From Travel Dream to Thriving Agency

Sometimes the biggest business breakthrough starts with simply being willing to ask, “What would it look like if I took this to the next level?”

In this episode of Bliss to Abundance, Cyndi sits down with Kristi from  Anchor Travel Experts to talk about her journey from corporate employee and aspiring Disney travel advisor to successful independent travel agency owner.

Kristi shares how a love of planning Disney vacations first sparked the idea of becoming a travel advisor back in 2008. Years later, she finally took action, starting her travel business while still working her corporate job. After reaching $200,000 in sales, she realized there was still so much she didn't know—and that recognizing those knowledge gaps became the catalyst for her next level of growth.

From completing Careers on Vacation® to advancing into Wanderlust CEO, Kristi explains how education, mentorship, community, and the right systems gave her the confidence to build a business capable of replacing her corporate income. She also shares how working with a financial advisor helped her thoughtfully plan her transition from employee to full-time entrepreneur.

Resources Mentioned:

• ⁠⁠Wanderlust Campus

• Careers on Vacation
• Wanderlust CEO

Key Topics Covered:

• Turning a passion for Disney and travel into a travel advisor career
• Starting a travel business while working a corporate job
• Recognizing knowledge gaps as a business owner
• The value of travel industry education and certification
• Careers on Vacation® and Wanderlust CEO
• Building confidence through mentorship and community
• Transitioning from employee to full-time entrepreneur
• Financial planning before leaving a corporate career
• Developing a business-owner mindset
• Investing in education, mentorship, and business growth
• Building strong legal, financial, and operational systems
• Learning from experienced entrepreneurs and shortening the learning curve

The family travel niche gets a lot bigger when you stop selling trips and start designing experiences around each child.In this episode of Bliss to Abundance, Rebecca, co-owner of award-winning Meadowbrook Travel, shares how she and her partner Lee approach family travel by looking beyond the destination and focusing on the individual needs, interests, ages, and personalities of each child.From toddler-friendly adventures to teen bucket-list experiences, Rebecca explains how travel advisors can create more meaningful family vacations by considering school schedules, hobbies, favorite books, movies, TV shows, and each child’s natural curiosity. The result is travel that feels more personal, educational, and memorable for the entire family.Rebecca also shares practical strategies for working with busy parents, including consult calls, proactive planning reminders, shoulder-season opportunities, and timing trips around school breaks and major holidays. For travel advisors looking to strengthen their family travel niche, the conversation offers valuable insight into how thoughtful questions and personalized recommendations can turn a standard vacation into an experience families remember for years.

Resources Mentioned:

• ⁠Wanderlust Campus

Key Topics Covered:

• Designing family travel around each child’s age, interests, and personality
• Matching destinations to a child’s energy level and curiosity
• Using books, movies, TV shows, hobbies, and school subjects to inspire trips
• Why one-on-one parent-and-child travel can build confidence and independence
• Turning travel into real-world learning experiences
• Helping families navigate travel planning with confidence
• Using consult calls to better understand family travel needs
• Planning around school schedules, spring break, summer, and holidays
• Using shoulder season to avoid crowds and potentially save money
• Marketing family travel to busy parents
• Creating a more personalized client experience
• Growing a travel advisor niche through thoughtful, specialized service

Rebecca is the co-owner of **Meadowbrook Travel**, an award-winning travel agency recognized as one of the top three agencies in Minnesota. She and her partner Lee are double-certified through **Careers on Vacation®** and **Wanderlust CEO**, and they also serve as mentors within the Wanderlust Campus community.

In this episode of Bliss to Abundance, Cyndi welcomes Rhonda from Strategic Taxes, a certified travel professional and certified travel agency owner, for an in-depth conversation about accounting, tax planning, and financial strategies for travel advisors.

Rhonda and Cyndi break down what new business owners need to know when setting up their travel business, from choosing the right business entity and separating personal and business finances to maintaining accurate records and working with qualified tax professionals. They also explore common deductions travel advisors may be able to take, including home office expenses, business travel, mileage, equipment, healthcare, and other costs associated with running a travel business.

The conversation goes beyond deductions to explore the importance of thinking like a business owner. Rhonda shares how proper financial planning can support business growth, future purchases, and long-term financial goals while helping advisors become better stewards of their businesses.

