Beyond The Prompt - How to use AI in your company

Beyond The Prompt - How to use AI in your company

By Jeremy Utley & Henrik WerdelinBusinessEntrepreneurshipEducationHow ToManagement
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Beyond The Prompt - How to use AI in your company episodes

  • Reinventing Recruiting: Anvisha Pai on Using AI to Automate Hiring

    Anvisha Pai, founder of Dover, takes us inside how her team is using generative AI to transform recruiting—automating everything from job descriptions to candidate outreach for over 500 companies. She shares lessons from her early AI experiments at MIT, and how building a fail-fast culture has helped Dover stay ahead of the curve.

    We dive into how her team turns quick AI tests into scalable wins, and how a culture of curiosity fuels long-term innovation. Whether you're scaling a startup or exploring AI’s role in team workflows, this episode offers actionable advice for thriving in an AI-powered future.

    Key Takeaways

    • Early AI Adoption – Anvisha shares how Dover leveraged GPT-3 for tasks like job description writing and email automation, overcoming early limitations through iteration.
    • Fail-Fast Culture – Building a culture that encourages experimentation without fear of failure is key to driving innovation.
    • Empowering Teams – Dover prioritizes self-starters and provides resources to help non-technical staff engage with AI.
    • Iterative Product Development – The team emphasizes solving real customer problems manually before building scalable AI-powered solutions.
    • Staying Informed – Anvisha stresses the importance of habits like following industry leaders and experimenting with new tools to stay competitive in a rapidly changing field.

    Dover's Website: Best Hiring & Recruiting Software for Startups with Free ATS | Dover

    00:00 Introduction to Anvisha and Dover
    00:14 Early Fascination with AI
    00:29 First Experiences with AI
    03:05 Founding Dover and Co-Founders
    04:00 Early Challenges and Iterations
    04:49 Exploring AI Applications at Dover
    06:34 Impact of AI on Recruiting
    07:25 Developing AI Tools and Products
    09:10 Company Culture and Innovation
    16:20 Staying Abreast of AI Developments
    30:38 Leadership and Management
    33:23 Conclusion and Reflections

    📜 Read the transcript for this episode: Transcript of Reinventing Recruiting: Anvisha Pai on Using AI to Automate Hiring |

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

    37 min
  • How to make an AI-Driven Culture Transformation with Moderna’s Head of AI, Brice Challamel

    In this episode, Brice Challamel, Head of AI Products and Platforms at Moderna, pulls back the curtain on how AI is transforming not just workflows but entire organizational cultures. Brice introduces the concept of the AI "catalyst" - a role focused on accelerating safe, effective change - while sharing practical strategies for fostering widespread AI adoption.
    Drawing on examples from his leadership at Moderna, Brice explains why it's reckless not to integrate AI into your processes, how to avoid outdated approaches (what he calls "Fred-like behavior") that hold organizations back, and why every individual in a company should think of themselves as a five-person team, augmented by AI.
    This episode is a masterclass in how to lead through change, prioritize high-impact innovation, and rethink leadership in the age of AI.

    Key Takeaways:

    • Catalysts drive AI transformation – Learn how Brice's 'catalyst' approach sparks cultural and technological shifts in organizations.
    • AI champions fuel innovation – Discover how Moderna’s Generative AI Champions Team amplifies AI adoption and engagement.
    • Augment, don’t replace – Brice explains why the goal is not to replace humans but to enhance their capabilities.
    • Outdated habits are out – Embrace modern tools and innovative methodologies to stay ahead.
    • Start with ‘Why’ – Understand the importance of anchoring AI initiatives to purpose-driven objectives for lasting success.

