The CMO Podcast

Andy Rebhun (El Pollo Loco) | Do Fewer Things Better


Listen Later

Andy Rebhun is the Chief Marketing Officer of El Pollo Loco. El Pollo Loco traces its origin to Mexico in the 1970s. Famous for their citrus-marinated fire-grilled chicken, El Pollo Loco is now a nearly-billion-dollar brand in the U.S., with about 500 owned and franchised restaurants in six western states.

This is Andy’s first CMO role. He is an accomplished global marketing executive who has delivered first-to-market products and profitable growth for billion-dollar brands across Fortune 50 companies, including McDonalds Corporation and Ford Motor Company. He’s known as an engaging leader who operates with agility – motivating employees and franchisees at both general office and regional environments, employing innovation, data, insights and business acumen.

In this episode, Andy shares what it was like transitioning into his first CMO role, lessons learned from marketing for major brands such as McDonald’s and Ford Motor Company, the book the changed his life, Designing Your New Work Life. Plus – he shares how to stay relevant on TikTok.

Check out the first edition of The CMO Podcast Magazine. In it, host Jim Stengel talks to marketers and executives about how to become an inclusive leader and the ways they're promoting DE&I (Diversity, Equity & Inclusion).This includes discussions about initiatives they're implementing in their company, how they're succeeding, and why DE&I is vital to their bottom line. 

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

...more
View all episodesView all episodes
Download on the App Store

The CMO PodcastBy vYve & Jim Stengel

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

345 ratings


More shows like The CMO Podcast

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,450 Listeners

The Digital Marketing Podcast by Daniel Rowles and Ciaran Rogers

The Digital Marketing Podcast

116 Listeners

How I Built This with Guy Raz by Guy Raz | Wondery

How I Built This with Guy Raz

30,236 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,266 Listeners

Masters of Scale by WaitWhat

Masters of Scale

3,993 Listeners

How Leaders Lead with David Novak by David Novak

How Leaders Lead with David Novak

587 Listeners

The Best One Yet by Nick & Jack Studios

The Best One Yet

9,718 Listeners

Nudge by Phill Agnew

Nudge

178 Listeners

Uncensored CMO by Jon Evans

Uncensored CMO

46 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

5,680 Listeners

A Bit of Optimism by Simon Sinek

A Bit of Optimism

2,215 Listeners

The Artificial Intelligence Show by Paul Roetzer and Mike Kaput

The Artificial Intelligence Show

207 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

359 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

21,398 Listeners

Prof G Markets by Vox Media Podcast Network

Prof G Markets

1,473 Listeners