Startups For the Rest of Us

Episode 615 | Bootstrappable Businesses, Cargo Culting, and How Pricing Affects Growth (A Rob Solo Adventure)


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In episode 615, join Rob Walling for a solo adventure where he covers what makes a business bootstrappable (and things to avoid), cargo culting, and how large of a business you can build at different customer lifetime value levels.

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Topics we cover: 

[1:51] What makes a business bootstrappable? 

[14:15] Cargo culting 

[20:05] How large of a business can you build at a specific annual contract value or lifetime value? 

Links from the Show:
  • Bootstrapper’s Guide to Outside Funding 
  • Episode 613 I Hacking Your Founder Psychology 
  • Episode 602 I Explaining SaaS Metrics to a Child 
  • If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you.

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    Startups For the Rest of UsBy Rob Walling

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