Mailbox Money Show

Building Your Personal Brand - John Casmon


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How do you get started on your real estate journey and who do you turn to when you’re ready to take the next step? Here to tell us all about it is our guest John Casmon. John is a successful real estate entrepreneur who owns many properties worth over $58 million. He started by living in one part of a duplex and renting out the other. Now, he partners with investors to buy apartment buildings through his company, Casmon Capital Group. Besides his real estate work, John is well-known for creating the Midwest Real Estate Networking Summit and hosting the Target Market Insights podcast.


Before getting into real estate, John worked in marketing for big companies like General Motors, PepsiCo, and MillerCoors. His marketing skills helped him succeed in working with others to make profitable deals. With his experience, he started Casmon Capital Group to help busy professionals invest in real estate without needing a second job. Together, they've invested nearly $90 million in multifamily apartments, giving families a way to make money without much effort, reduce their taxes, and build wealth for future generations. John is also generous in sharing his knowledge with the real estate community through his podcast, Target Market Insights: Multifamily + Marketing, and the Chicago Multifamily Club, where he helps others in the industry.


In this episode, John Casmon shared valuable insights about real estate. He talked about how he got started in the industry and gave advice for people who want to begin their own journey. John emphasized the importance of hiring coaches and mentors to learn faster and avoid mistakes. He also discussed the current market conditions and how to evaluate deals and operators wisely. Additionally, John highlighted the significance of building a strong personal brand in the real estate world. Listeners were left inspired and equipped with practical knowledge to pursue their real estate goals. Don't miss out on this informative episode packed with valuable real estate wisdom! Whether you're a seasoned investor or just beginning your journey, this episode is a must-listen. Join us now and take your real estate aspirations to the next level!


00:45 - Guest Introduction: John Casmon

01:31 - John's story

05:27 - Finding real estate

11:02 - Advice for beginners and what to pay attention to in real estate

12:23 - Hiring coaches and mentors

15:06 - What's happening in the market right now

19:32 - Vetting deals and operators

24:10 - How we show up and how it can help build a brand

30:45 - Wrap up

33:10 - Outro


Connecting with the Guest:

Website: https://www.casmoncapital.com

Twitter: https://twitter.com/jcasmon

LinkedIn: https://www.linkedin.com/in/multifamily-apartments-john-casmon/

Instagram: https://www.instagram.com/jcasmon/


#RealEstate #Buildingabrand #Mentors

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