Resources Mentioned:

• Wanderlust Campus
• Wander Beyond Africa

Key Topics Covered:

• Choosing the right business entity for your travel business
• Why separating personal and business finances matters
• Record keeping and staying organized for tax time
• The difference between being a contractor and operating as a business owner
• Common business deductions for travel advisors
• Home office and business-use-of-home deductions

• Understanding business travel deductions
• Healthcare expenses and business structure considerations
• Planning deductions around major financial goals
• Why showing a profit can matter when preparing for major purchases
• How to use financial numbers to plan for the rest of the year
• Building better financial habits and business-owner mindset
• Working with accountants, CPAs, tax professionals, and other financial professionals

Luxury travel continues to thrive, even as other travel segments experience shifts in the market. In this episode of the Bliss to Abundance Podcast, Cyndi sits down with Jody Ryland of Cruise & Travel Experts to discuss why luxury travel is booming and how travel advisors can successfully enter and grow in this profitable niche.

From world cruises and African safaris to building relationships with high-net-worth clients, they share practical strategies for delivering exceptional service, creating unforgettable client experiences, and marketing luxury travel effectively. They also explore the value of host agencies, consortia partnerships like Signature Travel Network, and why relationship marketing and direct mail continue to outperform many traditional digital strategies.

Whether you're new to selling luxury travel or looking to elevate your business, this episode is packed with actionable insights to help you attract premium clients and confidently position yourself as a trusted luxury travel advisor.

Resources Mentioned:

• Wanderlust Campus
• Cruise and Travel Experts

Key Topics Covered:

• Why luxury travel continues to grow despite economic uncertainty
• Trending luxury experiences, including world cruises, Africa, and expedition travel
• How to serve high-net-worth clients with a concierge mindset
• Building trust through expertise, relationships, and personalized service
• The importance of planning luxury travel well in advance
• How Signature Travel Network supports advisors with exclusive amenities, technology, and marketing
• Marketing strategies for attracting luxury clients, including direct mail and relationship marketing
• Why advisors should stop selling from their own budget and start selling from the client's perspective
• Creating memorable client experiences through insider knowledge and attention to detail
• Tips for transitioning into the luxury travel market as a new advisor

In this episode of Bliss to Abundance, Cyndi sits down with Gabe, co-founder of Toggle Travel and recipient of ASTA's Entrepreneur of the Year Award, to discuss how data and technology are transforming the travel industry. Gabe shares the inspiring story behind Toggle Travel, the challenges they solved for travel agencies, and how business intelligence, reporting, AI, and automation are helping agency owners make smarter decisions, improve profitability, and better serve their clients. Whether you're an independent advisor or managing a growing agency, this conversation offers valuable insights into using data to build a stronger, more scalable travel business.

Resources Mentioned:

• Toggle Travel
• Wanderlust Campus

Key Topics Mentioned:

• The founder story behind Toggle Travel and winning ASTA's Entrepreneur of the Year

• Why reporting and business intelligence matter for travel agencies
• How agencies can use data to improve profitability and performance
• Common reporting and commission mistakes agencies don't realize they're making
• The importance of quality control and clean CRM dataBenchmarking advisor performance to drive growth
• Using AI to uncover client opportunities and business insights
• Future innovations, including lead tracking, automation, and corporate reporting
• How agencies can make better marketing decisions with data

Starting a travel business is exciting—but where do you begin?

In this episode of Bliss to Abundance, Cyndi Williams is joined by Lionel from Outside Agents for an honest conversation about what it really takes to build a successful travel business. Together, they cut through the social media hype, discuss common misconceptions about becoming a travel advisor, and share practical advice for choosing the right host agency, building a strong business foundation, and creating a brand that lasts. Whether you're just exploring the industry or looking to strengthen your business, this episode is packed with valuable insights to help you make confident decisions.

Resources Mentioned:

• ⁠⁠⁠Wanderlust Campus ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠Careers on Vacation Enrollment Information⁠⁠⁠

Key Topics Covered:

• The reality of starting a travel business vs. influencer marketing
• What every new travel advisor should know before choosing a host agency
• Understanding the 1099 independent contractor model
• Common red flags and pitfalls to avoid when selecting a host
• Why branding your own business matters from day one

• The importance of business planning, systems, and technology
• Essential tools every travel advisor should have, including CRM and AI
• Building strong supplier relationships for long-term success
• Creating a business that aligns with your personal goals and vision

In this episode of Bliss to Abundance, Cyndi sits down with Jamie from Tembo Wild to explore why Africa is one of the most exciting and profitable niches travel advisors can add to their business.

