Car Sales Talk 101

How you turn a customer to F&I can make or break your deal or any future sales if it is not done correctly.

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Never buy into what the customers are saying when it comes to stalling the process, don't be sold!

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A proper T/O can almost always result in a favorable agreement as long as it's done right

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Sometimes its just a matter of helping the customer understand why their decision to wait may not be a sound one. The Trade In Close is a method I use to help.

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There are not a lot of pieces to desking a deal, however you need to make sure you have at least these basic elements in place to ensure a better chance of succeeding.

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Closing on a $35,000 Price is much harder than closing on a $500 payment. You need to be able to rephrase the objection to the smallest point.

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You can go to work to wait or you can go to work to work. Having a plan ensures a successful day.

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Sometimes it makes sense to pay more than you want, here is an example.

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Without good solid prospects always working it becomes impossible to be consistent, we need the Hopper to be spitting out opportunities daily!

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Customers come to your lot to buy, so why do they say they are "Just Looking"? If handled correctly, this is an easy objection to overcome.

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