Authors Who Lead - Learn to write a book from bestselling authors and leaders

Authors Who Lead - Learn to write a book from bestselling authors and leaders

By Azul Terronez - Author, TEDx Speaker, CoachBusinessEntrepreneurshipEducationArtsBooksHow To
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Authors Who Lead - Learn to write a book from bestselling authors and leaders episodes

  • Ryan Levesque #1 national best-selling author of Ask
    Ryan Levesque is the Inc. 500 CEO of The ASK Method ® Company, and the #1 national best-selling author of Ask, which was named by Inc. as the #1 Marketing Book of the Year. His work has been featured in the Wall Street Journal, USA Today, Forbes, and Entrepreneur and over 250,000 entrepreneurs subscribe to his email newsletter offering business advice. He is also a co-founder and investor in bucket.io®, a leading marketing funnel software for entrepreneurs.
    54 min
  • Matt Pollard The Introvert’s Edge

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    Matthew Pollard is the author of The Introvert’s Edge: How the Quiet and Shy Can Outsell Anyone. He's an incredible sales professional and a fellow introvert. His client list includes multiple Fortune 500 companies. He's one of the top 30 global sales leaders in the world.

    Today, he talks about how introverts can actually excel in sales through following a process and tapping into the power of telling stories.

    What We Discuss with Matthew Pollard:

    • Looking up to mentors who attained success against the rules
    • Doing door-to-door sales and getting into the top 20% of his study
    • A journey to find himself and working at a real estate agency
    • Bringing process into sales
    • How an introvert can out-beat an extrovert using process over personality
    • Why you don't say "but" and the process of telling stories
    • Asking structured questions and planning your stories
    • The power of telling stories
    • What introverts can do to excel in sales
    • How to successfully market a book
    • Leveraging LinkedIn to promote your book and ultimately getting on TV
    • Matthew’s book writing process and co-writing it



    Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!

    51 min
  • Matt Pollard The Introvert’s Edge
    Matthew Pollard is the author of The Introvert’s Edge: How the Quiet and Shy Can Outsell Anyone. He's an incredible sales professional and a fellow introvert. His client list includes multiple Fortune 500 companies. He's one of the top 30 global sales leaders in the world.
    51 min
  • Alex Barker Indispensable: The Prescription for a Fulfilling Pharmacy Career

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    Alex Barker is the author of Indispensable: The Prescription for a Fulfilling Pharmacy Career. He is an entrepreneur and the founder of The Happy PharmD. Listen to his journey from being a reluctant writer to someone who wishes makes an impact within an industry that surprisingly deals with the consequences of burnout.


    What We Discuss with Alex Barker:

    • How he got down the pharmacy route
    • Working as a pharmacist but not finding fulfillment
    • Using his creativity to run his blog
    • Focusing on your ONE thing
    • The struggles within the pharmacy industry
    • Why he initially resisted writing a book and how he addressed it
    • Most writers hate to write, but they just want to share their story
    • Alex’s message to aspiring yet reluctant writers


    Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!

    31 min
  • Alex Barker Indispensable: The Prescription for a Fulfilling Pharmacy Career

    Alex Barker is the author of Indispensable: The Prescription for a Fulfilling Pharmacy Career. He is an entrepreneur and the founder of The Happy PharmD. Listen to his journey from being a reluctant writer to someone who wishes makes an impact within an industry that surprisingly deals with the consequences of burnout.


    What We Discuss with Alex Barker:

    • How he got down the pharmacy route
    • Working as a pharmacist but not finding fulfillment
    • Using his creativity to run his blog
    • Focusing on your ONE thing
    • The struggles within the pharmacy industry
    • Why he initially resisted writing a book and how he addressed it
    • Most writers hate to write, but they just want to share their story
    • Alex’s message to aspiring yet reluctant writers


    Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!

    31 min
  • Jill Soley - Start Up Marketing for Non-marketers

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    Jill Soley is the author of Beyond Product. She talks about how exceptional founders embrace marketing to create and capture value for their business. She is currently the Head of Product for a startup company Cloverpop, helping companies improve their decision practices. She is the mother of two amazing boys. Beyond Product is a startup marketing book for nonmarketers. It helps startup founders figure out how to take an idea and get it to market successfully.



