Authors Who Lead - Learn to write a book from bestselling authors and leaders

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An expert in self-reinvention, Dorie Clark talks about how to be a long-term thinker in the short-term world. Dorie is a consultant and keynote speaker who teaches executive education at Duke University's School of Business and Columbia University's Graduate School of Business. Named one of the top 50 business thinkers in the world by Thinkers50, Dorie is also the number one communications coach in the world by Marshall Goldsmith Leading Global Coaches Award. 

What We Discuss with Dorie Clark:

• Practicing habits so it’s easier for you to say no
• Why people struggle with understanding the long game
• Execution of your strategy is key!
• Why you need to allot 20% of your time exploring new things
• A message to the naysayers
• The power of having goals
• Authorship as Dorie’s long-game tool
• Finding your soulmate career

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Gay Hendricks was first on “Authors Who Lead” last October in Episode 124. I am so honored that he’s on the show again today. On this week’s episode of “Authors Who Lead,” we talk about his newest book, The Genius Zone: The Breakthrough Process to End Negative Thinking and Live in True Creativity, and we discuss not only finding, but also stabilizing yourself in your genius zone.

What We Discuss with Gay Hendricks:

• The birth of the genius zone 
• Being stuck in your creativity could be a control issue
• Fear of our creativity
• If you’re over 50, pay attention to your creativity now!
• Tips for living in your zone of genius 

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Patty Lennon is a bestselling author, keynote speaker and the founder of The Receiving School. A former corporate banker that discovered there was more to living than making money, she left banking to help others do the same. Patty is a certified coach with a master's in psychology, blending brain science and metaphysics to help her fellow humans find clarity, focus and inspiration so they can easily manifest their dreams into reality. Today, she talks about her new book, Make Space for Magic.

What We Discuss with Patty Lennon:

• What got her inclined to write Make Space for Magic
• How she defines magic
• Where hard work isn’t only where great things come from
• The manifestation myth why you’re not manifesting the things you want
• How resistance shows up in our lives
• Rejected self-worth creates the biggest impact for people
• Allowing yourself to want what you want
• How The Receiving School was born
• Patty’s tips for aspiring writers

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A lot of people who have always wanted to write a book end up not writing one because they’re stuck in this phase of whether they should go the traditional publishing route or do self-publishing. Today's episode will focus on how to know what publishing path is right for you: traditional publishing or self-publishing? 

What We Discuss Today:

• Knowing what you want your book to do for you
• Why you should think like a publisher
• Things you need to know about traditional publishers
• Finding an agent and submitting a proposal
• What agents are looking for from you
• How self-publishing works and how to get your book on Amazon
• Investing in editing and a great book cover design

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Shayna Hammond is a leadership and life coach who has developed thousands of leaders within the education and nonprofit sectors for nearly 20 years. She's the Founder and CEO of Lead for Liberation and Shayna Renee, a coaching practice dedicated to creating spaces, methods and conditions for black women in leadership to thrive. 

What We Discuss with Shayna Hammond:

• Writing as a healing journey
• Why she used the term Indigo women for the book
• Deciding on the vulnerable parts to put in her book
• Understanding the concept of conscious sharing
• How she navigated through the process as a woman in color
• Where she draws her energy comes from
• Deconstructing the strong black woman schema
• A deliberate shift in her company into building liberatory cultures
• Self-care practices for women
• Book writing tips 

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In today's episode, Jeff Brown is going to talk about his new book Read to Lead. Jeff is also an award-winning radio producer personality and former nationally syndicated morning show host. He currently hosts the podcast Read to Lead.

What We Discuss with Jeff Brown:

• His intention behind the book
• Selecting the ideal readers for his book
• Characteristics of people who constantly reads
• Lessons learned from the book writing process
• What he would have done differently with his process
• Two books resonates with until today
• Choosing ideas and quotes to draw from
• The publishing process
• Taking action to change your reading habits

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David Brower & Gido Schimanski are authors I have been working with. Today, they talk about their book writing process, how they started, and how they ultimately found a new process that allowed them to connect with their authentic selves, finding their flow, and transforming in the process.

What We Discuss with David Brower & Gido Schimanski:

• A creative process that’s transformative
• Their impetus for creating a book
• Giving yourself permission to be and let go
• Feeling emotional liberation as you’re writing
• The power of creating a mind map
• Why writing is all about the flow and what that means
• Breaking yourself free from the human conditioning
• How the true success of a book is measured
• Why a book should serve the author first before anyone else

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Many people get stuck when it comes to launching their book because they're terrified of having to market their book, which means having to sell it, tell people about it as reviews – all those things seem to terrify authors. This week, I'm teaching you about book marketing. I'll help you figure out how you can market your book, even if you don't consider yourself a salesperson. 

What We Discuss Today:

• When marketing a book starts and ends
• How and where to find your target market
• The role of social media marketing
• Thinking like a publisher
• Finding places where you can serve
• Why pre-launch is critical 
• How to keep yourself accountable
• What to do after book launch once sales start to dip

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On this week’s episode of “Authors Who Lead,” Sivonnia shares what led her to want to help athletes, how she protects them, and the book that came from it, “What Are You Sporting About?: For Aspiring, Current & Former Pro-Athletes in Business.”

What We Discuss with Sivonnia L DeBarros:

• On finding her calling
• Mindset and building teams
• Why athletes aren’t getting more help managing their wealth
• What book would you write for non-athletes?
• Her advice on other aspiring writers

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Julia Cha is a best-selling author and a success coach for women leaders ready to shatter glass ceilings. With her expertise in subconscious transformation, she guides her clients to create their dream life in all aspects: a thriving career, financial abundance, and supportive relationships.

What We Discuss with Julia Cha:

• How much of your story should you put in your book
• How your inner desire conflicts what you've been taught to believe
• Resisting the conditioning that people have been brought up with
• Recognizing that your patterns are not even your own patterns
• The need to push against resistance
• The kind of mindset that gets you to the other side
• How the patterns show up in our life and how to break free from them
• Suppressed and processed emotions reside in the subconscious
• Ways to tap into your subconscious

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