Now is an uncertain time for retail. The COVID-19 pandemic is forcing retailers to make difficult decisions like whether to close their store or not, whether or not to lay off employees, whether to ask for rent deferral or not, etc. We think that now it is more important than ever to come together and share ideas and practices between retailers all over the nation.

For the third episode in this series, Ray Keener interviews Lester Binegar, General Manager/Operator/Bookkeeper for University Bicycles in Boulder, Colorado. Ray and Lester discuss why University Bikes has stayed open and the shifts in business practices that they have made in order to do so.

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