Should my brand style be the same as my design aesthetic? How can I go beyond aesthetics and form an emotional attachment with my audience? And what really is a brand besides just logos and fonts? Brand designer and strategist Katie Saunders is here to answer all of these questions and more.

Brand designer and strategist Katie Saunders combines artistic talent with marketing strategy to create effective brands and websites for interior designers and other creative businesses. Using a collaborative approach, Katie provides her clients with strategy and implementation, creating custom branding that's authentic to their story and speaks to their ideal clients. Katie lives, works, cooks and plays a mean game of backyard basketball with her husband and two daughters in North Carolina.

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📲CONNECT with Katie:

Website: https://www.popandgrey.com/

Instagram: https://www.instagram.com/popandgrey/

📲CONNECT with Darla:

Darla’s Interior Design Website: https://darlapowell.com/

Instagram: https://www.instagram.com/darlapowellhome/

📚Resources & People Mentioned: “Atomic Habits” by James Clear

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