Today's guest went from baker and foodie content creator to author. In this milestone 100th episode of the Baking For Business Podcast, I spoke with influencer, blogger, and author Toni Chapman to celebrate the release of her new book.

Toni opens up about her personal journey—how she started creating content, the lessons she’s learned along the way, and what inspired her to finally put her story into print. Together, Toni and I  discuss the power of storytelling, staying authentic online, and the importance of showing up for your audience even when you’re still figuring things out.

This episode is filled with inspiration, creative wisdom, and a reminder that your story is worth sharing.

✨ In this episode, you’ll learn:

• How Toni’s journey as a content creator led to becoming an author
• Why storytelling is key to building a lasting brand
• Tips for showing up authentically on social media
• How to balance creativity, consistency, and community

📚 Follow Toni here: https://tonisrecipes.com/

Pre-order the book here: https://everythingsgoodcookbook.com/

Two ways I help my students earn $2-10k monthly👇?
1.) Grow your home bakery business inside The Entrepreneur Community by clicking here
2.) Learn to sell digital products inside Digital Product Community by clicking here

Sally McKenney is the baker and blogger behind one of the biggest dessert blogs, Sally's Baking Addiction. Her work has been featured on Good Morning America, People Magazine, Taste of Home, and more. Today, Sally joined us to share all about her newest book and the journey that launched her blogging brand.

In this episode, you’ll learn:
 • How Sally got started with her baking blog
 • How she turned to baking as therapy when she felt stuck in her corporate career
 • How she grew her blog audience organically as friends shared her recipes with others
 • The details that went into her fourth cookbook, Sally's Baking 101, after a long development process—and so much more!

Sally's new book, Sally's Baking 101, is available at most major bookstores, including Amazon, Barnes & Noble, and independent retailers. Visit her website for more information about virtual events and book signings during publication week.

Click here to order the book and visit Sally's website.

Two ways I help my students earn $2-10k monthly👇?
1.) Grow your home bakery business inside The Entrepreneur Community by clicking here
2.) Learn to sell digital products inside Digital Product Community by clicking here

From landing $5k and $8k orders in her home bakery to evolving her brand and mission, My' Asia's journey with Linda Renee Sweets reveals the untapped potential many bakers miss when focusing solely on social media and individual clients. Named after her late mother and cousin, her Texas-based cottage bakery has transformed from a passion project into a thriving business serving major corporate clients like the Dallas Mavericks, banks, hospitals, and churches.

In this episode, you will learn:

How she grew her business after relocating to a new state

How she grew her brand without spending tons of time on social media

How she secured corporate orders ranging from $1k to $8k 

How her mindset has evolved since operating a business, and so much more.

🚨Want to join us inside More Dough and start adding corporate clients to your baking business? Tap here to enroll before the doors close on June 27th, at 8pm CST.  https://www.bakingforbusiness.com/moredough

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Two ways I help my students earn $2-10k monthly👇?
1.) Grow your home bakery business inside The Entrepreneur Community by clicking here
2.) Learn to sell digital products inside Digital Product Community by clicking here

In this special episode, I sit with the incredible Molly Yeh—Food Network star, New York Times bestselling author, bakery owner, and all-around creative force. Molly’s latest book, Sweet Farm, is a delicious celebration of life on the farm, sweet treats, and building a business rooted in joy.

We chat about her journey from city life to farmland, what inspires her in and out of the kitchen, and the heart behind Sweet Farm. Whether you're a baker, a dreamer, or love a good success story, this episode will leave you feeling inspired—and ready to step in the kitchen and bake.

✨ Grab your favorite drink and tune in for a cozy, behind-the-scenes look at Molly’s sweet world.
 📚 Want your own copy of Sweet Farm? Click here to order from Molly’s website.

Two ways I help my students earn $2-10k monthly👇?
1.) Grow your home bakery business inside The Entrepreneur Community by clicking here
2.) Learn to sell digital products inside Digital Product Community by clicking here

FREE training June 19th,2025, 6pm CST  -"How I Doubled My Sales With Corporate Clients" click here to sign up.

