Business Growth Lab

Referrals offer huge leverage in growing your business. They can significantly increase your sales and grow your brand. 
But just how powerful are referrals for our marketing strategy? What benefits does it bring to our business? 
If you’re excited about learning how referrals work, you’re in for a treat. 
In this episode, Paul Higgins joins me and shares valuable insights on how to increase your sales through referral programs. He’ll talks about where to start and how to ask for referrals the right way. 
Paul works with coaches and consultants to help them grow their business by growing their network and building a system to get consistent referrals. 
Join us today, to learn how to increase your sales through referral programs.
WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Paul shares the ‘why’ behind starting his business (5:28) 
• The methodology for successful sales (9:14)
• Why referral programs work for everyone (16:54) 
• Start with your own network (20:15) 
• The system to keep the conversation open (25:30)
• Paul’s methodology for referral rewards (27:14) 
• Ask about their personal goals (32:29)
• Paul’s pulse check - the 9 steps to create sales in your business (34:01) 

For full show notes and links visit:  https://samanthariley.global/podcast/304/

Do you feel stuck with your current content creating strategy?  Are you unsure of what to do next? 

In this episode, Tim and I talk about content creation. There are four key types of content that you can create. Interestingly, if you have the framework, creating content becomes simple. 

When creating your content, you need to educate, create value, connect with your audience, and use video. 

However, the question raised by one of his clients was, “But I’m not sure what to create next?” 

This is where the conversation about how to create content ideas for social media came from. So, if you’re ready to start creating content that gets more engagement in an easy and effective way, let’s dive in. 

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The educational content (5:15)
• The Influence Pyramid (6:22) 
• Case studies and stories (8:25)
• Your personal content (9:30)
• Share your values in an engaging way (10:05)
• Don’t shy away from seemingly trivial content (11:44) 
• Share and add value to your network (12:38)
• Tap into other people’s audiences (12:55) 

For full show notes and links visit:  samanthariley.global/podcast/303/

Do you feel like you’re ready to take your business and your life to the next level?  But you’re feeling stuck, or like something is holding you back?

As we all know, business success isn’t a straight line but a rollercoaster ride and it requires you to hang on for your life. However, by understanding and utilising the Law of Attraction, manifesting money and abundance can come easily. 

In this episode, I’m joined by Sandy Forster. Sandy discovered the Law of Attraction at a time in her life when things weren’t going well, and now uses it in all areas of her life. She was able to turn her life around from welfare to millionaire, and is an example that we attract what we think, feel, and do. 

So, are you ready to take your business and life to the next level? It’s time to remove “money-blocks” from your subconscious and lead a life that you’ve always dreamed of.

Let’s dive in...

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The difference between dreaming and application (6:32)
• Focus goes where energy flows (13:34)
• Plant beautiful seeds in your mind (17:05) 
• Surround yourself with the right people (23:58)
• When to invest in yourself (26:12) 
• New level, same devil - how does it apply to you (31:30)
• Cruising to the next level (35:52) 

For full show notes and links visit:  https://samanthariley.global/podcast/306/

The global pandemic has affected people both negatively and positively. Back at the beginning of the pandemic, many people were talking about “the new normal?  The new normal isn’t something in the future… it’s here right now.

In this episode, we discuss how the new normal is influencing business, and how we are handling the changes that need to happen.  

To stay relevant, business owners are now required to offer their products and services in a digital manner, and one of the products that has risen in demand is online learning.  

With an increased demand for online courses and programs, coaches should understand the pillars to successfully launching an online course. 

Join us as we discuss how to make your online programs engaging in this new normal. 

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The magic act - pivot re-alignment (5:00)
• Creating and learning new habits (9:42)
• Launch expectations vs reality (11:27)
• The markers of success (14:35)
• One Person, One Problem, One Promise - what does it mean? (14:56)
• How to build your list for continued success (20:16)
• Which social media platform to build to achieve sales (22:28)
• Real person interaction (23:34)
• Making things as simple as possible (25:45)

For full show notes and links visit:  https://samanthariley.global/podcast/305/

Referrals offer huge leverage in growing your business. They can significantly increase your sales and grow your brand. 

But just how powerful are referrals for our marketing strategy? What benefits does it bring to our business? 

If you’re excited about learning how referrals work, you’re in for a treat. 

In this episode, Paul Higgins joins me and shares valuable insights on how to increase your sales through referral programs. He’ll talks about where to start and how to ask for referrals the right way. 

Paul works with coaches and consultants to help them grow their business by growing their network and building a system to get consistent referrals. 

Join us today, to learn how to increase your sales through referral programs.

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Paul shares the ‘why’ behind starting his business (5:28) 
• The methodology for successful sales (9:14)
• Why referral programs work for everyone (16:54) 
• Start with your own network (20:15) 
• The system to keep the conversation open (25:30)
• Paul’s methodology for referral rewards (27:14) 
• Ask about their personal goals (32:29)
• Paul’s pulse check - the 9 steps to create sales in your business (34:01)

For full show notes and links visit:  https://samanthariley.global/podcast/304/

Do you feel stuck with your current content creating strategy?  Are you unsure of what to do next? 

