In this episode, Jim James discusses the significance of personal branding, emphasizing the importance of authenticity. He explains how strategic positioning, the contagious enthusiasm of passionate leaders, and consistent messaging set standout companies apart. Jim also highlights the critical role of timing and audience engagement in building a successful brand. He offers practical advice on developing a personal brand, advocating for a consistent, authentic, and creative image that aligns with one's professional identity. This episode is enriched with heartwarming anecdotes that will inspire you to reconsider how you measure your success and influence on others.

About Jim James:
Over the past 25 years, Jim has built businesses through public relations, starting EastWest Public Relations in 1995. He opened offices in Singapore, China, India, and the UK, serving over 500 clients. In China, Jim was the official importer for Morgan Motor Company sports cars, interim CEO of Lotus, founding president of EO Network Beijing Chapter, established the British Business Awards, and vice chair of the Chamber of Commerce. He returned to the UK in 2019, hosts The Unnoticed Entrepreneur podcast, is a published author with Wiley, and coaches aspiring entrepreneurs.               

Please click here to learn more about https://www.jimajames.com/

About Brad Sugars
Internationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.
Please click here to learn more about Brad Sugars: https://bradsugars.com/

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