    Moderna's website: Pioneering mRNA technology - Moderna

    00:00 Introduction to Brice Challamel and His Role at Moderna
    00:45 What It Means to Be an AI Catalyst
    02:30 Leadership in the AI Era: Moving Beyond Traditional Hierarchies
    06:10 Avoiding "Fred-like Behavior" in a Modern Workplace
    10:20 Augmenting Human Potential: The Five-Person AI Team
    14:50 How Moderna Manages 700+ GPTs Safely and Efficiently
    20:30 Democratizing AI: Why It's a Utility for Every Employee
    27:15 Using AI to Transform Personal and Professional Growth
    32:40 Frameworks for Incident Management in AI Integration
    39:15 AI’s Role in Healthcare, Radiology, and Beyond
    43:30 The Generative AI Champions Team: GCAT in Action
    50:00 The Future of Work: Collaboration and Culture with AI
    01:03:27 Reflections on AI Adoption and Leadership Insights

    📜 Read the transcript for this episode: Transcript of How to make an AI-Driven Culture Transformation with Moderna’s Head of AI, Brice Challamel |

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

    1 hr 9 min
  • How You Can Leverage AI for Big Decisions - Insights from Geoff Woods

    In this episode, Geoff Woods, bestselling author of The AI Driven Leader and founder of AI Leadership, reveals how leaders can leverage AI to tackle big decisions and strategic challenges. Geoff introduces a transformative mindset shift: stop asking, “How can I do this?” and start asking, “How can AI help me do this?”
    Through real-world examples, he demonstrates how AI can act as a thought partner in high-stakes scenarios like debt restructuring, product innovation, and boardroom dynamics. Geoff also shares practical tips on building daily AI habits to enhance decision-making, amplify results, and spark innovative breakthroughs.
    Whether you're a leader looking to rethink your approach to AI or seeking actionable strategies for smarter decision-making, this episode offers valuable insights for driving success.

    Key takeaways:

    • Use AI as a thought partner – Shift your mindset from “How can I do this?” to “How can AI help me do this?” to unlock new levels of strategic thinking and innovation.
    • Prioritize high-impact challenges – Leverage AI for complex, high-value tasks like debt restructuring, product development, and strategic decision-making.
    • Develop daily AI habits – Engage with AI consistently to build momentum, enhance your decision-making, and achieve long-term breakthroughs.
    • Stay in the driver’s seat – Treat AI as a tool to enhance leadership and decision-making, ensuring that human judgment remains central to the process.

    AI leadership website: Home | Aileadership
    Geoff on LinkedIn: Geoff Woods | LinkedIn

    00:00 Introduction to Geoff Woods and His Journey
    00:27 Mindset Shift for Leaders Using Generative AI
    01:19 The Power of AI as a Thought Partner
    03:55 Strategic Use of Generative AI
    05:22 Real-World Example: Restructuring Debt with AI
    08:45 Daily AI Engagement for Business Growth
    13:34 Building AI Proficiency and Overcoming Challenges
    19:28 Creating and Leveraging AI Boards for Decision-Making
    24:01 Insights from AI Advisory Boards
    25:05 Strategic Thinking and Habit Formation
    27:03 Practical Applications and Case Studies in AI Leadership
    33:12 Case Study: Strategic Offsite with AI
    37:48 Final Thoughts and Takeaways

    📜 Read the transcript for this episode: Transcript of How You Can Leverage AI for Big Decisions – Insights from Geoff Woods |

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

    44 min
  • How Peter Hollens uses AI to build a successful YouTube channel with 3m followers

    In this episode, we explore how Peter Hollens has leveraged artificial intelligence to grow his YouTube channel to over 3 million followers and sustain his success in the creator economy. Peter shares how AI tools have streamlined his production process, sparked new creative ideas, and even enhanced his ability to connect authentically with his audience. From optimizing workflows to experimenting with AI-assisted songwriting and storytelling, Peter reveals how technology has expanded his creative possibilities while staying true to his artistic voice. The episode also delves into the ethical challenges of AI, as Peter emphasizes the need for transparent practices that respect creators’ rights. This conversation is an inspiring look at how AI can amplify human creativity, helping creators scale their passions and engage with audiences in meaningful ways.

    Key Takeaways:

    • AI fuels YouTube growth – Peter uses AI tools to streamline his production process and expand his content’s creative reach.
    • Authenticity drives connection – Despite AI’s capabilities, Peter emphasizes the importance of human storytelling and genuine audience engagement.
    • Ethics safeguard creators – Transparent AI practices and fair licensing are essential for protecting creators’ rights and sustaining trust.
    • AI journaling sparks ideas – Peter leverages AI-driven journaling to capture insights and refine his creative strategies, contributing to his success on YouTube.

