In this episode, Danielle sits down with Jess Walker, founder of the unique and heartfelt illustrated greeting cards Five Dot Post, to talk about what it really looks like to build a business that supports you today—not down the road, not after you hit this or that goal, but right now. 

From packing every order by hand to big-box retailers, Jess’s story is one of hard-won wisdom, practical mindset shifts, and the surprising ways having a business carried her through the hard times. It’s an inspiring and powerful reminder that entrepreneurship can be a beautiful, freeing, and life-giving journey when we use intentionality to build the business we want and need. 

Key Takeaways: 

• Doing It Yourself Isn’t Always Cheaper: Jess realized she was the bottleneck in her business and nearly turned down $50k in revenue before outsourcing fulfillment. By delegating the logistics, she was able to focus on scaling and strategy, ultimately making more money while working less. 

• Growing with Heart: Jess has grown her retail presence to over 550 stores and is now expanding into big-box retailers, while still staying connected to her brand’s roots in smaller stores and their communities.

• Building a Business That Supports You: She shares how her business sustained her after the loss of her husband, thanks to the systems and support she had built into it beforehand.

• Don’t Wait to Build the Business Right for Your Life: Create your business model to support you now—not “someday”—is the key to long-term success, sustainability, and joy.

Topics Discussed:

(00:41 – 08:08) Jess’s Entrepreneurial Journey

(08:25 – 12:18) Understanding the Business Side of Things

(12:19 – 14:12) Overcoming DIY Overwhelm by Hiring Help

(14:13 – 14:25) Rate & Review Promo Break

(14:40 – 16:15) Scaling Authentically & Embracing New Opportunities

(16:27 – 18:15) Building a Sustainable Business Now (Not Later) 

 

Connect with Jess Walker & Five Dot Post:

Website | https://www.fivedotpost.com/ 

Instagram | https://www.instagram.com/fivedotpost/ 

 

Book a Call with Kickstart Accounting, Inc.:

https://www.kickstartaccountinginc.com/book 

 

Connect with Kickstart Accounting, Inc.:

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