In this episode, we are so excited to talk with Beth McClary Walford! She is a sales expert and the founder of Superpower Strategies. Beth loves helping businesses improve how they sell things, find missing pieces in their plans, and make everything work better.

We also talk about how BNI one-to-ones are like discovery sales calls, how to make great connections, and why listening and learning from others is so important.

Beth explains how being part of BNI helps you meet new people and build trust. She also shares her fun workshops and tools that can help BNI members reach their goals for 2025.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode was made possible by Superpower Strategies and Beth McClary-Wolford, helping businesses increase revenue by showing them how to find the right clients, connect with them, and love on 'em real good. A good referral would be a business owner with zero to ten salespeople who is frustrated by stagnant revenue growth. Find out how Superpower Strategies and Beth can help you by scheduling a free consultation. It’s as simple as visiting https://superpowerstrategies.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this special episode of the BNI Southeast Tennessee podcast, Michael Crosa is joined by Heather Hendrickson, sponsor, fellow BNI chapter member, and owner of the Hendrickson Agency—a local insurance agency dedicated to properly protecting your most precious possessions. Together, they discuss the importance of delegation in business. From challenges to strategies, Heather shares her journey in mastering delegation, emphasizing the value of empowering team members to take ownership of tasks. The conversation includes practical tips, relatable stories, and a memorable metaphor about "monkeys on your back." Whether you’re a seasoned business owner or just starting out, this episode offers actionable insights to help grow your business through effective leadership.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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Heather's Most Precious Podcast: https://megaphone.link/CTAOG6018780084

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Welcome to the BNI Southeast Tennessee Podcast! In this episode, Michael Crosa sits down with sponsor of the show Heather Hendrickson, owner of the Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather shares her experiences as a wheelchair user and reflects on the unique ways that visible disabilities influence networking and community interactions. Heather and Michael also connect over shared challenges, discussing how inclusion can be promoted in both professional and social spaces.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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Heather's Most Precious Podcast: https://megaphone.link/CTAOG6018780084

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos explore the theme of core values, delving into how recognizing and aligning with these values can shape personal and professional success. Broadcasting from the vibrant downtown headquarters of BNI Southeast Tennessee, the conversation sheds light on why actions that feel "off" may indicate a misalignment with one's core values. Elaine and Michael discuss their experiences, from moments of pride to the drive that comes from setting and achieving significant goals. They outline steps to identify core values and translate them into a personal mission statement, emphasizing how verbalizing these values can create a self-fulfilling prophecy that shapes behavior and perception. The episode wraps up with a lighthearted dad joke that brings a smile.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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Thank you to our sponsor, Webive Digital Marketing!

This episode of the BNI Southeast Tennessee podcast is brought to you by Webive Digital Marketing. Do you need more calls and sales? Anton, America, and Donnie at Webive are the experts in Local SEO, Google Business Optimization, and Web Design. An ideal referral for Webive would be businesses that are ready to take their online visibility to the next level.

Find out more here: https://www.webive.com/

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Honorary sponsor for this episode is Be The Change Youth Initiative, a BNI-member non profit empowering youth and reducing suicide rates by engaging them in community transformation. A good referral for Be The Change Youth Initiative would be businesses and community organizations who are passionate about community involvement and supporting younger generations. Learn more and get involved at https://bethechangeyi.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this lively episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos discuss the importance of playing to individual strengths to build effective teams and achieve growth. Celebrating Elaine’s Halloween birthday, the conversation dives into tools like the Working Genius assessment, exploring how understanding what energizes (or frustrates) people can optimize performance. They highlight the need to align team roles with members’ strengths rather than focusing on weaknesses. Through examples and humor, Michael and Elaine offer practical ways to harness strengths to create momentum in both personal and professional settings.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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Honorary sponsor for this episode is Be The Change Youth Initiative, a BNI-member non profit empowering youth and reducing suicide rates by engaging them in community transformation. A good referral for Be The Change Youth Initiative would be businesses and community organizations who are passionate about community involvement and supporting younger generations. Learn more and get involved at https://bethechangeyi.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode, Michael Crosa and Elaine Zambos dive into the concept of Profit First, a financial strategy designed to help business owners build sustainable profits by prioritizing savings. Elaine explains that many businesses fall into the trap of spending everything they earn, perpetuating a cycle of financial instability. Drawing comparisons to dieting and the classic envelope budgeting system, the duo explores how small, intentional changes can lead to major financial gains over time.

The Profit First method encourages business owners to pay themselves first by setting aside a portion of income before paying other expenses. Elaine shares personal experiences of how applying these principles allowed her to buy a car without needing a loan, demonstrating the power of disciplined savings. They also discuss the psychological impact of managing cash vs. digital payments and how being mindful of spending habits can foster healthier financial practices.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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Honorary sponsor for this episode is Be The Change Youth Initiative, a BNI-member non profit empowering youth and reducing suicide rates by engaging them in community transformation. A good referral for Be The Change Youth Initiative would be businesses and community organizations who are passionate about community involvement and supporting younger generations. Learn more and get involved at https://bethechangeyi.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode, hosts Michael Crosa and Elaine Zambos dive into the power of the 90-day sprint—a focused, quarterly approach to goal-setting that ensures you stay productive without feeling overwhelmed. Elaine shares how business coach Rick Powell introduced her to this method when she became the executive director of BNI Southeast Tennessee.

