Joe Burnett is joined by Shimon Lazarov, Chief Marketing Officer at Unchained Capital, to discuss his career growing Bitcoin companies, why traditional investors are abrasive towards Bitcoin and how to make convince them otherwise, Macro, and Bitcoin Self-Custody.

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Joe: https://twitter.com/IIICapital

Shimon: https://twitter.com/shimonlazarov

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00:00 Intro

01:02 Blockware Marketplace

02:04 Shimon’s Background

06:32 Growing Bitcoin Companies and Accelerating Adoption

11:15 Educating Wealthy No-Coiners

27:48 Why The Yuppy Elite Dismiss Bitcoin

41:44 Bitcoin vs Altcoins

49:28 Current Macro Environment

59:03 Bitcoin Self Custody & Unchained Capital