Brand Builders Lab with Suz Chadwick

By Suz ChadwickBusiness Entrepreneurship Marketing

Brand Builders Lab with Suz Chadwick episodes

September 06, 2023300. 5 lessons from 300 episodes and 8 years in biz
I had grand plans for episode 300 that didn't eventuate because I couldn't decide what I wanted to do and that's okay. I might buy myself a massage and a glass of champagne and cheers myself.
So in today's episode, I thought I'd reflect on 6 years of the podcast, 300 episodes and a reflection on 8 years in business.
We'll chat about:
The important lessons I've learnt from my eight years in business
The power of investing in yourself
Building a supportive network
The Brand Builders Lab Podcast journey
Make sure you check out our freebies page
www.suzchadwick.com/freebies.
To hang out more be sure to follow me on Instagram @suzchadwick
To read the transcript and access the show notes head to www.suzchadwick.com/pod300
To join the Bold Business Academy and dive more into this head to www.suzchadwick.com/bba
If you're ready to scale to multiple six figures then join the Amplify Waitlist now! www.suzchadwick.com/amplify
34 min
August 28, 2023299. Evolving your business a fireside chat with Kate McKibbin
Today I'm chatting with one of my favourite biz friend, Kate McKibbin from Hello Funnels. I think that you always need a few friends in business whom you can talk all things biz plus the other things you love, like Sex & the City and Vampire movies!

In this episode, we talked about:
How Kate is on business number three and her evolution in business
The things that she's implemented over the years have made the biggest impact on her business and ability to grow whilst not doing all the things!
How she thinks about her personal brand versus her business brand
What are some of the biggest changes she's seeing in the market right now
What changes she's making to her business right now
What she's listening to right now.
Who have been the people who have impacted her when it comes to her growth and learning
Plus we talk about some of our fav shows!

Kate's Podcast - Doing it online - link https://hellofunnels.co/doing-it-online-podcast/
Kate's Website - https://hellofunnels.co/
Instagram - https://www.instagram.com/hellofunnels/
Facebook - https://www.facebook.com/hellofunnels

Make sure you check out our freebies page
www.suzchadwick.com/freebies.
To hang out more be sure to follow me on Instagram @suzchadwick
To read the transcript and access the show notes head to www.suzchadwick.com/pod299
To join the Bold Business Academy and dive more into this head to www.suzchadwick.com/bba
If you're ready to scale to multiple six figures then join the Amplify Waitlist now! www.suzchadwick.com/amplify
1 hr 2 min
August 23, 2023298 - What I would do if I was starting a business today (because I am)
In this episode, I'm sharing what I would do if I was starting a business today (because I am).
So whether you are thinking about starting a business, or whether you are already in business, these are some of the things that might help you to continue to build and grow.
We'll chat about:
Strategies and thoughts about how I'm going to build the business
The reasons for starting my new business BVC Bold Vibes Consulting
The what, the why and the how behind building a new business
Make sure you check out our freebies page
www.suzchadwick.com/freebies.
To hang out more be sure to follow me on Instagram @suzchadwick
To read the transcript and access the show notes head to www.suzchadwick.com/pod298
To join the Bold Business Academy and dive more into this head to www.suzchadwick.com/bba
If you're ready to scale to multiple six figures then join the Amplify Waitlist now! www.suzchadwick.com/amplify
32 min
August 15, 2023 297. How ambition + ease can coexist in your business
I've been thinking about ambition versus ease in your business. Can you have both? What does it look like? What happens when you want big things, but you're not sure? You want the life that goes with kind of striving for those big things.
In this episode, I'm sharing some conversations I've been having within my community about how ambition and ease can coexist in your business.

Contributors -
Janine Staunton from Lemon Crush
Janine Staunton is from Lemon Crush and a white label website designer. Janine is the behind-the-scenes, white label angel for marketing agencies who want to outsource website design. She makes you and your clients look good with ease, one beautiful and high performing website at a time.

Amber Anderson
"This is such a great conversation to have.
I think you can have both. So it's less ambition VS ease and more ambition WITH ease. We decide what that means and looks like for ourselves.
As ambitious women I actually think It's our responsibility to reject the default version of this just because it's the way it's always looked and instead create a new version."

