscribe to my YouTube Channel: HERE

Follow Branden:

• IG: @dr.b.phd