The discussion centered on Marc Adams' journey of overcoming stage four cancer during the COVID-19 pandemic, emphasizing resilience and the importance of valuing each moment. Marc shared that his experience taught him to never give up, especially when faced with the prospect of limited time. He highlighted how the pandemic influenced his perspective on life and health, noting that his recovery was aided by information he sought online. Both Marc and Kerry Lutz reflected on their personal health challenges, underscoring the profound shifts in perspective that arise from confronting mortality.

The conversation also delved into the complexities of business succession planning and the challenges of selling a business. Marc outlined a framework for business growth, detailing six phases that entrepreneurs should follow to maximize value and minimize tax burdens during a sale. He emphasized the significance of strategic acquisitions for enhancing profitability as businesses scale.

Both men acknowledged the difficulties business owners face in planning for an exit while recognizing the potential for substantial financial rewards through a structured approach. Marc concluded by offering resources for listeners, including a link to access a free PDF version of his book, "Secrets to 10Xing the Value of the Business."

Find Marc here: https://marcadams.io 

Find Kerry here: http://financialsurvivalnetwork.com/ and here: https://inflation.cafe