Need to hire a senior tech expert but unsure where to start? Wondering how to spot top talent, avoid costly mistakes, and make sure your next hire truly elevates your business? If you’re searching for a proven method to add high-level technical skill to your team, today’s lesson is built for you.

In this episode, Omar answers Gustav’s question and breaks down his step-by-step process for finding and hiring senior tech talent. Drawing from decades of experience in the software game and real-life lessons building, scaling, and selling his own software company, he shares the strategies, insider tips, and practical know-how you need to make sure your project is in the right hands. From filtering candidates by skill and communication chops, to setting up the relationship for success, you’ll get a practical guide to making smart, effective tech hires that will save you time, money, and plenty of future headaches.

Ready to level up your hiring game? Hit the play button at the top of the page and learn how to find and secure the senior tech expertise your business deserves!

To submit your questions, visit 100mba.net/q.

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You're probably thinking about goals at this time of year. The ones you set, the ones you hit and yes, the ones you missed too. 

And sure, you want to hit those goals just as much as the next person, but some seem to slip through your fingers - no matter how much you want them. It's time to break the cycle of setting big targets and watching them fade as the year goes on!

In this episode, Omar's going to share the real reasons behind missed goals and what you can actually do about it. He lays out step-by-step why most people miss their goals, and how easy it is to turn things around. No hype or empty motivation required.

Ready to make goals you can actually hit? That play button at the top of the page is where it's at. Let Omar walk you through the blueprint to consistent success.

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When was the last time you got yelled at by online influencer? Probably five minutes ago? Maybe, like us, you're tired of business advice that feels more like a pep rally than a real lesson. So why do so many online business gurus shout louder than they teach? And what you should actually pay attention to when building your business? This lesson is all about cutting through the noise.

Omar breaks down why the world of online business gurus is full of extreme takes and empty promises, and what you need to focus on instead. You’ll learn why attention and certainty drive so much of the content out there, why most “one‑size‑fits‑all” advice is just performance, and how to filter the real, actionable fundamentals from all the hype. He also shares what makes a true teacher versus a performer, the importance of asking better questions, and why success is more about steady progress than quick wins.

Smash, no wait. Simply 'tap' that play button at the top of the page to get practical advice you can actually use and discover what really works. No shouting (or smashing) required.

Recommended Reading from Omar

Amusing Ourselves to Death by Neil Postman

Mastery by Robert Greene

Referenced Episodes

MBA72 Must Read: The 48 Laws of Power

MBA2482 Must Read: The Laws of Human Nature by Robert Greene

MBA2566 How Richard Branson Built a Global Brand with Virgin and How You Can Too

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Are you curious how entrepreneurs manage to sell products before they’ve even built them? Pre‑selling is the key to validating your idea and getting money in the bank before launch day.

In this episode, Omar shares how he pre‑sold his own software to beta customers and the exact steps you can follow too. You’ll learn how to craft a no‑brainer offer, build trust, and use risk reversal strategies to land your first paying beta members. He also breaks down four key moves, including how to anchor your price, treat beta users like VIPs, and validate your product before investing years of effort.

Hit play at the top of the page and walk away with a clear framework for pre‑selling to your own beta customers and setting your business up for long‑term growth.

To submit your questions, visit 100mba.net/q.

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Building a thriving online business while raising a family and being the breadwinner is no small feat. Tina Tower has done it all, and her story is one every entrepreneur needs to hear.

In this extended interview, Omar sits down with Tina in her own home - a place she calls “sacred ground” and has never shared publicly. The two are friends, which makes the conversation unusually candid and personal. From the start, Omar and Tina dive straight into the real challenges of entrepreneurship, family life, and the judgment that comes with being visible online.

Listeners will hear how Tina grew a small tutoring center into a national franchise, sold it, and then reinvented herself to build a global online empire. She shares the mindset shifts, resilience, and intentional strategies that helped her overcome setbacks, leverage social media, and create an engaged community, all while balancing the responsibilities of being a wife, mother, and sole breadwinner.

This is one of the most inspiring and practical interviews featured on The $100 MBA Show. Hit play at the top of the page to hear Tina Tower’s remarkable journey and walk away with lessons you can apply to your own business and life.

