BA Bites - Top 10 Tips for Completing the Better Business Case Process

Writing a business case doesn’t have to be painful. In this episode, Ben Walsh unpacks 10 practical tips for completing the Better Business Case (BBC) process with confidence and clarity.

You’ll get:

• Proven scripts and language that work in real-world cases

• Advice on avoiding common pitfalls across the 5 Case Model

• Real examples from major public and enterprise programmes

• Straight-talking guidance on benefits, costs, and telling a cohesive story

Perfect for business analysts, strategic leaders, and anyone preparing a business case for review, approval or investment.

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