    Peter Hollens website: Peter Hollens
    Youtube: Peter Hollens - YouTube

    00:00 Introduction to Peter Hollens and First Impressions
    01:44 Peter's Journey: From Choir to YouTube Sensation
    05:56 The Creator Economy: Advising, Investing, and Building a Following
    07:46 AI in Music: Exploring New Creative Frontiers
    10:59 Personal Growth Through AI and Technology
    15:12 Creativity and Authenticity in an AI-Driven World
    29:14 Ethics and Content Licensing in AI
    32:56 Reigniting Creativity and the Importance of Knowledge Sharing
    37:35 The Future of Acapella and AI Innovation
    42:51 Journaling and Self-Discovery with AI
    51:54 Final Reflections 

    📜 Read the transcript for this episode: Transcript of How Peter Hollens uses AI to build a successful YouTube channel with 3m followers |

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

    57 min
  • The death of SAAS and raise of what marketing folks can do with AI already with Noah Brier

    In this conversation, Noah Brier, founder of Percolate and BrXnd.ai, discusses his journey from advertising to becoming a leader in AI-powered marketing solutions. He explores the balance between exploration and exploitation in business, highlighting AI’s transformative role in solving complex brand challenges. Noah underscores the importance of hands-on experimentation, the shift from traditional SaaS models to bespoke software solutions, and the need for companies to capture and leverage tacit knowledge.
    The discussion also covers practical applications of AI, insights from leading CMOs, and how technology is shaping the future of business. Noah explains how AI can democratize knowledge, streamline workflows, and turn unstructured data into actionable insights, positioning it as a critical tool for driving innovation.

    Key Takeaways:

    • Start experimenting with AI now – AI’s capabilities are vast, and hands-on exploration is key.
    • The future of software is custom-built AI solutions – A shift from SaaS to bespoke models is on the horizon.
    • Tacit knowledge is a goldmine – Codifying hidden expertise can unlock huge potential with AI.
    • AI can turn unstructured data into actionable insights – Harnessing data can drive innovation and efficiency.

    Noah Brier's blogpost on building plugins: https://newsletter.brxnd.ai/p/building-chatgpt-plugins-brxnd-dispatch

    Noah on LinkedIn: https://www.linkedin.com/in/noahbrier/


    00:00 - Introduction to Noah Brier
    00:45 - Noah's Career Journey
    01:25 - Exploring AI, New Ventures, and Transitioning from Exploration to Exploitation
    03:28 - The Power of AI in Solving Problems
    07:14 - The Practical Applications of AI
    10:26 - Building AI-Driven Workflows
    16:35 - Empowering Organizations with AI
    22:20 - Hands-On with AI
    31:36 - Making Tacit Knowledge Explicit
    33:10 - Fun and Quirky AI Projects
    35:30 - Using AI for Brand and Product Development
    37:33 - Exploring New AI Tools and Techniques
    39:59 - Challenges and Opportunities in AI
    42:26 - The Future of SaaS and AI Integration
    47:03 - Practical Applications and Prototyping
    47:42 - Reflections and Future Directions
    53:49 - Closing Thoughts and Takeaways

    📜 Read the transcript for this episode: Transcript of The death of SAAS and raise of what marketing folks can do with AI already with Noah Brier |

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

    1 hr 2 min
  • Special Episode: Paige Costello on AI in Product Management – a Co-Production from Crafted.FM and Beyond the Prompt

    In this special episode, we begin with a conversation from Crafted featuring Paige Costello, Head of AI at Asana, on how tools like AI-generated status reports and bug triaging are eliminating busywork and unlocking creativity.

    Then, Jeremy and Henrik continue the conversation with Paige—digging into user testing, model choices, and the challenge of balancing control with flexibility. With real-world examples from Asana, this episode offers practical insights into how AI is reshaping workflows, team structures, and the future role of product managers.

    Key Takeaways:

    • Experiment with AI-powered tools – Asana’s AI features, like status reports, help teams cut down on repetitive tasks and unlock creative potential.
    • The product manager’s role is evolving – With AI, product managers are shifting focus toward strategic thinking and deep customer insights.
    • Maintain a balance – While AI automates many tasks, human judgment remains essential for accurate project oversight.
    • Specialized teams boost AI impact – Asana’s approach shows that dedicated AI teams can set the foundation for organization-wide adoption.