Tina’s best free resources to grow your online business: Her Empire Builder

More episodes to explore:

MBA2704 Extended Interview: Dale Beaumont – How to Run a Multi-Million Dollar Company and Go on Holiday 6 Months a Year

MBA2520 The Cost of Success

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Squeezing the most out of a modest ad budget can feel like a puzzle. Is it really possible to 10X your returns with just $1,000 a month, especially when sales feel stuck and every dollar counts? This episode shows you how to make it happen.

Omar breaks down a strategy to maximize your ad spend, even if you’re new to paid marketing. (He knows it works because he's done it himself!).

He'll help you learn to focus on retargeting warm leads, boost Instagram reels with smart posts, and use simple automations to stretch your budget further. With practical examples and clear tips on exactly where to spend, you’ll see how smaller businesses can outperform cold ads and build lists of engaged buyers without overextending.

Ready to hear how to make every dollar work harder for your business? Hit play at the top of the page and dive into today’s lesson.

Automate your Instagram DMs and comments with ManyChat.

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Starting a business while holding down a 9-to-5 can feel impossible. You want to chase your entrepreneurial dream, but quitting your job just isn’t an option. So how do you make real progress without burning out or risking your security? That’s the question we tackle in this episode.

Today’s question comes from a listener who asked: “I can’t quit my job. How do I start my business?” Omar shares the exact strategies he used during his own journey from teacher to full-time entrepreneur. You’ll hear practical advice on managing your time, creating focus zones, setting minimum commitments, and getting the people closest to you on board with your plans.

Ready to hear when you can quit your job? Hit the play button at the top of the page and get the full lesson. Your business-building adventure starts right now.

To submit your questions, visit 100mba.net/q.

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Why do massive companies like Nokia or Blockbuster get crushed by newcomers, even when they seemed to be doing everything right? How does innovation sneak up and change the game before the big players even notice? This episode unpacks one of the most important business books of all time.

Omar breaks down The Innovator’s Dilemma by Clayton Christensen and highlights the real reasons industry giants fall behind while scrappier startups take over. You’ll hear why listening to today’s customer isn’t always the answer, how disruptive competitors often look “worse” at first, and why business model innovation, not just technology, creates category leaders. Omar also shares practical exercises to help you spot untapped opportunities in your own space, plus lessons from building his own software company.

If you want to avoid getting left behind and build a business that is future-proofed, hit play now! This lesson will steer you towards building what’s next in your industry.

Discover all our must-read book reviews at https://100mba.net/bookreviews.

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Chasing business ideas that don’t click can feel frustrating, and those true “aha moments” rarely show up when you’re glued to your computer. So how do you cut through the noise and tap into your most authentic ideas before the new year begins? This episode has the clarity you’ve been looking for.

Omar walks you through a practical approach to uncovering your best business ideas, ones that don’t come from scrolling trends or consuming endless content, but from intentional stillness and asking yourself the right questions. You’ll learn why silence and nature spark creativity, how to set aside time for powerful reflection sessions, and which strategies can help you start the next year with real inspiration and actionable plans.

Ready to brew your next big idea? Hit play at the top of the page and walk away with a strategy you can actually use, no noise required.

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Finding the right mentor can feel like the missing piece to entrepreneurial success. But is it really?

You've no doubt heard successful entrepreneurs talk about the mentors they've had and how helpful they were. And you might have thought to yourself, how do I get myself one of those?? This is the episode for you.

Today’s question comes from John who asked: “How do I find a mentor?” Omar digs into the myth of mentorship and why chasing after a single guiding voice might not be the solution most entrepreneurs really need. You’ll learn about building a personal “board of directors,” and filtering wisdom through your unique goals and circumstances.

Ready to get real about your business journey and unlock the clarity you’ve been searching for? Hit the play button at the top of the page and jump into this eye-opening lesson.

MBA2428 Must Read: Elon Musk by Walter Isaacson

MBA667 Must Read: Elon Musk by Ashlee Vance

To submit your questions, visit 100mba.net/q.

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