Tracy Lane Beavers
"This is a good post…this discussion is needed…it’s not something that’s talked about a lot.
I struggle with this myself because I was raised we have to work HARD…and if work doesn’t feel hard..then you’re not working hard enough.
You’ll hear me use the word ease a lot…and “business growth does not have to be a struggle”…and this all comes from own experience.
I was running, hustling, grinding…working a lot of hours at a fast pace…because…work had to be hard…right? Or success wouldn’t come…right?
Through my own exhaustion, I realized that ambitious people can pursue their goals without anxiety and high blood pressure.
I’ve given myself (and now help my clients with this) permission to be both ambitious and build with ease."

Make sure you check out our freebies page
www.suzchadwick.com/freebies.
To hang out more be sure to follow me on Instagram @suzchadwick
To read the transcript and access the show notes head to www.suzchadwick.com/pod297
To join the Bold Business Academy and dive more into this head to www.suzchadwick.com/bba
If you're ready to scale to multiple six figures then join the Amplify Waitlist now! www.suzchadwick.com/amplify
28 min
August 07, 2023296. Turning Words into Sales: It’s time to Upgrade Your Message
Let's be honest, the market is shifting and changing quicker than a horse bolting out the gate and we have to keep up with this ever-changing market.

This week I'm sharing 4 key things that I'm focusing on in my business when it comes to my messaging and maybe it's something for you to look at if you need to update your messaging.

In this episode I'm sharing
Understanding your client's buyer type
Updating your client's pain points
How to get clients to take action
Becoming more assertive in your business when you're selling & creating content
Make sure you check out our freebies page
www.suzchadwick.com/freebies.
To hang out more be sure to follow me on Instagram @suzchadwick
To read the transcript and access the show notes head to www.suzchadwick.com/pod296
To join the Bold Business Academy and dive more into this head to www.suzchadwick.com/bba
If you're ready to scale to multiple six figures then join the Amplify Waitlist now! www.suzchadwick.com/amplify
21 min
July 31, 2023295. Why are you making it hard for clients to pay you?
This week we dive into the big question, why are you making it hard for clients to pay you?
Recently, I really wanted to work with somebody and I couldn't find a way to grab them for, like, an hour and so this episode comes off the back of, why is it hard for me to give people money?
Are you making it hard for your clients to give you money? Are you leaving money on the table when you could create something that's so super quick and easy that it brings in $1000 extra dollars in your business?
That's what we're talking about in today's episode, let's talk about why you're making it hard for people to give you money.
I'm sharing:
Using tools like Calendly to make it easy for clients to schedule appointments and give you money.
Before committing to long-term coaching programs, offer strategy sessions.
Embracing technology to make it easy for people to give you money and book appointments.
Consider offering VIP days or 2-hour intensives as bigger options for clients who want a more in-depth experience. The choice between the two depends on your energy and alignment with your services.

Make sure you check out our freebies page
www.suzchadwick.com/freebies.
To hang out more be sure to follow me on Instagram @suzchadwick
To read the transcript and access the show notes head to www.suzchadwick.com/pod295
To join the Bold Business Academy and dive more into this head to www.suzchadwick.com/bba
If you're ready to scale to multiple six figures then join the Amplify Waitlist now! www.suzchadwick.com/amplify
15 min
July 24, 2023294. Creating an Instasite with Social Media Strategist Amanda Kohal
This week we have a special guest social media strategist Amanda Kohl to talk about creating an Instasite.
The Wolfe Co serves as a home and community that amplifies and educates business owners, supports growing brands, and connects industry experts.
We talk about:
Amanda's journey with social media
The importance of building relationships and word of mouth referrals
The ins and outs of an Instasite
How more people are searching for brand through social media than ever before
Follow Amanda at
https://www.instagram.com/thewolfe.co
https://www.thewolfe.co/
Get your Start Building Your Instasite guide https://stan.store/AmandaKohal/p/start-building-your-instasite

