Dreaming of a bigger following, a shoutout from your favorite professional haircare brand…or even an official marketing deal? Should you focus on photos or videos? Does it matter what times of day you post? Should you actually DM that brand? Is there a right and a wrong way to talk about your guests on social? All will be revealed in this high-energy episode!  

Guest Marie Shetterley, Influencer Marketing and Social Media Manager at SalonCentric, has up-to-the-minute advice for stylists on growing your personal brand - and forming relationships with the big ones. This episode is packed full of tips from both Marie and host Blake Reed Evans - who teaches social media for Summit, and is a member of Salon Centric’s "It Takes a Pro" team. 

Find Marie Shetterley on Instagram @SalonCentric and on TikTok at SalonCentric.

SUMM IT UP is produced by Andrea Muraskin. Tim Fisk is the executive editor. Find all of our past episodes at summitsalon.com/summ-it-up-podcast, Apple Podcasts, Spotify, or your favorite podcast app. 

Follow Summit Salon Business Center on Instagram @SummitSalon, and on TikTok at SummitSalon. 

Follow host Blake Reed Evans on Instagram @BlakeReedEvans and on TikTok at blakereedevans. His DM's are always open! You can email him at [email protected]. 

Visit us at SummitSalon.com  or join our Summit Salon Community on Facebook to connect with others in the industry.  Get in touch with Summit and let us know what you think of the podcast or what topics you’d like us to cover next.

Follow Summit Salon Business Center on Instagram @SummitSalon, and on TikTok at SummitSalon. 

SUMM IT UP  is now on YouTube! Watch extended cuts of our interviews at www.youtube.com/@summitunlocked

Find host Blake Reed Evans on Instagram @BlakeReedEvans and on TikTok at blakereedevans. His DM's are always open! You can email Blake at [email protected]. 

Visit us at SummitSalon.com  to connect with others in the industry.