    What We Discuss with Jill Soley:

    • Why marketing has to first be understood
    • People don’t realize they’re already doing marketing
    • What marketing is for authors
    • Not all people who bought your book actually read them
    • Why marketing should be a continual stream of messaging
    • How to validate ideas and to let go of them when needed
    • Testing through beta programs and minimum viable product (MVP)
    • The real proof of proving your business
    • Why you shouldn’t necessarily follow what all your competitors are doing
    • Where companies are failing in terms of messaging
    • Jill shares some relevant principles from her book
    • Internal vs external messaging



    Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!

    36 min
  • Jill Soley - Start Up Marketing for Non-marketers

    Jill Soley is the author of Beyond Product. She talks about how exceptional founders embrace marketing to create and capture value for their business. She is currently the Head of Product for a startup company Cloverpop, helping companies improve their decision practices. She is the mother of two amazing boys. Beyond Product is a startup marketing book for nonmarketers. It helps startup founders figure out how to take an idea and get it to market successfully.



    What We Discuss with Jill Soley:

    • Why marketing has to first be understood
    • People don’t realize they’re already doing marketing
    • What marketing is for authors
    • Not all people who bought your book actually read them
    • Why marketing should be a continual stream of messaging
    • How to validate ideas and to let go of them when needed
    • Testing through beta programs and minimum viable product (MVP)
    • The real proof of proving your business
    • Why you shouldn’t necessarily follow what all your competitors are doing
    • Where companies are failing in terms of messaging
    • Jill shares some relevant principles from her book
    • Internal vs external messaging



    Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!

    36 min
  • Jadah Sellner - Co-Founder of Simple Green Smoothies Reveals her Journey

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    Jadah Sellner is the Co-Founder of Simple Green Smoothies. She has an incredible amount of success in growing her Instagram profile with almost 400,000 followers, building a six-figure into a seven-figure business – until she decided to leave. She went on to build her own brand. Today, she talks about some behind-the-scenes of her book writing process.



    What We Discuss with Jadah Sellner:

    • Setting priorities but also taking action
    • Writing the book for self-transformation first
    • Jadah’s visual mapping process
    • Being in an ideation process while doing her own inner healing
    • Taking imperfect action to get you through inner healing
    • Understanding movement vs momentum
    • How to look at chapters like individual blog titles
    • Getting through the thinking phase of writing your book
    • Writing the book for just that one person
    • Other steps of the book writing process
    • Understanding your writing timeline



    Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!

    47 min
  • Jadah Sellner - Co-Founder of Simple Green Smoothies Reveals her Journey

    Jadah Sellner is the Co-Founder of Simple Green Smoothies. She has an incredible amount of success in growing her Instagram profile with almost 400,000 followers, building a six-figure into a seven-figure business – until she decided to leave. She went on to build her own brand. Today, she talks about some behind-the-scenes of her book writing process.



    What We Discuss with Jadah Sellner:

    • Setting priorities but also taking action
    • Writing the book for self-transformation first
    • Jadah’s visual mapping process
    • Being in an ideation process while doing her own inner healing
    • Taking imperfect action to get you through inner healing
    • Understanding movement vs momentum
    • How to look at chapters like individual blog titles
    • Getting through the thinking phase of writing your book
    • Writing the book for just that one person
    • Other steps of the book writing process
    • Understanding your writing timeline



    Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!

    47 min
  • Barbara Hinske Bestselling Author Strikes Movie Deal with Hallmark Channel

    Send us Fan Mail

    Barbara Hinske is a successful lawyer and the author of several books including The Rosemont Series. She talks about how self-publishing and marketing her book landed her on the bestselling list – but this requires tenacity and hard work.


    What We Discuss with Barbara Hinske:

    • What got Barbara into writing The Rosemont Series
    • Barbara’s writing process and hiring a writing coach
    • What keeps her to push forward
    • Traditional vs. self-publishing
    • Marketing her book and how she landed on the bestselling list
    • Writing about going back in time and never running out of ideas
    • Getting over a writer’s block
    • Pushing ahead and reading bad reviews
    • Barbara’s advice to aspiring writers



    Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!

    33 min

About Authors Who Lead - Learn to write a book from bestselling authors and leaders

From the publisher's feed

If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul…

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