Three women with a history in agriculture and technology saw a need for connecting someone with work that needs to be done and a crew to do that job. Think of Farmmee as the modern-day radio-tradio where someone with a field of hay that needs to be bailed after a piece of equipment broke down and the rain chance just increased in the weather forecast. Molly Woodruff, Cindy Rockwell and Becky McCrea started market-research in March of 2020 and have found a way to launch the app while working remotely and keeping their first tech company in operation.