Amy-Jo Girardier on Reaching Gen Z and Gen Alpha

Amy-Jo Girardier joins us on MARKED this week to discuss how to reach the next generations of Gen Z and Gen Alpha. As a pioneer of girl’s ministry, she shares how Gen Z stole her heart and gave her a passion for understanding the generations.

RESOURCES: Authentic Love Teen Girls’ Bible Study Book by Amy-Jo Girardier Faithful One Teen Girls’ Bible Study eBook by Amy-Jo Girardier James Teen Girls’ Bible Study Book by Amy-Jo Girardier This Is Girls Ministry book by Amanda Mejias

*The initial leadership models in the generational charts are from Mark McCrindle. Amy-Jo has contextualized them for ministry uses and combined it with firsthand experience with Gen Z and Gen Alpha.

MARKED is a podcast from Lifeway Women:

https://women.lifeway.com/blog/podcasts/.

Hosted by Kelly King and Elizabeth Hyndman.

RECOMMENDED: Listen here to an interview with Amanda Mejias, Lifeway’s brand specialist for girls ministry, who shares valuable information about girls ministry.

ABOUT AMY-JO GIRARDIER Amy-Jo Girardier loves how God uniquely makes people and generations for His glory.  She is the women's minister and has served as girls minister for nineteen years at Brentwood Baptist in Brentwood, Tennessee. She is an author of three Lifeway Bible studies and loves writing resources for teen girls and women.

Amy-Jo loves getting to serve with her husband Darrel on staff and being with their two boys: Scout and Skylar. You can find her on Instagram: @amyjogirardier.  To learn more about the Alive Bible study, visit lifeway.com/alive. To order your copy of The Joy of the Trinity, go to lifeway.com.