In this episode, Tim and I talk about content creation. There are four key types of content that you can create. Interestingly, if you have the framework, creating content becomes simple. 

When creating your content, you need to educate, create value, connect with your audience, and use video. 

However, the question raised by one of his clients was, “But I’m not sure what to create next?” 

This is where the conversation about how to create content ideas for social media came from. So, if you’re ready to start creating content that gets more engagement in an easy and effective way, let’s dive in. 

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The educational content (5:15)
• The Influence Pyramid (6:22) 
• Case studies and stories (8:25)
• Your personal content (9:30)
• Share your values in an engaging way (10:05)
• Don’t shy away from seemingly trivial content (11:44) 
• Share and add value to your network (12:38)
• Tap into other people’s audiences (12:55) 

For full show notes and links visit:  https://samanthariley.global/podcast/303/

Social media can be a minefield of spammy sales messages, and one of the platforms getting a bad rap right now is LinkedIn.

With that being said, LinkedIn is the largest professional network online.  So how can we use it to generate leads? 

In this episode, I’m joined by Jason Osborn who shares his expertise on how to use LinkedIn to create leads in a more professional way. It’s about changing your perspective before you land on the platform, because people come to LinkedIn to do business.

Are you ready to use LinkedIn the right way? Let’s dive in. 

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Why you want to be on LinkedIn (6:43)
• What makes an irresistible profile (10:10)
• The importance of keywords in the headlines (16:14)
• How to avoid being super spammy on LinkedIn (21:35)
• Sales navigator vs normal search function (26:03)
• How to make the transition from connecting to sales (28:46)
• Opening the sales conversation without being spammy (31:23)
• Automation tools to use with LinkedIn (38:14)

For full show notes and links visit:  https://samanthariley.global/podcast/302/

Do you feel like your team is underperforming?

To build and grow an effective team, there needs to be a certain amount of accountability on both sides.

As the business owner, it’s up to you to share the vision of where your business is heading.  Imagine yourself as the bus driver and your team members as passengers.  You need to share your vision and values with your team, to ensure your team members are all heading in the same direction.  If you jump out of the bus, your team can’t go any further - they have no driver!

I often hear business owners complaining that their team isn't being proactive, or they’re not on the same page. Your team will not be effective if they have no vision, or if you’re not giving them the resources that they need to succeed. 

As the business owner, it’s your job to create the environment for your team to perform at the level that you want them to. 

In this episode, Tim and I discuss the building blocks needed to create an effective team. 

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Share your vision and your values (6:30)
• Hire the right fit for the team - not the task (10:30)
• Have a specific onboarding process (12:17) 
• Ongoing training and development (19:00)
• Regular communication (23:27) 
• Implement a performance review process (27:42)
• Tim’s personal experience with running teams (32:33)
• Samantha’s take on how to build an effective team (34:16)

For full show notes and links visit:  https://samanthariley.global/podcast/301/

Podcasting gives us the opportunity to create a huge impact and with the craziness of the world right now, it’s now more important than ever to create a positive impact. 

Congratulations, you’ve started your podcast!  But have you thought about how to grow your podcast? What strategies can you implement to build your audience? 

In this episode, I’m joined by Adam Schaeuble. He helps podcasters love their show like a hobby but build it like a business. 

Adam is blessed with a podcast voice, so I’m sure you will enjoy listening to this episode. 

Jump in, and let’s dive deep into how to grow your podcast.

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• The cadence of releasing episodes (7:44)
• Start with the eventual sale (14:13)
• How to create community engagement (22:23) 
• Release schedules (28:28)
• Different strategies for podcast growth (36:06) 
• Different ways to mention past episodes (42:14)
• Podcast Promo Intro Swaps (46:37)
• The Implementation Alarm Challenge (49:58)

For full show notes and links visit:  https://samanthariley.global/podcast/300/

As you grow, you can’t continue to do everything on your own in business. The hardest part in building a team is with the first hire or making the decision to let go of something. But once you realize how awesome it feels to delegate something from your plate, there’s no problem moving forward. 

Do you find managing people challenging? If so, I’ve been in your shoes. 

I swore I didn’t want a team again, and believed I wasn’t great at managing a team.

I didn’t have a system, I didn’t have boundaries, and I didn’t know enough about building a culture - or even how to build one. Once I’d come to this realization, I knew I needed to do things differently the next time around.  

Because we’re dealing with people with real-life problems, building and managing a team will never go smoothly. We’re all humans and we need a system to be able to manage ourselves when something unpleasant arises. 

In this episode, Tim and I talk about team building, how to manage, grow, and develop your team from zero to hero. Over the last 12 months, it’s a topic I’ve been asked about frequently as we’ve grown our team significantly. 

So, do you want to learn how to manage your team effectively? Let’s dive in. 

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Your team gives you massive leverage in your business (8:23) 
• Tim shares his first hire (10:31) 
• Where you should start when hiring (13:54) 
• The incompetent zone (15:17)
• The five different types of engagement (17:58)
• Hiring freelancers (21:22) 
• Part-time and full-time employees (23:21) 
• Hiring an agency (24:49)
• Samantha’s team of Genies (26:46) 

For full show notes and links visit:  https://samanthariley.global/podcast/299/