Bísness School

Annie Leal: How she turned sugar-free chamoy into a $4M business


Listen Later

One of Mexico's most versatile sauces may not be salsa verde or roja, but rather, chamoy. It's a blend of dehydrated fruit with chili powder, salt, sugar and citrus. It's an ingredient that can go on everything from a mango to a margarita. But one of the ingredients in chamoy is exactly what made it impossible for Annie Leal's dad to eat it after he was diagnosed with diabetes. That's why Annie decided to make I Love Chamoy, a sugar-free version of the popular Mexican candy sauce that her dad could eat. What started as a passion project is now a full-fledged business that generated $4 million in sales in 2023. Annie joins Bísness School to  explain why her family had to flee Mexico, what she did after she lost weeks' worth of bottle production and why she said no to being on Shark Tank Mexico. 

Follow I Love Chamoy at @shopilovechamoy.

Follow host Fernando Hurtado at @byfernandoh.

--

RECOMMENDED NEXT EPISODE: Casalú: The perfect recipe for a Latino hard seltzer

...more
View all episodesView all episodes
Download on the App Store

Bísness SchoolBy NBC and Telemundo

  • 4.2
  • 4.2
  • 4.2
  • 4.2
  • 4.2

4.2

41 ratings


More shows like Bísness School

View all
The Ramsey Show by Ramsey Network

The Ramsey Show

38,630 Listeners

BiggerPockets Real Estate Podcast by BiggerPockets

BiggerPockets Real Estate Podcast

16,824 Listeners

The Daily by The New York Times

The Daily

112,758 Listeners

NerdWallet's Smart Money Podcast by NerdWallet Personal Finance

NerdWallet's Smart Money Podcast

678 Listeners

The Russell Brunson Show by Russell Brunson | YAP Media

The Russell Brunson Show

881 Listeners

Ken McElroy Show by Ken McElroy

Ken McElroy Show

722 Listeners

This Is Uncomfortable by Marketplace

This Is Uncomfortable

3,505 Listeners

Fiction - Comedy Fiction by The Sunset Explorers

Fiction - Comedy Fiction

6,442 Listeners

The Financial Confessions by The Financial Diet

The Financial Confessions

460 Listeners

Real Estate Rookie by BiggerPockets

Real Estate Rookie

1,811 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

8,385 Listeners

On The Market by BiggerPockets

On The Market

885 Listeners

The Money Mondays by Dan Fleyshman

The Money Mondays

444 Listeners

Leap Academy with Ilana Golan by Ilana Golan

Leap Academy with Ilana Golan

200 Listeners

The Headlines by The New York Times

The Headlines

382 Listeners