The 90-day sprint focuses on prioritizing tasks over shorter, digestible periods, helping individuals stay motivated and on track. Michael and Elaine emphasize the importance of setting clear start dates and deadlines, planning like you would when building a house. Whether it's business or personal goals, scheduling each step ensures everything flows smoothly. They also stress the importance of seeking help from others, including fellow BNI chapter members, to hit key milestones.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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Today’s Honorary sponsor is National Medal of Honor Heritage Center, a BNI member non-profit right here in Chattanooga. The Center is a local museum dedicated to the history of the Medal of Honor and Chattanooga’s rich history from the First Medals in 1863 to the latest Medals. They tell the stories of courage in the face of danger demonstrated by the recipients and educate future generations on the Character Values associated with Medal of Honor: Patriotism, Citizenship, Courage, Integrity, Sacrifice, and Commitment. A good referral for the Heritage Center would be businesses and organizations who wish to help honor the legacy of the Medal of Honor and military service. Find out more at https://www.mohhc.org/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos discuss the impactful role of nonprofits within the BNI network. They reflect on success stories, including how the network has supported nonprofits with donations, volunteers, and connections to thrive—even during the challenges of the pandemic.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode was made possible by Superpower Strategies and Beth McClary-Wolford, helping businesses increase revenue by showing them how to find the right clients, connect with them, and love on 'em real good. A good referral would be a business owner with zero to ten salespeople who is frustrated by stagnant revenue growth. Find out how Superpower Strategies and Beth can help you by scheduling a free consultation. It’s as simple as visiting https://superpowerstrategies.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Episode Summary

In this special episode of the BNI Southeast Tennessee podcast, Michael takes you along for our annual "Walk and Talk" event in support of local nonprofits. Recorded live from the beautiful Tennessee River Park, Michael chats with members of the BNI community and representatives from various nonprofits about the importance of giving back, building strong business relationships, and the impact BNI has had on their growth. You’ll hear inspiring stories from organizations like the Alzheimer's Association, McNabb Center, and more. Plus, we reflect on how the BNI Givers Gain philosophy continues to create opportunities for businesses and nonprofits alike. Whether you're a longtime BNI member or just curious about how networking and community involvement can boost your business, this episode is for you!

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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Thank you to our sponsor, Webive Digital Marketing!

This episode of the BNI Southeast Tennessee podcast is brought to you by Webive Digital Marketing. Do you need more calls and sales? Anton, America, and Donnie at Webive are the experts in Local SEO, Google Business Optimization, and Web Design. An ideal referral for Webive would be businesses that are ready to take their online visibility to the next level.

Find out more here: https://www.webive.com/

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Resources and links:

Monkey Business Chapter

- Trinity Chapel and Events. Dayton.

- https://bnisetn.com/tn-south-east-tennessee-monkey-business/en-US/index

- Facebook: https://www.facebook.com/MonkeyBusinessBNI

Alexis Hughes

- Alzheimer's Association here in Chattanooga

- www.alz.org/tn

Kerrie Hunter

- Assistant Director of development for Hamilton County for the McNabb Center

- mcnabbcenter.org

- 423 290 6499

- [email protected]

Brian Reid

- mortgage broker, brothers' financial

- https://www.brothersfin.com/

Bates Reed

- 2008 Dayton Boulevard

- www.communityhelpsitself.org

- 423-800- 9043

America Wagner

- Webive Digital Marketing

- www.webive.com

Beth McClary-Wolford

- Superpower Strategies

- www.superpowerstrategies.com

Amy Williams

- WGU (Western Governors University)

- WGU.edu

Brian Gray

- J 103 partners for Christian media

- www.j103.com

Medal of Honor Heritage Center

- www.mohhc.org

Chattanooga Area Food Bank

https://chattfoodbank.org/

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2024 Walk and Talk Sponsors:

Basement Correctors

Bio One of Chattanooga

Sentri Roofing

Brother’s Financial

Chattanooga First Federal Credit Union

Highland Tire

John Meldorf Law Firm

Donald Kane State Farm

Wolford & Robinson

Parrish Home Inspection

Webive Digital Marketing

Mighty Dog Roofing

Z Squared Home Improvement and Repair

S and S Creations

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BNI Southeast Tennessee does not collect money from this podcast. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, hosts Michael Crosa and Elaine Zambos talk about the value of Continuing Education Units (CEUs) in business networking. They explain how learning new things helps with professional growth and can increase earnings. They discuss BNI’s “Power of One” idea, which is to complete one CEU each week. Elaine shares a story about a BNI member who does daily CEUs and sees great results. The hosts also mention that it’s important to not just learn but also use new knowledge, just like athletes review game footage to get better. They stress that continuous learning helps professionals earn more and be more impactful in their fields and relationships.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/ 

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Today’s Honorary sponsor is National Medal of Honor Heritage Center, a BNI member non-profit right here in Chattanooga. The Center is a local museum dedicated to the history of the Medal of Honor and Chattanooga’s rich history from the First Medals in 1863 to the latest Medals. They tell the stories of courage in the face of danger demonstrated by the recipients and educate future generations on the Character Values associated with Medal of Honor: Patriotism, Citizenship, Courage, Integrity, Sacrifice, and Commitment. A good referral for the Heritage Center would be businesses and organizations who wish to help honor the legacy of the Medal of Honor and military service. Find out more at https://www.mohhc.org/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.