    For more episodes from Crafted, visit crafted.fm and be sure to subscribe to Crafted on your favorite podcast app for more insights on product innovation.

    00:00 Special episode intro
    00:01 Crafted: Paige Costello, Head of AI at Asana
    00:36 AI in Action at Asana
    01:52 Challenges in AI implementation
    05:01 Structuring teams for AI
    08:55 AI's role in product management
    14:15 Prototyping and scaling AI
    15:56 Internal AI uses at Asana
    18:06 AI's impact on workflows
    20:32 Future skills and job roles
    22:52 Customer interaction importance
    25:22 PageBot and AI assistants
    26:56 AI in organizational challenges
    27:43 Unexpected skills in AI
    29:17 Beyond the Prompt: Paige Costello
    29:29 Transparency and AI in teams
    34:33 Building AI products
    39:10 Legal and organizational aspects
    44:47 AI boosting productivity
    50:23 AI's impact across industries

    📜 Read the transcript for this episode: Transcript of Special Episode: Paige Costello on AI in Product Management – a Co-Production from Crafted.FM and Beyond the Prompt |

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

    53 min
  • How AI Transforms Learning - with former Harvard professor and dean Stephen Kosslyn

    In this episode, Stephen Kosslyn—former Harvard professor and leading voice in cognitive science—shares how AI is reshaping the way we learn. He explains why “learning by using” leads to deeper understanding, and how AI can amplify memory, critical thinking, and creative problem-solving.

    Kosslyn also explores where AI still falls short, the enduring power of the humanities, and what it takes to truly flourish in the age of intelligent tools. Drawing from his decades of research and his upcoming book Learning to Flourish in the Age of AI, this episode offers a powerful look at the future of education.

    00:00 Introduction to Stephen Kosslyn and His Career
    01:01 Active Learning
    02:08 Retention in Learning
    03:40 AI's Impact on Learning
    04:18 Early AI Experiences
    09:56 Cognitive Amplifier Loop
    15:09 AI in Learning: Challenges & Potential
    23:18 AI Personalization Complexity
    28:45 Transfer Problem in Learning
    30:55 Problem-Solving & Cognitive Limits
    31:58 Evolutionary Learning & AI in Creativity
    35:45 AI Context Switching Challenges
    37:34 Student Motivation
    39:50 Innovative Teaching Methods
    42:22 Intrinsic vs. Extrinsic Motivation
    54:11 Humanities in Learning
    55:36 Final Thoughts & Reflections

    📜 Read the transcript for this episode: Transcript of How AI Transforms Learning - with former Harvard professor and dean Stephen Kosslyn |

     

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

     

    Show edited by Emma Cecilie Jensen. 

    1 hr 1 min
  • Founder of the Future: Diarra Bousso on AI-Powered Sustainable Fashion

    In this episode, Diarra Bousso, founder of DIARRABLU, shares how she went from math teacher to fashion-tech entrepreneur—using generative AI and algorithms to create sustainable, scalable fashion while dramatically reducing textile waste.

    She talks about treating AI as a creative partner, why transparency is key to growth, and how sharing her process fosters learning across her team. Diarra also lays out a bold vision for the future of fashion—where technology, tradition, and design thinking collide to challenge the industry's status quo.

    DIARRABLU's website: Conscious Contemporary Lifestyle Brand – diarrablu
    Diarra’s TED talk: TEDTALK – diarrablu 
    Diarra's website: Diarra Bousso 

    00:00 - Introduction to Diarra Bousso
    00:40 - From Math Teacher to Fashion Designer
    01:18 - Using AI to Visualize Fashion Designs
    02:09 - Speeding Up the Fashion Design Process
    03:34 - Fast, Sustainable Fashion with AI
    05:40 - Customizing Fashion with AI Tools
    07:59 - Creatives’ Resistance to AI
    09:37 - AI as a Creative Amplifier
    12:09 - Celebrating AI Successes in the Team
    15:26 - AI as a Thought Partner for Strategy
    23:11 - AI in Hiring and Operations
    30:24 - Selling Designs Before They Exist
    40:03 - “Leveling Up in Private”
    49:33 - Teaching and Leading with AI
    51:06 - Final Thoughts and Reflections

