Bifocal

Key considerations when implementing an effective lead generation program.  In this podcast, Tony Secreto, Director of Sales Development Operations for Concept shares key things to consider when implementing a lead generation program.

A few of the items discussed in this lead generation podcast include:
1. Effective strategy
2. Defining your target market and audience
3. Data 
4. Content
5. Messaging
6. Multi-dimensional approach
7. CRM
8. Reporting
9. Management
10. Focus

Concept was formed in 2002 and is a lead generation company, focusing on outbound and inbound lead generation, digital marketing, email marketing, web development, SEO, CRM design and implementation, and more.  

Tony manages a staff of over 60 SDRs who perform lead generation services for companies.  Tony started his career with Concept as an SDR making outbound call.s.  He has been in the lead generation business for many years.  He manages some very large companies.

https://conceptltd.com/
LinkedIn: https://www.linkedin.com/company/dan-harsh-associates-ltd
Facebook: https://facebook.com/danharsh.associates
Website: https://www.danharsh.com/
Podcast: https://bifocal.buzzsprout.com/
Youtube: https://www.youtube.com/channel/UCN6Hd8E4nbJd6ncXg0yzRfQ?  
Instagram: https://www.instagram.com/danharsh.associates/?hl=en
Apple Podcast: https://podcasts.apple.com/us/podcast/bifocal/id1499876537 
Music: www.bensound.com

What is the best way to use a staffing agency.  How can you leverage the services  a staffing agency has to offer.  Chris Bennis, Director of Recruiting Snelling HR Solutions shares ways to best use a staffing agency for both the employer and the employee.  

Some of the topics discussed include:
1. Active vs. Passsive resumes
2. Processing high volumes of resumes
3. Interviewing 
4. Onboarding
5. Resume building
6. Differentiating yourself in the job market
7. Branding yourself

https://www.snellinghrsolutions.com/
LinkedIn: https://www.linkedin.com/company/dan-harsh-associates-ltd
Facebook: https://facebook.com/danharsh.associates
Website: https://www.danharsh.com/
Podcast: https://bifocal.buzzsprout.com/
Youtube: https://www.youtube.com/channel/UCN6Hd8E4nbJd6ncXg0yzRfQ?  
Instagram: https://www.instagram.com/danharsh.associates/?hl=en
Apple Podcast: https://podcasts.apple.com/us/podcast/bifocal/id1499876537 
Music: www.bensound.com

Do you need to prepare your mind when implementing a diet, nutrition and fitness plan?   How important is the mental side of a balanced fitness plan.  Mark Kavinsky, owner of Skullfitness and champion bodybuilder shares that training the mind is critical for a successful fitness plan.  

Mark shares that unrealistice expectations are often reasons people fail in their diet, nutrition and fitness programs.  Mark talks about not starting too hard or too fast which often leads to not being able to maintain that level and thus causing people to stop.  He talks about the importance of having an accountability partner and the positive impact that has on our diet, nutrition and fitness plans.

See link to Part 1 and Part 2 below.

Part 1 - Diet & Nutrition https://www.buzzsprout.com/843925/5657875
Part 2 - Fitness & Exercise https://www.buzzsprout.com/843925/5767249

https://skullfitness.pro/
LinkedIn: https://www.linkedin.com/company/dan-harsh-associates-ltd
Facebook: https://facebook.com/danharsh.associates
Website: https://www.danharsh.com/
Podcast: https://bifocal.buzzsprout.com/
Youtube: https://www.youtube.com/channel/UCN6Hd8E4nbJd6ncXg0yzRfQ?  
Instagram: https://www.instagram.com/danharsh.associates/?hl=en
Apple Podcast: https://podcasts.apple.com/us/podcast/bifocal/id1499876537 
Music: www.bensound.com

Part 2 of a 3-Part Series discussing proper fitness training, weightlifting, and balancing your entire wellness program.  Mark Kavinsky, owner of Skullfitness and champion bodybuilder shares the importance of having a proper fitness program and plan.  He shares that fitness and training makeup 20% of an effective overall wellness program.  Diet and nutrion makeup 80%.