Make sure you check out our freebies page
www.suzchadwick.com/freebies.
To hang out more be sure to follow me on Instagram @suzchadwick
To read the transcript and access the show notes head to www.suzchadwick.com/pod294
To join the Bold Business Academy and dive more into this head to www.suzchadwick.com/bba
If you're ready to scale to multiple six figures then join the Amplify Waitlist now! www.suzchadwick.com/amplify
52 min
July 17, 2023293. Powerful tools to manage your mind and get out of your own way
This week we dive into the powerful tools that can help manage your mind.
We discuss how our brains tend to look for evidence to reinforce negative thoughts and how negative past experiences can influence our beliefs in the present. It is crucial to remind ourselves of positive experiences to reinforce positive thoughts. We explore the example of someone hesitating to put themselves online due to a negative comment from the past and how to counter negative thoughts with positive ones.
I'm sharing:
Why is it important to remind ourselves of positive experiences and reinforce positive thoughts
How does the brain's natural inclination to seek out negative thoughts impact our mindset
How you can handle distracting thoughts and prioritise your desired path
'Flip the script' exercise

Make sure you check out our freebies page
www.suzchadwick.com/freebies.
To hang out more be sure to follow me on Instagram @suzchadwick
To read the transcript and access the show notes head to www.suzchadwick.com/pod293
To join the Bold Business Academy and dive more into this head to www.suzchadwick.com/bba
If you're ready to scale to multiple six figures then join the Amplify Waitlist now! www.suzchadwick.com/amplify
26 min
July 10, 2023292. Instagram Threads thoughts
This week we're talking about the hottest new social platform - Instagram Threads
In this episode, I'm sharing my reflections of the last week and how Threads has exploded onto the scene now with over 90 million users.
I'm sharing:
What Threads is
The do's and don't as I see them right now (which is most likely change)
The opportunity for you as a business owner
How to think about it without it becoming another thing you feel overwhelmed about!
I'd love to know your thoughts if you're using it too.
If you want to take a look and connect then you can find me at https://www.threads.net/@suzchadwick

Make sure you check out our freebies page
www.suzchadwick.com/freebies.
To hang out more be sure to follow me on Instagram @suzchadwick
To read the transcript and access the show notes head to www.suzchadwick.com/pod292
To join the Bold Business Academy and dive more into this head to www.suzchadwick.com/bba
If you're ready to scale to multiple six figures then join the Amplify Waitlist now! www.suzchadwick.com/amplify
26 min
July 03, 2023291. Strategic & Intentional Selling with Iolanthe Gabrie
Today I'm chatting with the ever-fabulous Iolanthe Gabrie, Director of Melbourne-based social media agency Ruby Assembly. She's a senior communications strategist and business mentor, Iolanthe views female business ownership as an essentially empowering feminist act.
Iolanthe is a prolific business writer and the podcast of Sell Less, Mean More. Her great loves include Eurovision, oracle cards, coworking spaces and fabulous clothing.
Iolanthe lives in Melbourne’s north with her husband Yule, daughter Eglė, Wagner the German Shepherd and two villainous cats: Superhans and Baby Billie. She is a very happy lady.
This conversion is one after my own heart where we get into the nitty gritty of selling and all the amazingly creative ways that Lolanthe magnetized clients into her vortex so she can experience super long-term client relationships and creates deep connections to serve her dream clients.

In this episode, we talk about:
How Iolanthe got started and what she learned about sales along the way
How she finds the perfect clients for her business
The Vortex (it's a thing!)
Her creative marketing strategies that you'll want to consider
How we can learn to love selling
What helps her keep clients for such a long time
You're going to love this episode so grab your notebook and pen and let's dive in.
Be sure to connect with Iolanthe on all her platforms:
www.iolanthegabrie.com
https://iolanthegabrie.com/podcast/
https://www.instagram.com/rubyassembly/
https://www.facebook.com/rubyassembly

Make sure you check out our freebies page
www.suzchadwick.com/freebies.
To hang out more be sure to follow me on Instagram @suzchadwick
To read the transcript and access the show notes head to www.suzchadwick.com/pod291
To join the Bold Business Academy and dive more into this head to www.suzchadwick.com/bba
If you're ready to scale to multiple six figures then join the Amplify Waitlist now! www.suzchadwick.com/amplify
51 min