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How have you tried to connect with your audience?

Is it important to connect with your followers on your social media platforms?

What will it take to start connecting more?

Your audience on your social media is a key source to aid you when you are looking to land sponsorship deals. The types of audiences you have and what you do with them is always watched by others learning more about you and your brand. But more than that, if you want to be sponsored, you will be representing more than yourself, you will be representing those that trust you as the face of the brand. This is why brands have ambassadors and athletes. So it seems to matter how you interact with your audience on a regular basis. 

When we found Shredder Dad, or Andy Messner as many know him, we were stoked to hear he was willing to be a guest on the podcast. With a good following on his social media, Andy has learned that connections are key to be successful. But beyond making the initial connection, he found himself relatable to those that are reaching out. It gives any individual the sense of accomplishment when you make an impact on another person's life. That is why it is so important to curate your social media in a way that more people want to interact with you especially as you are a representative of a variety of brands. 

We are stoked to see where Andy takes his passion for our industry.

Enjoy this episode!