Building Great Experiences

Building Great Experiences

By StealthXBusiness
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Building Great Experiences episodes

  • Magic moments: Power of experiential alchemy w/ Jock Sallquist

    Overview:

    Welcome to Building Great Experiences podcast, with your host ⁠⁠⁠⁠Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX⁠⁠⁠⁠.

    This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.

    Episode Details:

    In this episode, Drew interviews Jock Sallquist an artist and experiential designer. They explore the concept of experiential alchemy, emphasizing the importance of designing meaningful experiences in both B2B and B2C contexts.

    They discuss the role of art in experience design, the significance of care in business interactions, and share case studies that illustrate how unique experiences can create lasting impressions. The conversation also highlights tactical approaches for business leaders to enhance customer engagement and foster deeper connections through intentional design.

    Connect w/ Jock Sallquist:

    • https://www.instagram.com/the_otherwise_invisible/
    • https://jocksallquist.com/

    Connect w/ Drew & StealthX:

    • ⁠https://www.linkedin.com/in/drewhburdick/⁠
    • ⁠https://stealthx.co
    46 min
  • Your team will never be the same - Interview w/ Nande Silva

    Overview:

    Welcome to Building Great Experiences podcast, with your host ⁠⁠⁠⁠Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX⁠⁠⁠⁠.

    This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.

    Episode Details:

    In this episode, Drew interviews Hernande (Nande) Silva, a human-centered futurist. They explore the evolving landscape of work influenced by AI, emphasizing the shift towards smaller, agile teams and the increasing reliance on freelancers and contractors. They discuss the significant changes that organizations will face, the evolving dynamics of teams, and the importance of human connection in an increasingly automated world. They emphasize the need for individuals to adapt to these changes, the potential for new roles as generalists or specialists, and the enduring value of human creativity and interaction in the workplace. They also discuss the implications of AI on customer relationships, the gig economy, and the need for organizations to adapt their leadership and operational strategies.

    Connect w/ Hernande:

    • https://www.linkedin.com/in/hernandesilva/

    Connect w/ Drew & StealthX:

    • ⁠https://www.linkedin.com/in/drewhburdick/⁠
    • ⁠https://stealthx.co
    39 min
  • Impact of soundscape on customer experience - Interview w/ Brian Cullinan

    Overview:

    Welcome to Building Great Experiences podcast, with your host ⁠⁠⁠⁠Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX⁠⁠⁠⁠.

    This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.


    Episode Details:

    In this episode, Drew interviews Brian Cullinan, Partner at Canopy Music. They explore the profound impact of music on customer and employee experiences. Brian shares his journey through the music industry and how it led him to focus on the intersection of music and retail.

    They discuss the importance of soundscapes in creating immersive environments, the legal implications of music usage in businesses, and provide case studies of successful music integration. The conversation emphasizes the need for intentionality in designing sound experiences that enhance brand identity and customer engagement.


    Connect w/ Brian & Canopy:

    • https://www.linkedin.com/in/briancullinan/
    • https://www.musicbycanopy.com/


    Connect w/ Drew & StealthX:

    • ⁠https://www.linkedin.com/in/drewhburdick/⁠
    • ⁠https://stealthx.co
    1 hr 12 min
  • Happy employees = happy customers - Interview w/ Beth Jackson

    Overview:

    Welcome to Building Great Experiences podcast, with your host ⁠⁠⁠⁠Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX⁠⁠⁠⁠.

    This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.


    Episode Details:

    In this episode, Drew interviews Beth Jackson, Founder at Talent Development Specialists. They explore the critical relationship between employee experience, customer experience, and organizational culture. They discuss the importance of talent development, the nuances of change management, and how a resilient culture can foster innovation and learning. The dialogue emphasizes the need for organizations to engage employees in the change process and to view culture as a dynamic entity that evolves through actions and shared experiences.


    Get the resources:

    Beth shared some helpful resources in the podcast. You can grab them free at https://slthx.co/talent-development


    Connect w/ Beth Jackson:

    • https://www.linkedin.com/in/beth-jackson-talentdevelopment7046449637/
    • https://www.talentdevelopmentspecialists.com/


    Connect w/ Drew & StealthX:

    • ⁠https://www.linkedin.com/in/drewhburdick/⁠
    • ⁠https://stealthx.co
    48 min
  • Transforming the Healthcare Experience - Interview w/ Blair Primis

    Overview:

    Welcome to Building Great Experiences podcast, with your host ⁠⁠⁠⁠Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX⁠⁠⁠⁠. This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.

    Episode Details:

    In this episode, Drew interviews Blair Primis, Co-Managing Partner at Primtos. They discuss the critical intersection of customer experience and healthcare. They explore the complexities of the U.S. healthcare system, the importance of understanding the business side of healthcare, and the need for incremental changes to improve patient experiences. The conversation highlights the significance of staff experience, the impact of the environment on patient perceptions, and the various levels of experience that healthcare providers must consider to enhance overall care.

    Connect w/ Blair Primis & Primtos:

    • https://www.linkedin.com/in/blairprimis/
    • https://primtos.com/

    Connect w/ Drew & StealthX:

    • ⁠https://www.linkedin.com/in/drewhburdick/⁠
    • ⁠https://stealthx.co
    48 min
  • B2B Marketing x Customer Experience - Interview w/ Tracy Collins

    Overview

    Welcome to Building Great Experiences podcast, with your host ⁠⁠⁠⁠Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX⁠⁠⁠⁠.