Mark talks about the importance of correct form when lifting weights.  He shares that most people do not have correct form.  He discusses that form is more important than amount of weight you use.  He refers to "Time Under Tension" is key to stimulating the muscle.  He talks about the value of a coach is really important when it involves lifting weights.  Your results are directly related to working out correctly.

He discusses working out a least 5 days per week.  He says anything less than 3 days per week does not have any positive impact.

Full video: https://youtu.be/59cLxfqk5CQ
https://skullfitness.pro/
LinkedIn: https://www.linkedin.com/company/dan-harsh-associates-ltd
Facebook: https://facebook.com/danharsh.associates
Website: https://www.danharsh.com/
Podcast: https://bifocal.buzzsprout.com/
Youtube: https://www.youtube.com/channel/UCN6Hd8E4nbJd6ncXg0yzRfQ?  
Instagram: https://www.instagram.com/danharsh.associates/?hl=en
Apple Podcast: https://podcasts.apple.com/us/podcast/bifocal/id1499876537 
Music: www.bensound.com

This podcast contains great talking points about dieting and nutrition.  This is Part 1 of a three part series where Mark Kavinsky, champion bodybuilder, shares his insight on what works and doesn't work in dieting.  He shares how calories are misleading and how cheat days, if managed correctly are actually good for you.  Mark discusses dieting and nutrition in a very clear and concise manner that is easily understood.  He shares very practical perspectives that gives us a better understanding on how to approach a diet and better nutrition. 

Mark shares how your diet must work for you.  He talks about why all the popular diets fail.  He spends a lot of time talking about metabolism.   If you have a slow metabolism, Mark shares how you can change it. His suggestion on how to speed up your metabolism will surprise you.

Part 2 will be published the week of 10/5/2020
Part 3 will be published the week of 10/12/2020

https://skullfitness.pro/
LinkedIn: https://www.linkedin.com/company/dan-harsh-associates-ltd
Facebook: https://facebook.com/danharsh.associates
Website: https://www.danharsh.com/
Podcast: https://bifocal.buzzsprout.com/
Youtube: https://www.youtube.com/channel/UCN6Hd8E4nbJd6ncXg0yzRfQ?  
Instagram: https://www.instagram.com/danharsh.associates/?hl=en
Apple Podcast: https://podcasts.apple.com/us/podcast/bifocal/id1499876537 
Music: www.bensound.com

Is it time for the Human Resources role to change?  Does Human Resouces need to become more involved in the business?  According to Mark White, Director Benefit Account Operations of GMS (Group Management Services), he believes Human Resources needs to change.  

This video discusses how Human Resources needs to become more active in the business.  Mark shares how HR needs to become business advisors.  He believes Human Resources needs to get more active with business unit managers and believes HR needs to learn all aspects of the business so they can become more valuable to the organization. 

Mark shares in this video how Human Resources must begin immersing themselves into the business.  He talks about how HR needs to start doing things to predict the future vs. report on the past. He believes HR needs to get out more talking with employees and managers.

GMS - https://www.groupmgmt.com/
LinkedIn: https://www.linkedin.com/company/dan-harsh-associates-ltd
Facebook: https://facebook.com/danharsh.associates
Website: https://www.danharsh.com/
Podcast: https://bifocal.buzzsprout.com/
Youtube: https://www.youtube.com/channel/UCN6Hd8E4nbJd6ncXg0yzRfQ?  
Instagram: https://www.instagram.com/danharsh.associates/?hl=en
Apple Podcast: https://podcasts.apple.com/us/podcast/bifocal/id1499876537 
Music: www.bensound.com

What are key considerations when upgrading CRM, migrating CRM to a new CRM, or implementing CRM from scratch.  

1. Know your processes, including sales processes, marketing processes, customer services processes, onboarding processes, and more.  
2. Get your data cleanded up.  Identify where your data is and how much of it do you need?
3. Know your users.  Are they ready for change?  What are their needs?  How will this benefit them?
4. Realistic expectations. Define and set realistic expectations regarding costs, timeframe, time involvement, and more.
5. Leverage the technology.  