In this episode, you will hear from Kathryn of Bomb Babes on how she creates her amazing products, how her business is growing, and the success she has had with corporate clients since completing the More Dough course.

Two ways I help my students earn $2-10k monthly👇?
1.) Grow your home bakery business inside The Entrepreneur Community by clicking here
2.) Learn to sell digital products inside Digital Product Community by clicking here

In this episode, we hear from Dani, the founder of DaniCakesAZ, as she shares her journey from starting her home bakery to digital product success.🎉

Ready to get started w/ digital products? CLICK HERE to join us inside of The Digital Product Community.

Want to add cake sandwiches to your business? CLICK HERE to check out Dani's work and her course.

Two ways I help my students earn $2-10k monthly👇?
1.) Grow your home bakery business inside The Entrepreneur Community by clicking here
2.) Learn to sell digital products inside Digital Product Community by clicking here

Baked By Caryn is a local bakery in Paducah, Kentucky. In this episode, you will hear how she stepped out on faith 🙏and grew her brand from 0 to hitting $10k + months.💵
Shop Caryn's delicious recipes by clicking here 🤤

Two ways I help my students earn $2-10k monthly👇?
1.) Grow your home bakery business inside The Entrepreneur Community by clicking here
2.) Learn to sell digital products inside Digital Product Community by clicking here

Have you ever wondered how a passion for baking can transform into a successful business? Meet Katelyn Brewer from Sweet Kate Bakery, whose journey from a childhood surrounded by family bakers to a thriving cake business in Utah is truly inspiring. Balancing a local business with an online presence comes with its own set of challenges and rewards, and Katelyn's faith-filled foundation provides the resilience and positivity needed to thrive in both arenas.

 Her infectious joy and courage serve as a beacon for those wrestling with self-doubt. Whether you're starting a home baking business or just love a good success story, Katelyn's journey is sure to leave an imprint on your heart.

Follow and support Kate and all of her awesomeness by clicking here

Two ways I help my students earn $2-10k monthly👇?
1.) Grow your home bakery business inside The Entrepreneur Community by clicking here
2.) Learn to sell digital products inside Digital Product Community by clicking here

Sometimes, you are just one sandwich away from finding your destiny.Prepare to be inspired as we chat with Owen Han, the charismatic "king of sandwiches," which takes us on a flavorful journey through his culinary evolution and previews his irresistible new cookbook, "Stacked: The Art Of The Perfect Sandwich." 
Owen does a little of everything, from making fresh breads and desserts to savory sandwiches. 
Owen's story is of cultural fusion, with his culinary roots deeply intertwined with his Italian and Chinese heritage. Listen to how his summers in Tuscany and years in Florida shaped his passion, leading him to launch a pop-up supper club at university. Owen opens up about the initial fear of sharing his creations online and how he conquered it to connect with audiences worldwide.

In this episode, you will learn:

• How to overcome your fears of just getting started
• Why finding your niche with content is so important
• What advice does the famous TikTok star have for those getting started
• All about Owen's new book, "Stacked"
• You can get all the details about Owen Han and his book here
  
  

Two ways I help my students earn $2-10k monthly👇?
1.) Grow your home bakery business inside The Entrepreneur Community by clicking here
2.) Learn to sell digital products inside Digital Product Community by clicking here

Today's guest is sharing how offering local classes has helped their brand expand its business. Megan Brewer from Brown Butter Bakery returns to share her uplifting journey of the success her and her hubby have had by now offering community classes.
In this episode, we discuss:

• What inspired them to start their brand as cottage bakers
• What steps did they take to incorporate local classes into their business
• How they manage to sell a single cookie for $10 with success
• How they turned a love of classes into a kid's camp to help their community

From celebrating a $1k sales day to a $4k sales day as home bakers, Megan and Kyle's commitment to their business and faith show what's possible for home bakers.

You can view their beautiful work by clicking here.
Ready to work with me to start hosting your own money-making local decorating classes? Click here

Two ways I help my students earn $2-10k monthly👇?
1.) Grow your home bakery business inside The Entrepreneur Community by clicking here
2.) Learn to sell digital products inside Digital Product Community by clicking here