Did you know that 80% of small businesses fail within the first five years? It is not always because they have a bad product or a bad service - it is often because they did not have the right understanding of their financial numbers and what to look out for.

On today's podcast we talk to financial expert Michael King about The Critical Four numbers that every entrepreneur needs to know. You do not need a business or financial degree to track this.

This is about learning what is most important to focus on to not only protect your business, but to ensure it is on a platform to grow because what you measure you can improve.

Connect with Michael King at www.iammichaelking.com or on Instagram @i.am.michael.king

BIG NEWS: We are giving away 10 free 1-on-1 coaching sessions to listeners. To apply, leave the podcast a 5-star review on Apple and DM us a copy of the review on Instagram @jpatrickphoto and host James Patrick will be selecting 4 more winners to receive a free 1-on-1 coaching call (6 have already been selected!)