It’s Black Friday and many Kiwi shoppers have already begun the hunt for some great deals.

While some retailers promise big discounts – sometimes, all is not what it seems.

Claims of retailers hiking prices before discounting them to make them look like a better deal are becoming more common – making us wonder, are the specials really that special?

So, during a time when Kiwis are counting their pennies – how can we make sure we are getting the most bang for our buck.

Today on The Front Page, price comparison platform PriceMe CEO Gavin Male joins us to give us some tips and insight into these massive sales events.

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You can read more about this and other stories in the New Zealand Herald, online at nzherald.co.nz, or tune in to news bulletins across the NZME network.

Host: Chelsea Daniels
Sound Engineer/Producer: Richard Martin
Producer: Ethan Sills

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