Business Essentials

In 2006, Gabby and Hezi Leibovich launched Catch of the Day, a website selling just one deal a day. By 2010, it was Australia’s number one shopping site, and in 2019 they sold the business to Wesfarmers for a whopping $230 million. How did they do it? Well, it’s detailed in the brothers’ book: ‘Catch of the Decade: how to launch, build and sell a digital business’.

Business Essentials Daily is produced by:

SoundCartel
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+61 3 9882 8333

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In the not-too-distant past, kids wanted to be firefighters, doctors or a police officers. Today, many want to be influencers. And why not, when they can earn thousands, even millions of dollars from businesses paying them to promote their products or services. The content has to be engaging of course and is often produced as videos across social media platforms. Perhaps this is a strategy that makes sense for your own business, but Heather Maloney, Founder and CEO of Contactpoint says you need to be careful of a few things – including the potential for controversy – but it could help boost your profile very quickly.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

Promising your employees bonuses or promotions, but never following through is known as “breadcrumbing”. The term originates from modern dating, where someone is being led-on with small morsels of interest, like phone calls and texts, but nothing eventuates. Karen Gately of Corporate Dojo says breadcrumbing in the workplace is dishonest, disrespectful and unfair. A more effective way to motivate staff, she says, is by being proactive and clear about individual expectations.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

When dealing with government, business owners should be concise, polite, and persistent. That’s according to the Director of Unravelling Red Tape, Elaine Abery, whose spent her career battling the bureaucracy on behalf of businesses. She says owners shouldn’t be afraid of governments or the big businesses they’re having trouble with, and that change — even legislative change — is possible with the right approach.

Reference:

Find out how you can navigate business and legislative change at Unravelling Red Tape

 

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

Inflation, supply chains, staff retention, a possible global downturn. There are so many issues facing businesses now, and they all end in one place: a cash flow spiral. The Commonwealth Bank’s General Manager of Working Capital, Elizabeth Huxley, says cash flow has become the chief concern for business across the country in recent times. But she’s offering some help, with a new system that grants businesses short-term loans using unpaid invoices as security.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

It’s something a lot of people would never admit to being. Insecurity manifests itself in many ways but can have a devastating effect if left unchecked and unresolved. Jaemin Frazer has made it his life’s mission to help people overcome their insecurities. He’s founder of The Insecurity Project and author of ‘Unhindered: The Seven Essential Practices for Overcoming Insecurity’. In this episode Jamein outlines those seven practices to unlock yourself from self-doubt and fear.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

Like it or not, customers are always measuring the way they’re treated. The way a they feel could be the difference between returning to you, or never coming back again. That observation is from customer service guru and CEO of ServiceQ, Jaquie Scammell. To improve your customer service, you need change specific habits. In this episode, Jaquie outlines some tips from her book, ‘Service Habits: 21 habits to transform your service culture’.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

No matter how much you try to plan your day, do you find yourself interrupted or going over the allotted time? Perhaps the answer is a Pomodoro kitchen timer. Business coach Les Watson – aka the Time Lord – explains how the useful device can break work into intervals of 25 minutes to allow you to concentrate on the task at hand and get more done during the day.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

Do you love social media, or do you find it a chore to constantly and consistently post content for better business engagement? If you can’t or won’t do it in-house, it’s worth considering to outsource your social media posts. That’s according to social media strategist Bec Stenner, founder of Creative Seed Co. Done well, a social media marketing campaign can help build a massive online following and lead to significant business growth. Bec explains what makes a good social media post, how often you should post, and which channels you should focus on.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.

Business owners shouldn’t be afraid of taking on government departments if they have a valid complaint. So says Unravelling Red Tape Director Elaine Abery — an expert in dealing with the bureaucracy. Large businesses are constantly talking to governments, but SME proprietors can find it too intimidating. Elaine Abery says that, once data is collated and thoughts written down on paper, there’s nothing to stop smaller business owners from talking to departmental managers, who, she says, actually want to help businesses that are doing the right thing.

Business Essentials Daily is produced by:

SoundCartel
soundcartel.com.au
+61 3 9882 8333

See omnystudio.com/listener for privacy information.