    📜 Read the transcript for this episode: Transcript of Founder of the Future: Diarra Bousso on AI-Powered Sustainable Fashion |

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

    55 min
  • Using AI for Better Decision Making with David Boyle. Episode include BONUS clip (se notes)

    Join us for an insightful conversation with David Boyle, an expert in audience research and data analytics, who is passionate about leveraging AI, especially language models, to enhance organizational decision-making. Drawing from his extensive background in corporate strategy and media, David reflects on how ChatGPT transformed his approach to research and decision-making. We delve into AI's profound impact across various industries, the crucial role of clear and effective AI prompts, and the iterative process of refining AI-generated outputs. David introduces his framework of the four P's—prep, prompt, process, and proficiency—as key to unlocking AI’s full potential. He also highlights the importance of human oversight in guiding AI to boost both efficiency and creativity, sharing practical applications and success stories from diverse fields.

    This episode is followed by an bonus clip, where David uses this interview to do a full walk-through of how he uses AI to extract notes and insights from meeting he had. Its really worth a listen!

     Link to the files that David mention: https://docs.google.com/document/d/1EpHmpuvb23wvK7zGHkrFt7hftz7ULgv6q5KQ6zpcTIs/edit#heading=h.nvj144pyb5e4

    Link to find more from David: https://linktr.ee/david_boyle
    David at work: https://www.audiencestrategies.com/

     

    00:00 Introduction to David Boyle
    00:38 The Impact of Chat GPT on Corporate Decision Making
    02:14 The Surprising Capabilities of AI in Audience Understanding
    06:49 The Four P's of Effective AI Utilization
    09:51 Real-World Applications and Success Stories
    12:12 Overcoming Scepticism and Embracing AI
    22:51 Practical Tips for Integrating AI into Daily Tasks
    37:16 Refining AI Responses: The CARE Method
    38:01 Success Stories: AI in Innovation
    40:12 Challenges and Insights in AI Implementation
    41:22 Exploring Audience Research with AI
    43:28 Final Thoughts and Reflections

    📜 Read the transcript for this episode: Transcript of Using AI for Better Decision Making with David Boyle. Episode include BONUS clip (se notes) |

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

    1 hr 11 min
  • Creatives Should Stop Being Afraid of AI! The incredible Jenny Nicholson makes a perfect pitch

    The 31 GPTs in 31 days project: Lab31 - https://lab31.xyz/
    Jenny's website — https://queenofswords.co
    Jenny's linkedin — https://www.linkedin.com/in/jenny-nicholson-4b01383/
    And Jenny said this Medium article might be of interest! — https://medium.com/@missjenny/your-ai-task-force-is-missing-the-point-14078a4ef9c1

    00:00 Introduction to Jenny Nicholson
    00:29 The 31 Projects in 31 Days Challenge
    00:43 The Power of Constraints in Creativity
    02:34 Discovering GPTs and Early Experiments
    05:24 The Magic of Large Language Models
    08:25 Humanizing AI Interactions
    16:35 Voice Interaction with AI
    25:02 Empowering Creatives with AI
    38:28 The Power of Trying: Overcoming Procrastination
    39:56 Learning Through AI: Teaching and Executing
    40:44 Automation Adventures: Google Sheets and Beyond
    42:59 Creating GPTs: From Ideas to Execution
    52:14 The Lazy LLM: A Fun Challenge
    56:53 Empowering Individuals with AI
    01:05:18 The Future of Creativity and AI
    01:08:31 Concluding Thoughts and Reflections

    📜 Read the transcript for this episode: Transcript of Creatives Should Stop Being Afraid of AI! The incredible Jenny Nicholson makes a perfect pitch |

    For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:

    Henrik: https://www.linkedin.com/in/werdelin
    Jeremy: https://www.linkedin.com/in/jeremyutley

    Show edited by Emma Cecilie Jensen.

    1 hr 13 min

About Beyond The Prompt - How to use AI in your company

From the publisher's feed

Beyond the Prompt dives deep into the world of AI and its expanding impact on business and daily work. Hosted by Jeremy Utley of Stanford's d.school, alongside Henrik Werdelin, an entrepreneur known…

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