    This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.


    Episode Details

    In this episode, Drew interviews Tracy Collins, VP of Marketing at Six3Tile — a manufacturing company with a unique tile product for contractors and homeowners.

    Tracy shares her extensive experience in the building product manufacturing industry, discussing the challenges and opportunities in B2B marketing, particularly in launching an eCommerce platform. The conversation delves into understanding different customer personas, the importance of customer experience, and innovative marketing strategies, including guerrilla marketing and leveraging social media. Tracy emphasizes the need for manufacturers to adapt to changing customer expectations and the significance of testing hypotheses in marketing efforts.


    Connect w/ Tracy & Six3Tile

    • https://www.linkedin.com/in/2020tracycollins/
    • https://shop.six3tile.com/


    Connect w/ Drew & StealthX

    • ⁠https://www.linkedin.com/in/drewhburdick/⁠
    • ⁠https://stealthx.co
    51 min
  • Quitting corporate to start a company - Interview w/ John Espey (Part 2)

    Overview:

    Welcome to Building Great Experiences podcast, with your host ⁠⁠⁠⁠Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX⁠⁠⁠⁠.

    This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.

    Episode Details:

    In this two-part episode, Drew interviews John Espey, Founder at CEO at Defiance Digital. They discuss the critical role of infrastructure in shaping user experiences and the evolution of technology over the past two decades. John shares his journey through various tech companies, highlighting the importance of user experience and how infrastructure underpins successful digital products. They explore the need for a proactive approach to cybersecurity and the significance of context in infrastructure design. The conversation concludes with actionable takeaways for mid-sized companies looking to enhance their infrastructure and user experience strategies.

    Connect w/ John Espey & Defiance Digital:

    • ⁠https://www.linkedin.com/in/johnespey/⁠
    • ⁠https://defiancedigital.com/⁠

    Connect w/ Drew & StealthX:

    • ⁠⁠https://www.linkedin.com/in/drewhburdick/⁠⁠
    • ⁠⁠https://stealthx.co
    26 min
  • Building a strong UX infrastructure - Interview w/ John Espey (Part 1)

    Overview:

    Welcome to Building Great Experiences podcast, with your host ⁠⁠⁠⁠Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX⁠⁠⁠⁠.

    This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.


    Episode Details:

    In this two-part episode, Drew interviews John Espey, Founder at CEO at Defiance Digital. They discuss the critical role of infrastructure in shaping user experiences and the evolution of technology over the past two decades. John shares his journey through various tech companies, highlighting the importance of user experience and how infrastructure underpins successful digital products. They explore the need for a proactive approach to cybersecurity and the significance of context in infrastructure design. The conversation concludes with actionable takeaways for mid-sized companies looking to enhance their infrastructure and user experience strategies.


    Connect w/ John Espey & Defiance Digital:

    • https://www.linkedin.com/in/johnespey/
    • https://defiancedigital.com/


    Connect w/ Drew & StealthX:

    • ⁠https://www.linkedin.com/in/drewhburdick/⁠
    • ⁠https://stealthx.co
    37 min
  • How to build CX that drives real value - Interview w/ Steven Keith

    Overview:

    Welcome to Building Great Experiences podcast, with your host ⁠⁠⁠⁠Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX⁠⁠⁠⁠.

    This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.


    Episode Details:

    In this episode, Drew interviews Steven Keith, Founder at CX Pilots. They dive into the real, no-nonsense essentials of customer experience. With over 25 years in the field, Steven shares powerful insights on crafting CX that truly adds value, not just buzzwords. From the role of AI and predictive analytics to the importance of straightforward, jargon-free communication, Steven explains how mid-sized companies can leverage CX charters, small experiments, and a value-driven approach to create memorable customer experiences. Whether you’re a CX pro or just starting out, this episode is packed with actionable advice to future-proof your CX strategy.


    Connect w/ Steven & CX Pilots:

    • https://www.linkedin.com/in/stevenkeith/
    • https://www.cxpilots.com/


    Connect w/ Drew & StealthX:

    • ⁠https://www.linkedin.com/in/drewhburdick/⁠
    • ⁠https://stealthx.co
    47 min
  • Building Strong Brands - Interview w/ Joel Tracey

    Overview:

    Welcome to Building Great Experiences podcast, with your host ⁠⁠⁠⁠Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX⁠⁠⁠⁠.

    This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.


    Episode Details:

    In this episode, Drew interviews Joel Tracey, Principal Brand Strategist at JTC Marketing. In this conversation, Drew and Joel discuss the significance of brand strategy and equity in marketing. Joel, a creative marketing expert, emphasizes the importance of consistency in branding and how it builds trust with customers. They explore the connection between brands and local culture, the balance between long-term and short-term business strategies, and the role of customer experience in retail and sports branding. The discussion highlights practical examples and insights on how businesses can enhance their brand equity and foster lasting customer relationships.


    Connect w/ Joel & JTC Marketing:

    • https://www.linkedin.com/in/joel-tracey-52317328/
    • https://www.jtcmstudio.com/


    Connect w/ Drew & StealthX:

    • ⁠https://www.linkedin.com/in/drewhburdick/⁠
    • ⁠https://stealthx.co
    38 min

About Building Great Experiences

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This is the Building Great Experiences podcast, a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology. Drew…