From growing tourism demand and high-commission opportunities to conservation, culture, and life-changing client experiences, they discuss what makes Africa such a powerful destination for both travelers and advisors. They also share how travel professionals can confidently break into the African market, the support available through Tembo Wild, and what participants can expect from the upcoming Wander Beyond Africa Retreat.

Whether you're looking to expand your niche, increase your revenue, or create more transformational experiences for your clients, this episode will inspire you to think bigger and wander farther. 🌍✨

Resources Mentioned:

• ⁠⁠⁠Wanderlust Campus ⁠⁠⁠⁠⁠
• Careers on Vacation Enrollment Information⁠⁠⁠

Key Topics Covered

• Why Africa is the fastest-growing tourism market in the world
• The revenue and commission opportunities available for travel advisors

• How to confidently sell Africa—even if you've never been there

• The most popular destinations for first-time Africa specialists, including Kenya, Tanzania, and South Africa

• The role of conservation, wildlife, and cultural experiences in creating transformational travel
• How firsthand destination experience helps advisors attract and convert clients
• The rise of small-group and advisor-led travel experiences
• What makes Tembo Wild a unique partner for travel advisors
• Behind-the-scenes details of the Wander Beyond Africa Retreat

What does it really take to navigate your first year in business?In this episode of Bliss to Abundance, Cyndi welcomes Chris Stella, a certified travel professional and agency owner of Pinpoints Travel, to share her journey from hosted advisor to independent agency owner. Chris opens up about making the leap to independence in just three weeks, the challenges she faced during her first year, and the lessons that helped her build a stronger business.

Together, they discuss the importance of organization, time management, creating systems, and staying focused on your own goals instead of getting caught up in everyone else's expectations. They also explore how different seasons of life impact entrepreneurship, from raising children to becoming an empty nester and grandparent.

Resources Mentioned:

• ⁠Wanderlust Campus⁠

• ⁠Careers on Vacation Enrollment Information⁠

Key Topics Covered:

• Transitioning from a host agency to becoming an independent agency owner
• What to expect during your first year in business
• Building systems and processes for long-term growth
• The importance of organization and operational efficiency
• Time management strategies for entrepreneurs

In this episode, Cyndi sits down with Certified Travel Agency Owner ® Heather Schramm to discuss one of the most important foundations of a successful travel business: workflows and organization.

Together, they explore why operational workflows are critical for growth, efficiency, and delivering an exceptional client experience. Heather shares practical insights on which workflows travel advisors should prioritize first, how to begin building systems even if none currently exist, and how to avoid common organizational pitfalls as your business scales.

The conversation also dives into the balance between automation and personalization, including where travel professionals should incorporate their unique brand voice and personal touch within their workflow processes to create a more memorable client experience.

Whether you're a new advisor creating systems for the first time or an established agency owner looking to streamline operations, this episode is packed with actionable strategies to help you build a more organized, scalable, and service-focused travel business.

Resources Mentioned:

• Wanderlust Campus

• Careers on Vacation Enrollment Information

Key Topics Covered:

• The importance of workflows in a growing travel business

• Where to start when creating operational systems

• Essential workflows every travel advisor should implement

• Organization strategies for scaling efficiently

• Personalization vs. automation in client service

• Branding opportunities within your workflow process

• Improving the overall client experience through systems and structure

You don’t have a sales problem… you have a systems problem.

If your business feels chaotic, inconsistent, or stuck—this episode will hit.

In this conversation, Cyndi sits down with Brianna Glenn (founder of Milk + Honey & co-leader of Masters in Travel) to break down the real difference between working in your business vs. working on it, and why most advisors get it completely backwards.

Here’s the truth:👉 Hustling harder won’t fix broken systems👉 More clients won’t save you from chaos👉 And “just posting on Instagram” is not a marketing strategy

You’ll learn:

• Why building systems before scaling is non-negotiable
• How to stop being reactive and start building a business that actually works
• The biggest marketing mistakes advisors make (and how to fix them)
• Why your messaging should attract the right clients—and repel the wrong ones
• How to think about organic vs. paid marketing in today’s crowded landscape

If you’re tired of juggling everything, saying yes to the wrong clients, and feeling like your business is running you…

This episode will show you how to take back control and build something scalable, profitable, and aligned.