The Confidence Chronicles

Caring What People Think Is Ruining Your Personal Brand


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If you’re doing all the “right things”
Showing up. Posting. Being consistent. Trying to be professional…
But still feel invisible, overlooked, or like you’re blending in,

This episode is for you.

In today’s conversation, I’m breaking down how caring what people think quietly destroys your authority, weakens your personal brand, and keeps you stuck editing yourself instead of leading.

This isn’t about being loud, controversial, or reckless.
It’s about clarity, embodiment, and owning your voice without apology.

In this episode, we cover:
  • Why people-pleasing kills authority faster than inconsistency

  • How “being liked” keeps you invisible, not respected

  • The subtle ways you’re diluting your message to stay safe

  • Why neutral brands are forgettable brands

  • How confidence and trust are felt, not forced

  • What shifts when you stop managing perception and start owning your perspective

If you’ve ever thought:
“I don’t want to upset anyone”
“What if people judge me?”
“I should probably tone this down…”

This episode will challenge you in the best way.

You cannot build a powerful personal brand while prioritising approval. Authority is built by standing somewhere, not blending in everywhere.

👑 WANT MORE OF THIS?

I’m considering running a live personal brand workshop where I teach my full method for building authority, visibility, and a brand people actually remember.

If that’s something you’d want:
👉🏽 Send me a DM on Instagram
or
👉🏽 Leave a comment on Spotify and tell me “I’m in.”

Your responses will decide if I run it.

Chapters
  • 00:00:00 Caring What People Think Is Ruining Your Brand
  • 00:04:25 The Green Bush Analogy: Why Criticism Hurts
  • 00:07:05 The Truth About Putting Yourself Out There
  • 00:08:43 When Someone Triggers You: The Gift in Disguise
  • 00:11:15 The Power of FWOT: Living Unapologetically
  • 00:12:00 Building Thick Skin: Your Invitation to Practice
  • 00:13:17 Becoming Untouchable: The Mission Over Opinions
  • 00:16:21 The Celebrity Mindset: Look Forward to the Critics
  • 00:17:57 Personal Branding Masterclass
  • 00:19:13 Your Mission on This Planet

📲 LET’S CONNECT

If this episode hit, take a screenshot, share it to your Instagram Stories and tag me @thequeenofconfidence https://www.instagram.com/thequeenofconfidence

Or, if you’re listening on Spotify, drop a comment:
What’s one way you’ve been holding back because of other people’s opinions?

Because the moment you stop performing for approval…
Your brand starts working for you.

...more
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The Confidence ChroniclesBy Erika Cramer

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