Chris Finnecy, owner of TrellisPoint a Microsoft Dynamics 365 Partner shares key CRM considerations to think about before implementing, migrating, or upgrading CRM.  He talks about the importance of Process, People, and Technology.  He shares how all three have to be aligned for a successful implementation.

https://trellispoint.com/
LinkedIn: https://www.linkedin.com/company/dan-harsh-associates-ltd
Facebook: https://facebook.com/danharsh.associates
Website: https://www.danharsh.com/
Podcast: https://bifocal.buzzsprout.com/
Youtube: https://www.youtube.com/channel/UCN6Hd8E4nbJd6ncXg0yzRfQ?  
Instagram: https://www.instagram.com/danharsh.associates/?hl=en
Apple Podcast: https://podcasts.apple.com/us/podcast/bifocal/id1499876537 
Music: www.bensound.com

What is Lifestyle photography?  How do photographers capture the moment?

Jenny Pavlak, professional photographer and owner of Jennyfer Marie Photagraphy defines Lifestyle photography.  She shares how Lifestyle photography is about capturing your life in the moment.   Jenny shares how her lifestyle photography tells stories.  

Jenny describes herself as an artist and a storyteller.  She shares how everyone has a story, she simply captures in on camera.  She shares examples of newborns, maternity, first birthdays, families and more.  She contrasts the differences between Lifestyle and portrait photography.

She tells her clients that they have a story, own it, and let her capture it.


www.jennyfermarie.com 
LinkedIn: https://www.linkedin.com/company/dan-harsh-associates-ltd
Facebook: https://facebook.com/danharsh.associates
Website: https://www.danharsh.com/
Podcast: https://bifocal.buzzsprout.com/
Youtube: https://www.youtube.com/channel/UCN6Hd8E4nbJd6ncXg0yzRfQ?  
Instagram: https://www.instagram.com/danharsh.associates/?hl=en
Apple Podcast: https://podcasts.apple.com/us/podcast/bifocal/id1499876537 
Music: www.bensound.com

Reclaim Ministries is a Christian ministry for men.  This Christian organization meets men where they are in life, gets to know them and then shares the gospel of Jesus Christ with them.  Reclaim ministries is headquartered in Colorado and founded by Todd Ickes.  

This podcast is with Jon Sommer, Director of Ministry for Reclaim Ministries. Jon has spent his life in various forms of ministry.  Jon shares how this Christian ministry was started, Reclaim's vision, mission, and foundation.  Reclaim ministries is 100% based on biblical teachings.

https://reclaimministries.org/
LinkedIn: https://www.linkedin.com/company/dan-harsh-associates-ltd
Facebook: https://facebook.com/danharsh.associates
Website: https://www.danharsh.com/
Podcast: https://bifocal.buzzsprout.com/
Youtube: https://www.youtube.com/channel/UCN6Hd8E4nbJd6ncXg0yzRfQ?  
Instagram: https://www.instagram.com/danharsh.associates/?hl=en
Apple Podcast: https://podcasts.apple.com/us/podcast/bifocal/id1499876537 
Music: www.bensound.com

Employee recognition.  How does cash compare to awards, peer to peer recognition and plaques?  This video discusses the importance of recognizing employees in the workplace. In this video, John Orr, Director of Sales & Business Development for Massillon Plaque discusses reasons to recognize employees and ways to recognize employees.  

John talks about how employee recognition awards have a much larger impact and meaning than receiving cash.  He talks about how employees like to see something everyday that reminds them of their accomplishment and recognition.  He talks about how cash is short lived.  

With the impact of COVID having everyone working from home, John stresses the need for employers to begin considering how they are going to recognize their employees and make it impactful.  John shares many examples of how employers can recognize employees and different types of recognition.

https://www.massillonplaque.com/
https://patentplaque.com/
LinkedIn: https://www.linkedin.com/company/dan-harsh-associates-ltd
Facebook: https://facebook.com/danharsh.associates
Website: https://www.danharsh.com/
Podcast: https://bifocal.buzzsprout.com/
Youtube: https://www.youtube.com/channel/UCN6Hd8E4nbJd6ncXg0yzRfQ?  
Instagram: https://www.instagram.com/danharsh.associates/?hl=en
Apple Podcast: https://podcasts.apple.com/us/podcast/bifocal/id1499876537 
Music: www.bensound.com